NPDI - Process Support: Implications for Supply Chain Teams

  • Source: SAP
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The key to success is an effective, collaborative NPDI process. New product development and introduction (NPDI) is the process of managing all activities and resources to bring a new product to market that meets customer needs and supports the business goals.

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New Product Development and Introduction (NPDI)

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New product development and introduction (NPDI) is probably the most important process for many companies, but also one of the least understood. While NPDI is responsible for revenues, few companies assign an owner for the whole process. Instead, it is usually driven through a series of functional “silos,” causing delay—and the loss of the original market requirements. Read More

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