On-site Social for Online Commerce

The white paper presents a set of core principles to guide online retailers through the integration of their online stores with popular social networks in a way that can increase the value of social initiatives and deliver measurable results. It also shows new ways merchants can use social shopping on their online stores to deepen relationships with their customers.

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Must-have ERP Features for the Automotive Industry

This paper summarizes the benefits an enterprise resource planning (ERP) solution provides to the entire manufacturing process, "from shop floor to top floor." Included are key features in a software as a service (SaaS) solution to help an auto manufacturer optimize performance throughout the enterprise. Read More

Modern Finance in the Digital Age: Measure and Respond Best Practices

Leveraging big data and social media is crucial not only in order for businesses to remain relevant and competitive in today’s global marketplace, but also in order to develop and maintain a new successful business model capable of responding quickly to market behaviors. Businesses need to respond to these powerful and important sources of data found within the “third platform” of online social interaction, cloud technology, mobility of customers, and information sharing. This digital data, combined... Read More

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From Sentiment to Insight-How Social Networking Can Support Engaged, Customer-Centric Retailing

The advent of social networking sites can help shed light into the dynamics of customer demand. Retailers can choose to tap into consumer sentiment as expressed on social media networks and get personal with the right customers through the use of sophisticated technology to turn “unstructured” sentiment into usable data that can then be meshed with other internal information to create business insights. Find out how. Read More

New Technology for a Compelling Web Channel Experience: Competition and Social Web Propel Rich Internet Applications

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While companies are investing heavily in e-commerce and e-service deployments, the customer is in the driver’s seat. Customers are influenced by the quality of the Web sites they visit, and their perceptions are increasingly shaped by their experiences with social networking sites. Learn how companies are working with software vendors to incorporate advanced technologies into its e-commerce and e-service platforms. Read More

Social Media Kit

From small business to global enterprise, social media has taken the corporate world by storm, and it’s here to stay. So what is social media? And how do you decide where it fits in your online strategy? This white paper aims to offer users a social media “kit” which can help answer these questions. Read More
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