On-site Social for Online Commerce

The white paper presents a set of core principles to guide online retailers through the integration of their online stores with popular social networks in a way that can increase the value of social initiatives and deliver measurable results. It also shows new ways merchants can use social shopping on their online stores to deepen relationships with their customers.

Featured Software Research:

Usability as an ERP Selection Criteria

  • Source: IFS
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Enterprise resource planning (ERP) software is often criticized for being complex and difficult to use—which puts up a barrier to receiving potential benefits. Systems with integrated search functionality and Web-like interfaces can make ERP solutions easier to use. Learn how to evaluate ERP software for its usability, so you can avoid investing in platforms that aren’t evolved toward usable and efficient interfaces. Read More

How Do Your BPM Metrics Measure Up?

While many business process metrics are “inside-out,” focused on efficiency, it can also be useful to look at them from the “outside-in,” focused on successful business outcomes. Accurate, relevant metrics are becoming increasing important to companies seeking to make smarter business decisions. As John Dixon, a Gartner Inc. research director, says: “BPM without metrics is just a shot in the dark.”

With the scope of process widening beyond traditional organizational boundaries to large-scale... Read More

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Customers Are Ready For Mobile Commerce, But Are Retailers Ready?

Mobile device interfaces can enhance customer engagement by providing services such as pricing information and user review facilities. The upward trend in the sale of smartphones further validates the importance of creating retail mobile solutions. By leveraging the potential of mobile commerce, retailers can unify the customer experience across channels and better understand customer behavior through analytics. In this context, retailers have started to develop sophisticated mobile platforms that... Read More

New Technology for a Compelling Web Channel Experience: Competition and Social Web Propel Rich Internet Applications

  • Source: SAP
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While companies are investing heavily in e-commerce and e-service deployments, the customer is in the driver’s seat. Customers are influenced by the quality of the Web sites they visit, and their perceptions are increasingly shaped by their experiences with social networking sites. Learn how companies are working with software vendors to incorporate advanced technologies into its e-commerce and e-service platforms. Read More

Social Media Kit

From small business to global enterprise, social media has taken the corporate world by storm, and it’s here to stay. So what is social media? And how do you decide where it fits in your online strategy? This white paper aims to offer users a social media “kit” which can help answer these questions. Read More
 
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