On-site Social for Online Commerce

The white paper presents a set of core principles to guide online retailers through the integration of their online stores with popular social networks in a way that can increase the value of social initiatives and deliver measurable results. It also shows new ways merchants can use social shopping on their online stores to deepen relationships with their customers.

Featured Software Research:

Trending Now: Social Learning

Social learning provides a community for everyone to ask and answer questions in an environment rife with varying perspectives, challenges, and insights. Multiple alternative resources exist for advanced learning, including video, massive open online courses, gamification, and social networking tools. This report addresses the business impact of social learning and how organizations can take advantage of it to grow. Read More

Protecting Your Employer Brand Online: How to Avoid Negative Social Media and Reviews

It doesn’t matter how large or small a company is or the strength of its in-office firewall. It also doesn’t matter how much money an enterprise pours into its social advertising campaign or how many socially connected bells and whistles a new applicant tracking system has.

Yes, advertising and PR are important. However, at the end of the day, people are going to trust their friends, peers, and online reviews when it comes to finding their next job. If a company doesn’t make sure that it’s... Read More

Performance Feedback beyond the Annual Appraisal: Feedback via Technology Linked to Positive Employee Attitudes

  • Source: IBM
  • Written By:
  • Published:
Effective feedback is critical for employees to improve their work performance, which, in turn, drives business growth. Feedback helps to reduce ambiguity and uncertainty about what goals to pursue, to understand what behaviors are required for success, and to know how others view and evaluate one’s performance.

With workplace communication and collaboration technologies becoming ever more commonplace, and timely face-to-face communication becoming less feasible due to ever-growing virtual... Read More

You may also be interested in these related documents:

New Technology for a Compelling Web Channel Experience: Competition and Social Web Propel Rich Internet Applications

  • Source: SAP
  • Written By:
  • Published:
While companies are investing heavily in e-commerce and e-service deployments, the customer is in the driver’s seat. Customers are influenced by the quality of the Web sites they visit, and their perceptions are increasingly shaped by their experiences with social networking sites. Learn how companies are working with software vendors to incorporate advanced technologies into its e-commerce and e-service platforms. Read More

10 Reasons Why E-commerce Fails

“Build it and they will come” is not a strategy for e-commerce success. You wouldn’t expect a new store to bring in business without advertising and promotion, so why would you build a Web site and expect it to boost business if nobody knows it exists? E-commerce must be supported with marketing and advertising. Learn about the other nine reasons why e-commerce fails and how you can overcome these pitfalls. Read More

Social Media and Customer Experience Feedback

Twitter, Facebook, LinkedIn, and blogs are just a few Internet services that make up the new growing digital world called social media. Many companies have seen the influence these new sites can have on their organizations for both good and bad. All companies should ask themselves, "How can we tap into the power of this new method of communication to improve our business and the experiences we provide our customers?" Read More
 
comments powered by Disqus