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Optimizing the Lead-to-order Process

Source: Access Commerce
A superior lead-to-order (LTO) process is essential in today's environment of mass customization. Companies striving to build and maintain market share require an LTO process supported by robust IT and product configuration capabilities. Learn how optimizing your LTO process can help you implement a successful mass customization strategy, and how the benefits of an optimized LTO process relate to lean manufacturing.


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Case Study: Invacare
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