Reach, Relevance, and Relationship: The Personal Mobile Channel in Every Consumer’s Pocket

In a shrinking world where individuals have more choices in almost any aspect of their lives than ever before, the inertia that once held consumers loyal to their suppliers has disappeared. Markets are fragmenting, industries are converging, and relationships are more fragile. So how do organizations build a connection and maintain an ongoing dialogue with current and future customers?
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11 Criteria for Selecting the Best ERP System Replacement

An enterprise resource planning (ERP) system is your information backbone, reaching into all areas of your business and value chain. That’s why replacing it can open unlimited business opportunities. The cornerstone of this effort is finding the right partner. And since your long-term business strategy will shape your selection, it’s critical that your ERP provider be part of your vision. Read More

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  • Published: October 7 2013

Introduction to Customer Relationship Management

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Mobile Application Momentum

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Turn the Internet into a Strategic Sales and Interaction Channel

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With the emergence of the Internet, the business environment has changed for many organizations, and will change to an even greater extent in the future. Indeed, in an increasingly dynamic and global environment, the Web has become an important source of competitive differentiation for companies of all sizes. In this comprehensive white paper, you’ll find out how to design a Web channel strategy that works for you. Read More
 
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