Retailing in a Social Media World: Connect with Shoppers to Boost Market Share

  • Source: SAP
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Engaging in conversation with consumers through new social media channels is helping retailers strengthen customer relationships and enhance their brand. To manage this conversation effectively, you need solutions that help you capture and analyze a massive amount of social media data and prepare an appropriate, individualized response. This white paper explores the ideal social media solution.

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  • Source: Plateau Systems
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