Sales 2.0: How Businesses Are Using Online Collaboration to Spark Sales

A new set of business practices is creeping into the way companies sell to customers. Some call this new trend “Sales 2.0,” because many of the tools and methods fueling it are rooted in the Web 2.0 movement. Many companies are trying to harness the forces of Web 2.0 to apply them to their sales and marketing efforts. Discover how using collaborative technologies can help you sell your products and services more easily.

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Selling Smarter with CRM

CRM is no longer a fancy, expensive tool for large enterprises looking to make their telemarketing efforts more effective. Rather, it’s an essential element of a successful, integrated sales strategy. Whether a company relies on inbound or outbound marketing, referrals and word of mouth, or some hybrid strategy for attracting customers and generating sales, the right CRM application can make the difference between profit and loss, or success and failure in any market. This paper examines several such tools and how they can be effectively used with multiple business models and businesses of any size. Read More

Property Developer Builds Online Sales Success

Peet Limited is Australia’s largest specialist residential land developer, managing around 70 company-owned, syndicated, and joint-venture projects. Peet has significantly enhanced its Web-based property sales success rates thanks to a customer relationship management (CRM) solution hosted and supported by Zavanti. Today approximately 50 percent of all of Peet’s property sales are generated from its online CRM solution. Read More

Driving Growth in Manufacturing with CPQ

Manufacturing leads other industries in using configure, price, quote (CPQ) software in selling and fulfillment processes. This paper examines the key challenges confronting manufacturers today and how modern CPQ solutions can support growth strategies through improvements to sales processes and sales effectiveness. We also highlight key capabilities and next steps for manufacturers pursuing CPQ initiatives. Read More

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The Social Workplace: Using Social Networks to Boost Learning, Collaboration, and Success

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Some of the best experts in the business are your long-time employees, top performers, and innovators. Unlock their expertise and the impact could be dramatic. That’s why so many organizations are learning how to use social media tools to create a workforce supported by networking and collaboration. The challenge is to translate the concept of leveraging in-house talent into real-world practices and systems. Find out how. Read More

Overcoming Barriers to Collaboration with Trading Partners

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These days, there is increasing pressure on companies to become more efficient and reduce the bottom line. Improving communication with suppliers, partners, and customers can dramatically optimize business processes and increase responsiveness. But how can you easily improve these channels of communication? Web-based enterprise resource planning (ERP) systems that support Web 2.0 collaboration tools can help. Learn more. Read More

Sales 2.0: Faster Sales in a Sluggish Economy

The Internet offers a wealth of information for buyers, who can window-shop from their desks. Power has shifted to buyers, who no longer need to rely on salespeople for information. But sales managers can use Sales 2.0 to tap into these new buying habits to instantly interact with prospects and provide personalized service. Find out how Sales 2.0 can help you instantly view and serve prospects entering your online store. Read More
 
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