Sales and Operations Planning: A Journey That’s Worth the Effort

In the consumer goods (CG) industry, there has been a notable focus on sales and operations planning (S&OP). This renewed interest is noteworthy because of the impressive benefits that have been attributed to S&OP. Research indicates that S&OP process improvements are a primary starting point for companies seeking to be more demand-driven. This white paper looks at the results of a survey of S&OP in the CG industry.
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