Search Engine Marketing - Best Practices

  • Source: brij
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The Internet has an important role to play in marketing campaigns. Learn the three basic steps to build a successful web strategy that will leverage and optimize the power of the World Wide Web.

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Best Practices for Managing Just-in-time (JIT) Production

Just-in-time (JIT) manufacturing “is not procrastination, but making a commitment once the scales are tipped in the favor of certainty.” How do you keep your company from falling prey to the “deer-in-the-headlights” syndrome and suffering from decision failures? In this guide, experts share their top seven best practices for deftly managing JIT manufacturing. Read More

Best Practices for a BI and Analytics Strategy

  • Source: IDC
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A growing number of organizations are moving toward having more pervasive business intelligence (BI) by turning to evidence-based decision making supported by a range of BI and analytics technology and processes that enable decision makers to have the best possible intelligence about customers, finances, operations, suppliers, and the market. This white paper addresses several questions that BI customers are facing. Read More

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Going from Good to Great

Creating a great Website depends on strategy, and the investment of time and energy in continuous improvement. Learn how techniques like search engine marketing and search engine optimization (SEM and SEO), maximizing lead generation, increasing conversions, improving customer service, and engaging target audiences can take your Website from good to great—and help you maximize return on investment (ROI). Read More

“Skunkworks” for Search Engine Marketing and Optimization

Search engine marketing (SEM)? We’re talking about tactics for Web site promotion—increasing both a site’s visibility to Google (and other search engines) and the site’s prominence in search engine results. We’re talking about pulling visitors through search engine optimization (SEO) and improved organic listing and using paid placement to push visitors to a site. Learn more about how to develop an effective SEM process. Read More
 
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