Social Media and Customer Experience Feedback

Twitter, Facebook, LinkedIn, and blogs are just a few Internet services that make up the new growing digital world called social media. Many companies have seen the influence these new sites can have on their organizations for both good and bad. All companies should ask themselves, "How can we tap into the power of this new method of communication to improve our business and the experiences we provide our customers?"

Featured Software Research:

The Future of Sales Performance Management

Sales managers have faced the same challenges since long before customer relationship management (CRM) applications were invented. However, new tools and technologies are making their jobs easier. The future of sales performance management is integrated with CRM and social collaboration. It helps managers provide real-time coaching and motivation in context to drive better sales behaviors and, ultimately, better sales results. Read More

Grid for Expense Management: Spring 2014

Expense management refers to software designed to submit, process, reimburse, and track employee expenses. This grid of expense management products ranks them by customer satisfaction and market presence (based on market share, vendor size, and social impact). Read More

You may also be interested in these related documents:

Improving Revenue and Customer Engagement with Social Media Analytics

Social media possess tremendous potential to drive revenue. But defining a business-effective social media strategy can be challenging for retailers who may be new to the channel—not to say a bit skeptical. Fortunately, advances in social media analytics now offer retailers the ability to act on intelligence gleaned from online conversations occurring across both professional and consumer-generated media sites. Learn more now. Read More

How Social Media Is Revolutionizing the Apparel Industry

In just a few short years, social media has revolutionized the way people communicate and share information. For apparel companies, going social is no longer an option; it is a strategic business element that provides them the opportunity to collect detailed information on users and their habits, elicit real feedback and suggestions, and refine their offering and messaging to better suit user demands. Read More

How Web 2.0 Is Transforming CRM: Leveraging Social Media to Improve the Customer Experience

With the rising popularity of Web 2.0 technologies, companies are marketing their products and services to an increasingly savvy customer base. Customers today are taking greater control of their own consumer experiences. Learn how some vendors are leveraging social computing to build our customer relationship management (CRM) communities, and building Web 2.0-based CRM applications that help customers achieve success. Read More
 
comments powered by Disqus