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Three Es of CRM

Source: TSC
With product lifecycles accelerating and pricing pressures increasing, organizations must focus on delivering unique customer experiences to differentiate themselves from the competition. Customer relationship management and enterprise resource planning technologies play a critical enabling role.


Featured publications:

Strategies for a Successful CRM Implementation: A Guide for Small and Medium Sized Enterprises
Source: Epicor In general, most organizations agree that customer satisfaction—one measure of customer relationship management (CRM) success—improves when CRM software is implemented. This white paper discusses the keys to successfully implementing CRM software solutions, as well as some of the important prerequisites—people and processes—to finding and installing CRM technology. Read More...
Enterprise On-Demand CRM Comparison Guide
Source: Ziff Davis This guide provides a feature list comparison of 12 on-demand CRM products for businesses. Read More...
7 Signs You Need Advanced Analytics for Salesforce.com (or Any CRM)
Source: Birst Customer relationship management (CRM) applications provide reports and dashboards, but if you rely on the built-in analytic capabilities of CRM, you’re not extracting the true value of the information in your CRM system. You need robust, easy-to-access analytics embedded right in your CRM solution. Download this white paper for seven signs that you are not operating efficiently. Read More...


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Source: Sage Although the industrial equipment market has been growing, based on strong customer demand, companies cannot rest on their laurels. Manufacturers and distributors must keep adding value to maintain existing contracts and win new business. They must be efficient enough to meet new demands while maintaining margins. Discover solutions that can help total industrial solution suppliers stay profitable during this expansion. Read More...
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Source: Oncontact Software Customer relationship management (CRM) solutions can range from simple contact managers (for a few hundred dollars) to multimillion-dollar enterprise applications that take years to implement. This is why over-buying a CRM system can be one of the most costly mistakes a company can make. But where should you start your research? And what steps should you take after that? Read More...
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