Home
 > Research and Reports > White Papers > Voice of Customer: Using Customer Actions That Speak

Voice of Customer: Using Customer Actions That Speak

Source: Tavant Technologies
Traditional voice of customer (VoC) analytics for understanding and predicting customer behavior relies on two types of data sources—structured (customer feedback surveys, focus groups, etc.) and unstructured (blogs, forums, etc.). Data is then organized for use by diverse teams across an organization. Read about how companies can use data captured from customer actions or on-board diagnostic (OBD) systems for VoC analytics.


Featured publications:

Using ERP to Deliver Ecommerce for Engineer to Order Companies
Source: IFS Engineer-to-order (ETO) companies can use enterprise software to implement eCommerce strategies in order to improve customer service, reduce waste, and increase profits. This white paper outlines the ways that enterprise resource planning (ERP) software can facilitate ETO eCommerce by opening portals to suppliers, project collaborators, and customers. Realize the benefits of eCommerce in the ETO setting with ERP software. Read More...
Introduction to Customer Relationship Management
Source: Ziff Davis The time when a company decides to move to customer relationship management (CRM) tools marks their progress to professionalism and profit in multiple ways. This introduction to CRM provides guidelines for companies contemplating this critical step in their development. Read More...


You may also be interested in these related documents:

Listen and Learn: Improving Operations by Using Customer Feedback
Source: Mindshare Technologies Customer service means being aware of needs, problems, and fears. Studies have shown that the cost of acquiring a customer is seven to ten times that of retaining a current customer. And according to The Harvard School of Business, even a 5 percent improvement in customer retention can boost profits up to 85 percent. How do companies retain a loyal and consistent customer base? They listen, learn, and adapt—find out more. Read More...
Voice Self-Service Leverages the Knowledge Base to Improve Customer Interactions
Source: RightNow Technologies Deploying voice self-service (VSS) is undeniably attractive to enterprises because it improves the speed, consistency, and convenience of information sent to customers, and decreases costs. Knowledge bases play a key role in helping enterprises achieve greater return on investment because they link web- and speech-based self-services together. In particular the emergence of VoiceXML has truly shifted speech and IVR platform hosting options. Read More...
E-mail Response Management
Source: emailtopia E-mail inquiries for the customer service sector are expected to explode from 2.9 billion messages in 2005, to 7.2 billion by 2010. This means that a company’s online relationship with customers will be increasingly critical to customer satisfaction and retention. That’s why managers need new tools to manage their corporate e-mail assets and better service the e-mail customer. Read More...

 
comments powered by Disqus



Recent Searches
A B C D E F G H I J K L M N O P Q R S T U V W X Y Z Others

©2014 Technology Evaluation Centers Inc. All rights reserved.