White Papers

Browse this free online library for the latest technical white papers, webcasts, and product information to help you make intelligent IT product purchasing decisions.

Got CRM? Why You Need Marketing Automation, Too

When you create a campaign in your marketing automation system, it should map back to your customer relationship management (CRM) so that you can tie closed deals back to the campaigns that created them. This closed-loop reporting capability allows you to measure your ROI and make data-driven marketing decisions. Learn how the systems complement each other, and why you need both.
  • Written By:
  • Published On:

Fast Facts: Latest Sales & Marketing Stats

Here are the latest facts and stats about digital sales and marketing. This collection of new marketing stats will help you stay in sync with the latest industry trends and inform your marketing automation strategies, including lead generation, e-mail, social media, and more.
  • Written By:
  • Published On:

The Top 5 Mistakes Professional Services Firms Make and How to Avoid Them

Over the past decade, demand has shifted from “hard” services, such as manufacturing and production, to technology- and knowledge-based services. While the growth trajectory for a strong professional services organization (PSO) is seemingly limitless, PSOs face a number of challenges, from increased competition to lack of available skilled resources. Read about five common mistakes seen within the professional service industry, as well as practical strategies for avoiding them.
  • Written By:
  • Published On:

5 Signs It’s Time to Gain Control of Your Spend

Indirect spend—the cost of goods and services that are not directly incorporated into your product—is a blind spot for most companies. And the more quickly you grow, the faster indirect spend gets out of hand—and the more it affects your company’s bottom line. How do you know when to upgrade your spend management system and gain control of your spend? Here are five signs that the time is now.
  • Written By:
  • Published On:

Top 5 Ways High Growth Companies Can Get High Employee Engagement

As old perceptions change and new expectations arise for the human resources (HR) function, the way forward is clear: Spend less time on day-to-day administrative tasks and more time on driving employee engagement. Here are five ways that high-growth companies can use an all-in-one human capital management (HCM) platform with an enterprise social network to boost employee engagement for a more committed, happy workforce.
  • Written By:
  • Published On:

Cloud Accounting Evaluation Guide

Cloud computing changes the landscape for financial accounting software. The challenge today is to separate the innovative leaders of the financial accounting software space from the also-rans trying to pass off old technology. This guide will help readers understand the very different choices they may have to consider and decisions they may need to make when selecting their next financial accounting software solution.
  • Written By:
  • Published On:

Selling Solutions for Manufacturers: Configurators

Make-to-order and engineer-to-order companies that offer configurable, multi-option, and customizable products are discovering that a well-implemented configurator can add a competitive edge. If deployed properly, a configurator can centralize critical information such as product rules, manufacturing data, and pricing logic—all while making it easier and more efficient to sell products. This white paper examines the functionality that today’s agile companies are looking for in a configurator. It also provides some analysis for selecting the right configure, price, quote (CPQ) solution for your organization’s needs.
  • Written By:
  • Published On:

2014 Professional Services Maturity Benchmark Best of the Best

According to “The 2014 Professional Services Maturity Benchmark,” out of 238 participating organizations, 13 firms significantly outperformed the average, excelling in five service performance dimensions: leadership, client relationships, human capital alignment, service execution, and finance and operations. This white paper focuses on one of this year’s best service organizations and the best practices that differentiate the best of the best from average firms.
  • Written By:
  • Published On:

10 Accounting Practices Heading the Way of the Dinosaur

Are you guilty of "business as usual"? Inefficient, old school accounting systems can hold your business back. This list runs down the top 10 outdated accounting practices because they simply present far too many risks for your business. These days, there are modern, simple yet powerful technologies that can streamline every component of your finance department.
  • Written By:
  • Published On:

3 Ways Business Owners Can Save Money on Shipping

A number of opportunities exist for small businesses to save on shipping. They all involve a certain level of investment in time and, to a certain degree, knowledge. In this white paper, a 15-year veteran of the shipping, logistics, and e-commerce industry offers three suggestions to save money on shipping so you can put it back into your business.
  • Written By:
  • Published On:
Results 121 - 130 of 4791
|< < ...
11 12 13 14 15 16 17 18 19 20
... > >|