X
Software Functionality Revealed in Detail
We’ve opened the hood on every major category of enterprise software. Learn about thousands of features and functions, and how enterprise software really works.
Get free sample report

Compare Software Solutions
Visit the TEC store to compare leading software solutions by funtionality, so that you can make accurate and informed software purchasing decisions.
Compare Now
 

 7 rules for social networking marketing effectiveness


The Lesser-Known (Social) Facts about Microsoft Dynamics CRM
With the continued success of Microsoft Dynamics CRM, one wonders how the company can continue to provide innovative products and dominate the CRM market? TEC

7 rules for social networking marketing effectiveness  application for Windows Phone 7 allows users to be able to view their activity feeds while away from the office. Read the full press release . A post on Microsoft’s vision for social CRM by Brad Wilson, general manager, Microsoft Dynamics CRM, can be found at the CRM Connections blog .   During my meeting, I asked a number of in-depth questions and what follows are the answers that were provided by David Pennington, director, CRM product marketing, Microsoft Dynamics.   General State of Affairs PJ :

Read More


Software Functionality Revealed in Detail

We’ve opened the hood on every major category of enterprise software. Learn about thousands of features and functions, and how enterprise software really works.

Get free sample report
Compare Software Solutions

Visit the TEC store to compare leading software by functionality, so that you can make accurate and informed software purchasing decisions.

Compare Now

Enterprise Marketing Management (EMM)

The Enterprise Marketing Management (EMM) Knowledge Base research helps determine support levels of various systems that help companies market their services or products effectively and efficiently. EMM tools help manage strategic planning and marketing resources (sometimes referred to as marketing resource management or MRM). This KB also covers rule-based techniques, pattern recognition, and other profiling features.  

Start Now

Documents related to » 7 rules for social networking marketing effectiveness

Sales Force Automation Buyer’s Guide


No matter how effective your sales staff is, there’s always room to boost efficiency and increase sales. But how you go about doing so may be a point of contention. Sales force automation (SFA) solutions come in many flavors, but they don’t all offer the comprehensive SFA functionality you need. Find out how to avoid the pitfalls of choosing SFA software, and get help matching your needs with the right solution for you.

7 rules for social networking marketing effectiveness   Read More

Data, Data Everywhere: A Special Report on Managing Information


The quantity of information in the world is soaring. Merely keeping up with, and storing new information is difficult enough. Analyzing it, to spot patterns and extract useful information, is harder still. Even so, this data deluge has great potential for good—as long as consumers, companies, and governments make the right choices about when to restrict the flow of data, and when to encourage it. Find out more.

7 rules for social networking marketing effectiveness   Read More

8 CRM Essentials: An Executive Guide to the Must-have Elements of Every Successful CRM Initiative


It’s no secret that winning and retaining customers is the key to growth and success. But that’s no small feat, with ever-increasing customer demands, as well as the difficulty of implementing and enforcing processes to support your interactions with prospects, customers, and partners. Eight proven customer relationship management (CRM) best practices can help you create a customer retention strategy. Learn more.

7 rules for social networking marketing effectiveness   Read More

ERP for Services (Non-manufacturing) for Industrial Automation


A multinational consulting company specializing in industrial automation was looking for a fully integrated enterprise resource planning (ERP) solution to replace its legacy system—a patchwork of point solutions.

To find the right solution, the company turned to TEC for a software evaluation and selection project.

Starting with a list of nine qualified solutions, TEC issued requests for information (RFIs) to each of the vendors. Based on the RFI responses, the company was able to compare the nine solutions and develop a shortlist of the three most promising ones for in-depth evaluation.

TEC also helped the company collect market data, and prepare scripts for a formal demonstration session—a key component of the final selection process.



7 rules for social networking marketing effectiveness   Read More

Powering Marketing Success


Marketing organizations are often the first to face spending and resource cuts—even as they face increased pressure to contribute to revenue goals. These organizations need to drive demand more effectively and support sales efforts. They must also prove their value to the organization. Learn about customer relationship management (CRM) applications that can help align your organization to increase marketing success.

7 rules for social networking marketing effectiveness   Read More

Oracle E-Business Suite (12.1) for ERP for Discrete Manufacturing Certification Report


Oracle's ERP system for discrete manufacturing, E-Business Suite (12.1), is now TEC Certified. The certification seal is a valuable indicator for organizations who rely on the integrity of TEC’s research services for assistance with their software selection projects. Download this 26-page TEC report for product highlights, competitive analysis, product analysis, and in-depth analyst commentary.

7 rules for social networking marketing effectiveness   Read More

A Business Intelligence Agenda for Midsize Organizations: Six Strategies for Success


Midsize companies see business intelligence (BI) as too unwieldy and expensive for them, and use spreadsheets for planning, budgeting, and forecasting. However, BI is well within reach through an incremental approach. Learn about six strategies for midsize companies for choosing and deploying BI solutions that address both business and IT challenges.

7 rules for social networking marketing effectiveness   Read More

Make 'em Beg for It-How To Get Support for Electronic Document Management Systems and Electronic Records Management Systems


To successfully obtain the budget and organizational support for an electronic documentation management systems (EDMS) and electronic records management system (ERMS) project you need to know the pain points of all the departments in your organization. By asking the right questions of each department you’ll be able to develop your business case and create a persuasive analysis on the cost benefit for EDMS/ERMS.

7 rules for social networking marketing effectiveness   Read More

Sales and Marketing


Sales (the function that directly generates revenue through the sale of products or services) and marketing (the function that addresses customer needs and wants through communication) are two indispensible pillars of today’s businesses. Due to the affinity between sales and marketing, the two are commonly considered to be in the same category of business area. A few trends in this business area:

7 rules for social networking marketing effectiveness   Read More

RP Software Review: IFS Application version 8.0 for ERP for Services


This enterprise resource planning (ERP) solution software review report examines the ERP software by IFS and its support for business management processes against known benchmarks. It assesses IFS Application (v. 80) for ERP functionality and reviews the product’s support capacity with a focus on:

  • Portfolio and Project Management
  • Resource Planning and Scheduling
  • Opportunity, Contact, and Contract Management
  • Time and Expense Management
  • Budgeting, Costing, and Billing
  • Knowledge Management, Collaboration, and Analysis
  • Third-party Integration
  • Back-Office Functionality

The report also contains an independent analyst’s review of the ERP software based on a demonstration provided by IFS. The review identifies the features of IFS Applications that distinguishes it from other business process management solutions, including its compatibility with multiple sites and companies, its integrated document management feature, and its support for mobile operations across various devices. In this review, the analyst outlines the software provider’s implementation process, support model, and target user base.

IFS Applications achieved TEC certification status for its ERP software solution by completing TEC’s certification program, which includes a demonstration of the ERP software’s support for specific real-world business process and a detailed functional benchmarking analysis.

Based on a demonstration of IFS Applications, a TEC analyst has assessed the ERP software’s features, evaluating the software against known industry benchmarks, to determine that IFS Applications by IFS is a strong services support ERP system.

Download this software review report for product analysis and comparison, an in-depth analyst commentary, and to learn more about how IFS Applications can help businesses achieve their ERP objectives.

7 rules for social networking marketing effectiveness   Read More