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Amdocs Overhauls Its Marketing
by P.J. Jakovljevic
... The reason being that within the marketing automation (MA) market, Amdoc's capabilities
have, at best been, described as only "adequate", not "exciting" or ...
http:/.../Research/ResearchHighlights/CRM/2005/08/research_notes/VN_CR_PJ_08_03_05_1.asp - 17k - 2005-08-03
Summary: Amdocs believes its ICM strategy resonates with its customers, who, facing increased competition and price commoditization, realize that they need to differentiate customers' experiences from the competition, to enhance customer loyalty and increases profitability.

Customer Life Cycle Solutions: Strategic Alliances, Challenges, & ...
by P.J. Jakovljevic
... Amdoc's new strategy involves consultancy services, a unified software platform,
and partnerships with industry leaders and it has established a series of new ...
http:/.../Research/ResearchHighlights/CRM/2005/08/research_notes/VN_CR_PJ_08_05_05_1.asp - 24k - 2005-08-05
Summary: Collaboration between Amdocs and SAS, if truly committed to by both, should make it possible to collect and analyze information stored in these Amdocs' systems, and deliver the conclusions and recommendations to the operator's decision-makers in the form of graphs and practical reports.




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