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CRM Analytics Brings More Profitability
by Kevin Ramesan
... ÿþ CRM Analytics Brings More Profitability Kevin Ramesan - December 21, 2002. 1.
Business Process Automation Requires a Well-Established Strategy. ...
http:/.../Research/ResearchHighlights/Crm/2002/12/research_notes/MI_CR_KR_12_21_02_1.asp - 9k
Summary: Targeting your best customers and personalizing your relationship with them, implies an in-depth understanding of their behavior.

Why Are CRM and Analytics Intrinsically Connected?
by P.J. Jakovljevic
... ÿþ Why Are CRM and Analytics Intrinsically Connected? PJ Jakovljevic - August
16, 2005. ... Why Are CRM and Analytics Intrinsically Connected? ...
http:/.../Research/ResearchHighlights/CRM/2005/08/research_notes/TU_CR_PJ_08_16_05_1.asp - 20k
Summary: The new metrics of customer profitability, lifetime value, and wallet share are needed to supplement the traditional metrics of market share and penetration. Typical functional components of marketing automation include customer data cleansing and analysis tools, and campaign management systems.

MicroStrategy Manages Your Customer Relationships And Its Own
by L. Talarico
... The next section will discuss the company's challenges as it focuses on the
mid-market and markets its eCRM 7 suite as an analytics CRM package. Market Impact. ...
http:/.../Research/ResearchHighlights/eCommerce/2000/12/news_analysis/NA_EC_LJT_12_15_00_1.asp - 12k
Summary: MicroStrategy has recently added CRM applications to its offerings. The company’s new CRM suite, eCRM7, will be generally available in December. MicroStrategy is also employing CRM concepts within its own organization to increase customer satisfaction.

Salesboom Web-Based CRM, SFA & ERP Solutions
... Salesboom.com On-Demand Customer Relationship Management (CRM) and Sales ... overview
through our industry leading customizable reporting, analytics and business ...
http:/.../showcases/technology-Directory/D/13674/Salesboom-Web-Based-CRM-SFA-ERP-Solutions.html - 9k - 2008-09-01

Customer Relationship Management (CRM) RFP Templates
... Including: Insurance and Investment, Marketing Automation, Sales Force Automation
(SFA), CRM Analytics, Call Center and Customer Service, Professional Services ...
http://rfp.technologyevaluation.com/store.asp?catid=2 - 31k - 2007-12-04

CRM for Financial and Insurance Markets RFP Template
... Insurance and Investment, Marketing Automation, Sales Force Automation (SFA), CRM
Analytics, Call Center and Customer Service, Professional Services Automation ...
http://rfp.technologyevaluation.com/store.asp?catid=2&productid=897 - 27k - 2007-12-04

I-Impact Predicts Your Customer Retention!
by Vaugh Preston
... Integration including PeopleSoft adding a new analytics tool, the SAP CRM
analytics upgrade, and Siebel getting more analytical. ...
http:/.../Research/ResearchHighlights/Crm/2004/01/research_notes/VN_CR_XVP_01_30_04_1.asp - 12k
Summary: More and more, the market is requesting that a CRM or an ERP application include analytics which can be used in a myriad of businesses to predict customer behavior and help businesses increase the effectiveness of their customer acquisition, retention, and cross-sell programs. It is a costly operation to

CRM Selections: When An Ounce Of Prevention Is Worth A Pound Of ...
by Lou Talarico & Kevin Ramesan
... Exact Software took first place in CRM Analytics and e-CRM, while Genesis Global
Technologies took first place in Call Center and Customer Service and Industry ...
http:/.../Research/ResearchHighlights/Crm/2003/04/research_notes/TU_CR_LJT_04_19_03_1.asp - 20k
Summary: Using a knowledge base in the selection process can reduce the time, risk and cost of procuring technology. Well constructed knowledge bases that are used in a tested selection methodology reduce the RFI process from months to weeks, eliminate data quality issues and allow an apples to apples comparison

Customer Relationship Management (CRM) RFP Templates
... Including: Insurance and Investment, Marketing Automation, Sales Force Automation
(SFA), CRM Analytics, Call Center and Customer Service, Professional Services ...
http://rfp.technologyevaluation.com/store.asp?catid=2 - 31k - 2007-12-04

Interelate: More on Tap Than Apps
by L. Talarico
... Interelate, a customer intelligence ASP, bundles applications and industry expertise
in data analysis, database marketing, analytics, and CRM to deliver an ...
http:/.../Research/ResearchHighlights/eCommerce/2000/09/news_analysis/NA_EC_LJT_09_15_00_1.asp - 8k
Summary: Interelate, a customer intelligence ASP, recently announced partnerships with infrastructure service provider LoudCloud and CRM analytics vendor E.piphany. These partnerships complement Interelate’s analytics expertise to provide new analytical CRM service offerings that promise to provide more value

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