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CRM: What Is It and Why Do It? Part One: Historical Background
by Glen Petersen
... When the concepts of CRM and e-business melded together there was a short period
of e-madness where vendors talked about eCRM and e-everything. ...
http:/.../Research/ResearchHighlights/Crm/2004/11/research_notes/MI_CR_XGP_11_08_04_1.asp - 18k
Summary: Many consultants, vendors, and analysts today define CRM in terms of being a customer-centric business strategy that is enabled by a set of applications that support customer-facing functions and management decision making. That may capture the essence of what CRM is, but it does not begin to capture why

顧客関係管理(CRM)とは何なのか、なぜ要るのか
by Glen Petersen
... 8 . When the concepts of CRM and e-business melded together 9 there was a short
period of e-madness 10 where vendors talked about eCRM and e-everything 11 . ...
http:/.../ja/Research/ResearchHighlights/CRM/2008/04/cmt/research_notes/ja/MI_CR_XGP_11_08_04_1.asp - 19k
Summary: 顧客関係管理(CRM)とは90年代半ばから使われるようになった概念で、販売現場のデータとコールセンターが入力したデータを一括統合すれば、顧客対応が良くなり売り上げが伸びるのではという発想です。インターネット技術

顧客関係管理(CRM)とは何なのか、なぜ要るのか ...
by Glen Petersen
... CRM offers effective tools that address real organizational issues. ... Improvement is
measurable and discernable. It is not hidden in vague notions and concepts. ...
http:/.../ja/Research/ResearchHighlights/CRM/2008/04/cmt/research_notes/ja/MI_CR_XGP_11_08_04_2.asp - 22k
Summary: こんにちは!TEC日本人スタッフの「かえで」です。みなさん、ITの英語記事を原文で読んだことはありますか?毎日、ビジネスの世界は目まぐるしく変化しています。そんな中、今日来た世界のニュースを今日読めるようになり

What is IFS Up To in the CRM Arena?!
by P.J. Jakovljevic
... It initially expanded into the CRM arena by acquiring Exactium for its product ... that
IFS was one of the first ERP vendors to incorporate concepts of component ...
http:/.../Research/ResearchHighlights/BusinessApplications/2000/05/news_analysis/NA_BA_PJ_05_16_00_1.asp - 10k
Summary: On April 12, Industrial & Financial Systems, IFS AB announced the signing of a definitive agreement for Pivotal Corporation to acquire its division Exactium Ltd. The agreement also launches a global alliance between IFS and Pivotal that will result in Pivotal's sell-side eBusiness solutions being integra

CRM is Busting Out Of Its Britches: Operational, Analytical, and ...
by Randy Garland
... A Brief (!) History of CRM. ... California companies that each had similar visions of
incorporating BPR (Business Process Reengineering) concepts into Front Office ...
http:/.../Research/ResearchHighlights/Crm/2001/08/research_notes/TN_CR_RGG_08_27_01_1.asp - 17k
Summary: Back in the early 90’s, ‘CRM’ wasn’t even a trendy acronym. You had a few players thinking beyond 'stovepipe' enterprise applications, but not much beyond. Fast forward to 2001. CRM has gotten fat, and the fatter it gets, it becomes more difficult to understand, more expensive to buy, more dif

'Collaborative Commerce': ERP, CRM, e-Proc, and SCM Unite! A ...
by Randy Garland
... enough proof-of-concepts to show for it. In our opinion, they're likely ahead of
their time, as most executives are still too tied up in CRM implementations to ...
http:/.../Research/ResearchHighlights/Crm/2001/09/research_notes/TN_CR_RGG_09_18_01_1.asp - 16k
Summary: J.D. Edwards believes in the possibilities (both in terms of technology and sell-ability) of Collaborative Commerce. How far have they gotten in that vision? Are they a good bet if you also have visions of C-Commerce dancing in your head?

CRM, Success, and Best Practices: A Wake Up Call Part Two ...
by Glen S. Petersen
... about how the organization is progressing on the journey to CRM excellence. ... First,
the assessment criteria contains a description of the key concepts and what ...
http:/.../Research/ResearchHighlights/Crm/2004/10/research_notes/MI_CR_XGP_10_22_04_1.asp - 25k
Summary: To maximize the return on investment of a customer relationship management system, a new CRM best practices model should be used. A point-based system, self-assessment model that emphasizes senior management leadership and the need to create a culture consistent with CRM can lead to a deployment strategy

SAP - A Humble Giant From The Reality Land? Part 2: Expanding ...
by P.J. Jakovljevic
... In addition, mySAP CRM is the enabler for the marketplace order management ... and software
group that uses complexity science and agent-based concepts to provide ...
http:/.../ResearchHighlights/BusinessApplications/2001/08/research_notes/EN_BA_PJ_08_01_01_1.asp - 17k
Summary: During its international e-business conference, SAPPHIRE, SAP displayed a bullish attitude, contradicting the current market malaise. SAP touts a multi-pronged answer to prevailing heterogeneous IT environments. The company is staking its future on five pillars - exchanges, portals and the three extended

Trends Affecting Manufacturers and ERP
by Dr. Scott Hamilton
... business. Supply chain concepts also intersect with JIT and virtual manufacturing
strategies. Customer-Oriented Strategies and CRM. ERP ...
http:/.../Research/ResearchHighlights/Erp/2003/10/research_notes/TN_ER_XSC_10_06_03_1.asp - 22k
Summary: The evolution of ERP systems has been driven by the emergence of new business practices and information technologies. These have been supported by the growing maturity of the manufacturing profession, and by the evolving development of commercially available software packages. This is an excerpt from the

Enterprise Applications--The Genesis and Future, Revisited Part ...
by P.J. Jakovljevic
... successfully selling into their manufacturing install base, while CRM specialists
stronghold ... goes well beyond these by introducing the concepts of management ...
http:/.../Research/ResearchHighlights/Erp/2004/04/research_notes/TU_ER_PJ_04_05_04_1.asp - 15k
Summary: If the ultimate objective is to win and retain customers, one must consider the entire chain, which includes traditional enterprise resource planning (ERP) and supply chain management (SCM) functions as well as the once considered more remarkable and supposedly more relevant CRM and e-commerce activity.

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