Abstract: Multichannel retailers have to flawlessly execute a full range of services to engage, transact, and fulfill orders placed
via Internet. Thus, they either have to build a complete set of these services in-house, or outsource some (or all) of them. (...)
Excerpt related to ecrm article:
Multichannel retailers have to flawlessly execute a full range of services to engage, transact, and fulfill orders placed
via Internet. Thus, they...
Published 2006-07-20