Advertising Online - A Guide to Successful Market Penetration Part ...

by Deborah Kilpatrick ... A Guide to Successful Market Penetration Part Two: Search Engine Strategies Featured Author ... For example if you are selling ECRM services in New Jersey, and are ... http:/.../Research/ResearchHighlights/eCommerce/2002/12/research_notes/TU_EC_XDK_12_14_02_1.asp - 9k Summary: Everything stems from your keywords since it is these words that will let you be visible to the billions of online searchers.

MicroStrategy Manages Your Customer Relationships And Its Own

by L. Talarico ... resources can support simultaneous product development, staff cutbacks, and new pricing and customer service strategies. Furthermore, because eCRM 7 is a re ... http:/.../Research/ResearchHighlights/eCommerce/2000/12/news_analysis/NA_EC_LJT_12_15_00_1.asp - 12k Summary: MicroStrategy has recently added CRM applications to its offerings. The company’s new CRM suite, eCRM7, will be generally available in December. MicroStrategy is also employing CRM concepts within its own organization to increase customer satisfaction.

PowerCerv Finally Overpowered By The '02 Hurricane Season Part 2 ...

by P.J. Jakovljevic ... eCRM is the Web enablement of some CRM functions featured within ERP Plus ... company can present a solid reorganization plan and new product strategies become clear ... http:/.../Research/ResearchHighlights/Erp/2002/10/news_analysis/NA_ER_PJ_10_29_02_1.asp - 16k Summary: Although ASA seems to have obtained an intriguing complementary product offering and a modest client base for almost next-to-nothing cost, it has to quickly articulate a clear and assuring message to the market that it can and will execute a strategy for enhancing PowerCerv product lines for a foreseeabl

Maximizer Enterprise 8: A Strong Competitor on the SMB Front Line

by Kevin Ramesan and Katarina Novatzki ... price tags between $499 and $699 for the CRM and eCRM suites; as a ... users to proceed with their daily activities following preset sales strategies for team ... http:/.../Research/ResearchHighlights/Crm/2004/09/research_notes/PN_CR_KR_09_23_04_1.asp - 16k Summary: TEC recently reviewed Maximizer Enterprise 8. Tailored to the latest Internet technology, the offering is aggressively priced. Rich functionality is offered in a three-module structure that continues to compete in the demanding

Will Glovia Glow Again Through Its Hub And VARs?

by P.J. Jakovljevic ... extended-ERP product and services and e-business strategies to execute. ... configuration and ordering of complex engineered products, while eCRM provides customer ... http:/.../Research/ResearchHighlights/Erp/2002/09/news_analysis/NA_ER_PJ_09_09_02_1.asp - 23k Summary: While Glovia continues its revamping as a holistic B2B e-business provider for manufacturers and service companies beyond core ERP, its ongoing management reshuffling, its fledgling channel and traction for multiple products will be challenges to be tamed.

Essential ERP – Current Market Trends – Part II

by P.J. Jakovljevic ... Leading ERP vendors have also made moves to adopt web portal strategies. ... for mid-market companies, and Symix' acquisition of Profit Soutions, the eCRM vendor. ... http:/.../ResearchHighlights/BusinessApplications/2000/05/research_notes/TN_BA_PJ_05_03_00_1.asp - 29k Summary: ERP applications are designed to optimize an organization’s underlying business processes — primarily accounting/financial, manufacturing, distribution, and human resources/payroll. This note identifies current trends in the ERP market that we believe are the direct consequence of vendors’ attempts

Agilisys Continues Agilely Post-SCT Part 2: Market Impact

by P.J. Jakovljevic ... The new eCRM functionality thereby included instant messaging, live chat, e-mail ... suppliers, and other partners) and includes a suite of strategies, services and ... http:/.../Research/ResearchHighlights/Erp/2002/10/research_notes/EN_ER_PJ_10_15_02_1.asp - 18k Summary: Agilisys is also leveraging its former parent's pedigree on professional services and outsourcing, the 'Concept to Customer' and 'Early Upgrade Program' being good examples of the company’s focus on customer engaging product implementations and customizations.