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Software Functionality Revealed in Detail
We’ve opened the hood on every major category of enterprise software. Learn about thousands of features and functions, and how enterprise software really works.
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Visit the TEC store to compare leading software solutions by funtionality, so that you can make accurate and informed software purchasing decisions.
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 Marketing Plan Evaluation Tool


Software Evaluation and Software Selection
Organizations are surrounded by ambiguity when making their implementation decisions. Accurate and relevant criteria that are properly weighed against an

Marketing Plan Evaluation Tool  Vendor demonstrations are often marketing pitches that fail to focus on the solution's ability to satisfy user needs, and are often misleading. Unfortunately, most project teams lack the ability to separate fact from hype, especially because the strategic technology selection is the first attempt of its kind, or the first in an extended period within a specific organization. The problem is clear: having inadequate fit-gap information (as identified above) for the selection phase means an inability to

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Software Functionality Revealed in Detail

We’ve opened the hood on every major category of enterprise software. Learn about thousands of features and functions, and how enterprise software really works.

Get free sample report
Compare Software Solutions

Visit the TEC store to compare leading software by functionality, so that you can make accurate and informed software purchasing decisions.

Compare Now

Enterprise Marketing Management (EMM)

The Enterprise Marketing Management (EMM) Knowledge Base research helps determine support levels of various systems that help companies market their services or products effectively and efficiently. EMM tools help manage strategic planning and marketing resources (sometimes referred to as marketing resource management or MRM). This KB also covers rule-based techniques, pattern recognition, and other profiling features.  

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The Role of Sales Training Requirements Definition and Requests for Proposals in the Success of Technology Companies


The first step in choosing an effectiveness service provider (ESP) that best meets your company's needs is to develop a requirements definition. When used as a request for proposal, the requirements definition can be a powerful evaluation and negotiation tool.

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Design Can Be Your Next Asset to Manage: E-mail Marketing


In an unpredictable economy, you need to refocus your marketing efforts to be more cost-effective, while achieving measurable results in even shorter time frames. E-mail marketing has many advantages when used as part of an overall marketing solution. Beyond just driving short-term results, you’ll see opportunities to differentiate your firm—so you can expand your market share while building brand awareness.

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Developing an Effective CMMS Implementation Plan


Today’s maintenance staff is tasked with doing more with less. The challenge here is that their efficiency ratings when measured can be as low as 10% to 40%. So where does your maintenance department stand in terms of these statistics? Although CMMS software has been around for more than 20 years, and the adoption rate continues to climb, many companies still struggle with creating an efficient centralized maintenance and operations program.

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ECM vs. EIM


The IT industry is constructed of three-letter acronyms (TLAs). However, the total number of possible three-letter abbreviations using the 26 letters of the alphabet is only 17,576. This explains the stars-wearing-the-same-dress types of incidents in the IT world. When Sherry Fox discussed ECM and EIM, the acronyms represented enterprise compensation management and enterprise incentive management

Marketing Plan Evaluation Tool   Read More

Enterprise Marketing Management (EMM)


The Enterprise Marketing Management (EMM) Knowledge Base research helps determine support levels of various systems that help companies market their services or products effectively and efficiently. EMM tools help manage strategic planning and marketing resources (sometimes referred to as marketing resource management or MRM). This KB also covers rule-based techniques, pattern recognition, and other profiling features.

Marketing Plan Evaluation Tool   Read More

PLM for the Fashion Industry Software Evaluation Report


Product Lifecycle Management (PLM) for Fashion is an evaluation model containing tailored PLM criteria and extra functionalities that serve the specificities of this industry in order to help fashion goods (including apparel, footwear, accessory and home fashion) manufacturers and retailers to achieve more efficient product development, lower cost, and better collaboration and control throughout the whole supply chain.

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Everything You Need to Know About Digital Marketing


Digital marketing involves using your Web site and associated marketing tools to promote your business online. You can learn some basic skills in both search engine optimization (SEO) and search engine marketing. But for optimal results, you’re advised to consult a professional, who can provide you with insight into what SEO services should entail, allowing you to make an informed decision when selecting a supplier.

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A Positioning Process Helps Product Marketing Managers Do More


Because product marketing managers constantly juggle competing priorities, companies should consider implementing a formal positioning process as a way of cloning their product marketing managers. Rationale documents and message strategies become vehicles that transfer product knowledge to marketing and sales.

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ERP for Manufacturing (SMB) Software Evaluation Report


TEC's new ERP for Manufacturing (SMB) evaluation model targets the software requirements of small and medium enterprises. If your organization doesn't have many sites to operate, seeks a solid base of ERP functionality, but doesn't want every possible feature of the biggest systems on the market, this model is a good starting place for your research. It covers fully featured accounting solutions with necessary manufacturing, inventory, human resources, purchasing, quality, and sales management functionality.

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Data Quality: A Survival Guide for Marketing


Even with the finest marketing organizations, the success of marketing comes down to the data. Ensuring data quality can be a significant challenge, particularly when you have thousands or even millions of prospect records in your CRM system and you are trying to target the right prospect. Data quality, data integration, and other functions of enterprise information management (EIM) are crucial to this endeavor. Read more.

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