Documents » marketing white paper
Abstract: Until now, the digital marketing value chain between publishers and advertisers has been fragmented, with publishers having
no control over or access to their user data. This has made it difficult for them to implement effective digital ad strategies.
Now, with a new suite of previously unconnected techn (...)
Excerpt related to marketing white paper:
... Source: cXense. Document Type: White Paper Description: Until now,
the digital marketing value chain between publishers and advertisers has been fragmented ...
Published 2012-02-01
Abstract: Most high-tech firms need to do a better job of capturing and sharing corporate and supply-chain data. Lean manufacturing
practitioners often use a process metric called “right first time on time” (RFTOT). It not only applies to delivery of components
and products moving through a value stream, but t (...)
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... Source: SAP. Document Type: White Paper Description: Most high-tech
firms need to do a better job of capturing and sharing corporate and supply-chain data. ...
Published 2012-01-30
Abstract: The longstanding silos within organizations may be ready for busting, and the right IT strategy can facilitate the collaboration
needed to break them down, even extending to suppliers, customers, and partners, integrating all processes from idea to delivery.
This paper features an interview with SAP’s (...)
Excerpt related to marketing white paper:
... Source: SAP. Document Type: White Paper Description: The longstanding
... This paper features an interview with SAP’s heads of solution marketing
for product ...
Published 2012-01-27
Excerpt related to marketing white paper:
... For the benefit of all those vendor marketing departments that have a word count to
fill, I offer this white paper jargon generator. ...
Published 2012-01-26
Abstract: When senior leaders of small and midsize companies invest in analytics tools, they can improve operating results by enabling
managers to make fact-based, data-driven decisions. Learn how in this report from Nucleus Research. (...)
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... Source: IBM. Document Type: White Paper Description: When senior leaders
of small and midsize companies invest in analytics tools, they can improve operating ...
Published 2012-01-25
Excerpt related to marketing white paper:
... Exact Americas is responsible for the management, development, marketing, sales, and
services associated with the Exact Synergy and Exact Globe brands in North ...
Published 2012-01-25
Excerpt related to marketing white paper:
... Not as well known as the JRocket Marketing Grape Escape but still highly effective (and
entertaining), the analyst road show organized by Judith Rothrock every ...
Published 2012-01-19
Excerpt related to marketing white paper:
... School Publishing. eMonitor was created in 2004 to develop and deliver online versions of Monitor’s marketing
frameworks. Monitor ...
Published 2012-01-12
Excerpt related to marketing white paper:
... ProfitKey is quite upfront and candid about its lack of marketing presence and lead
generation programs. Its limited marketing of ...
Published 2012-01-06
Abstract: This white paper will give you ideas and procedures for monitoring your savings when you invest in outsourcing projects. (...)
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... Source: 3W. Document Type: White Paper Description: This white
paper will give you ideas and procedures for monitoring your savings when you invest in ...
Published 2011-12-26
Abstract: Organizations seeking the services of a value-added reseller (VAR), channel partner, implementer, vendor, or consultant require
an evaluation of what this service provider has to offer. This report will assist organizations looking to determine the best-fit
service provider for their implementation needs (...)
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... Most popular white papers downloaded by users who have read the above white
paper. Get the above white paper and download these additional white
papers too! ...
Published 2011-11-30
Excerpt related to marketing white paper:
... Indeed, to enter a new market one must have facilities, personnel, and a marketing budget
in place. To launch a new product one ...
Published 2011-11-29
Excerpt related to marketing white paper:
... show that 89 percent of sales personnel are not coached (but rather thrown into a deep end to sell) with
a resulting 85 percent/25 percent marketing leads vs. ...
Published 2011-11-22
Abstract: April 2011 saw the merger of Epicor and Activant Solutions to create a global leader in business software solutions. TEC
principal analyst P. J. Jakovljevic sits down with CMO John Hiraoka to discuss the opportunities and challenges created by
the merger and the potential synergy of the combined company, (...)
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April 2011 saw the merger of Epicor and Activant Solutions to create a global leader in business software solutions. TEC principal
analyst PJJ.
Published 2011-11-18
Excerpt related to marketing white paper:
... resulting report provides a side-by-side product comparison for each of the CRM model’s five modules
(Sales Force Automation, Marketing Automation, Customer ...
Published 2011-11-11
Excerpt related to marketing white paper:
... interact with your site. WEM also illuminates more of these interactions for your own business’s marketing
edification. In this blog ...
Published 2011-11-10
Excerpt related to marketing white paper:
... […] blog.technologyevaluation.com) Share and […]. steve @ hedge fund marketing software
on 10 November, 2011 at 11:34 am #. You ...
Published 2011-11-03
Excerpt related to marketing white paper:
... While doing your homework, you’ll no doubt come in contact with a plethora of vendor white
papers and marketing collateral to help you grasp the capabilities ...
Published 2011-11-01
Abstract: With the continued success of Microsoft Dynamics CRM, one wonders how the company can continue to provide innovative products
and dominate the CRM market? TEC principal analyst P.J. Jakovljevic talks with the CRM product manager on how the product’s
lesser-known facts, including new social collaboratio (...)
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With the continued success of Microsoft Dynamics CRM, one wonders how the company can continue to provide innovative products
and dominate the CRM...
Published 2011-10-31
Abstract: With recent advancements, publishers and advertisers need to know how to get the right message to the right customer and
in the right place to achieve their campaign goals. This report explores the emergence of data-driven audience targeting and
reveals some of the ways that publishers are embracing newe (...)
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Welcome to the Evolution: Audience Based Marketing - Now and Moving Forward. Source: AudienceScience, Inc.
Document Type: White Paper Description: With recent ...
Published 2011-10-27
Documents » marketing white paper