Results 1 - 10 of about 15 for Solutions MRM
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MarketSphere Consulting, LLC
... Innovative Solutions Our solutions help clients to improve a ... marketsphere consulting
llc, marketsphere consulting llc MRM, MRM, MRM Procurement, Procurement ...
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| http://directory.technologyevaluation.com/profile.aspx?vid=12728 - 7k |
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Why Are CRM and Analytics Intrinsically Connected?
| by P.J. Jakovljevic |
... such as Aprimo and Unica are now referring to their products as enterprise marketing
management (EMM) solutions.
However, the general appeal of MRM comes from ...
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| http:/.../Research/ResearchHighlights/CRM/2005/08/research_notes/TU_CR_PJ_08_16_05_1.asp - 20k - 2005-08-16 |
| Summary: The new metrics of customer profitability, lifetime value, and wallet share are needed to supplement the traditional metrics
of market share and penetration. Typical functional components of marketing automation include customer data cleansing and
analysis tools, and campaign management systems.
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Can the Market Sustain a Stand-Alone EMM?
| by Kevin Ramesan |
... MRM combines workflow capabilities for assigning tasks and triggering alerts ... referring
to
their products as enterprise marketing management (EMM) solutions. ...
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| http:/.../Research/ResearchHighlights/crm/2004/05/research_notes/VN_EM_KR_05_06_04_1.asp - 12k - 2004-05-06 |
| Summary: The new millennium has completely redrawn the IT industry map especially in the enterprise marketing management (EMM) sector.
The number of independent marketing automation vendors has significantly shrunk. Names such as Xchange, MarketFirst, Annuncio,
and Prime Response no longer exist. Amongst the few
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SAS and Action-Oriented Business Processes: Alliances ...
| by P.J. Jakovljevic |
... announced a partnership to integrate the MRM products within the Aprimo Marketing
suite into SAS Marketing
Automation 4. The integrated solutions will be ...
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| http:/.../Research/ResearchHighlights/CRM/2005/08/research_notes/VN_CR_PJ_08_11_05_1.asp - 23k - 2005-08-11 |
| Summary: Combining deep analytics with BI solution functionality, expanding in certain verticals, and by acquiring several well thought
out companies, have been key for SAS to further entrench itself in the market.
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Marquee Vendors Partner for Deepening Inherent CRM and BI Links
| by P.J. Jakovljevic |
... Aprimo pioneered the concept of marketing resource management (MRM), which centers
on ... the
competition to show the depth and coverage of their point solutions. ...
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| http:/.../Research/ResearchHighlights/CRM/2005/08/research_notes/EN_CR_PJ_08_17_05_1.asp - 15k - 2005-08-17 |
| Summary: Despite the logic behind combining customer relationship management (CRM) and business intelligence (BI) elements, the implementation
of marketing automation (MA) has been stunted by slow markets, and pessimistic investors. Vendors in CRM and BI are building
alliances in order to gain market share and il
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Boeing Expands Baan Licensing Deal
| by P.J. Jakovljevic |
... called "Define and Control Airplane Configuration/Manufacturing Resource Management"
(DCAC/MRM).
... is looking to Baan to make enterprise solutions available to ...
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| http:/.../Research/ResearchHighlights/BusinessApplications/1999/12/news_analysis/NA_BA_PJ_12_22_99_2.asp - 6k - 1999-12-22 |
| Summary: On December 16, Netherlands-based Baan Co. said the Boeing Co. has signed an enterprise-wide licensing deal that could expand
its use of Baan's business applications.
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Customer Data Integration: A Primer
| by Lyndsay Wise |
... Some key features of MRM are template-driven data models, rules-based ... s Siebel Customer
Data
Integration is comprised of three solutions: Universal Application ...
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| http:/.../ResearchHighlights/BusinessIntelligence/2006/08/research_notes/TU_BI_LW_08_22_06_1.asp - 20k - 2006-08-22 |
| Summary: Customer data integration (CDI) involves consolidation of customer information for a centralized view of the customer experience.
Implementing CDI within a customer relationship management initiative can help provide organizations with a successful framework
to manage data on a continuous basis.
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Flexible Customer Data Integration Solution Adapts to Your ...
| by Lyndsay Wise |
... The vendor's solutions allow customers to create, consolidate, and present ... Master
Identity,
through its Master Reference Manager™ (MRM), identifies entities ...
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| http:/.../ResearchHighlights/BusinessApplications/2007/03/research_notes/PN_BI_LW_03_23_07_1.asp - 16k - 2007-03-23 |
| Summary: Siperian's master data management and customer data integration (CDI) solutions allow organizations to consolidate, manage,
and customize customer-related data. The type of CDI hub implemented depends on the CDI environment's maturity, requirements,
and alignment with an organization's internal processes
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DoubleClick
... of your challenge, we offer powerful solutions that decrease ... marketing resource
management,
marketing resource management mrm, mrm, mrm smartpath, smartpath ...
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| http://directory.technologyevaluation.com/profile.aspx?vid=13528 - 2k |
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Software Evaluation Reports By Categories
... and marketing resources (sometimes referred to as marketing resource management
or MRM). ...
to help clients requiring modern B2B or B2C solutions, it covers ...
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| http://rfp.technologyevaluation.com/rfi.asp?catid=-1 - 52k - 2007-12-04 |
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