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Abstract: The evolution of interfaces to
web content has changed the way companies manage their
web sites. On one hand, it's easier than ever to manage digital content. But on the other, with the advent of
Web 2.0, there's still a lot you need to know to maximize your
web content—and your sales and customer relationships. Learn how software-as-a-service (SaaS) can play an important role in your
web content management strategies.
PubDate: 3/3/2008 1:32:00 PM
Abstract: IBM Lotus Web Content Management software is IBM’s Web content management system offering. Lotus Web Content Management software provides tools to apply business rules and processes to content, helping to ensure that specific information assets from across the enterprise are delivered via Web sites and portal. This factsheet provides a detailed overview of key Lotus Web Content Management features.
Abstract: What are the common reasons for the failure of the majority of Web sites? Web development companies should focus more on the strategy behind the Web site, and on how to attract more clients and improve internal operational efficiencies through the Web. Find out tips on how you can change your Web marketing strategy to achieve high return on investment (ROI) from your Web site, with minimal effort.
Abstract: The new web-borne threats attacking business networks are more intense and sophisticated than ever. Methods using rich media, web 2.0 collaboration tools, and a host of other technologies expose networks to a new breed of web security threats. Find out what the latest web security threats are, including the risks and business impact these threats represent, and understand the advantages of hosted security solutions.
Abstract: The prevalence of Web 2.0 demonstrates that integrating the technology used to manage Web sites is becoming easier. A similar mashup of methods for Web site marketing tools can help you measure how you communicate with customers and help deliver sales opportunities. But before you start cooking, find out how to pick the right ingredients for two simple but effective mashups for Web site subscription and content feedback.
Abstract: The number of leads captured from conventional channels is steadily declining due to the increasing importance of web sites. While Web analytic and e-mail marketing solutions provide useful data, they do nothing to capture leads. If there was a service that could prospect all your web site visitors, would you use it? Find out how LEADSExplorer is helping businesses convert their web visitors into potential leads.
Abstract: Today’s leading-edge business applications go beyond mere Web enablement, where publishing information to the Web is the primary motive (referred to nowadays as Web 1.0 applications). State-of-the-art enterprise software must also incorporate a single, integrated interface that links applications instantly to business processes and collaborative technologies. However, developing Web 2.0 applications is anything but trivial.
Abstract: As marketing budgets shrink and companies in the corporate services industry aim to leverage their Web sites as less expensive alternatives to traditional marketing tools, Web-site strategy is becoming more important. Web-site strategy must focus on enhancing credibility, strengthening existing relationships, generating leads, and more. Get tips on how to create a Web-site strategy that will help you achieve these goals.
Abstract: Today’s Web applications exist in an environment vastly different from when businesses first entered the Internet. Few companies have a comprehensive Web application security program to prevent Internet-borne security breaches. Learn how security concerns for Web applications are different than for traditional applications, and how to build a Web security program that curbs costs and provides effective security.
Abstract: The Web affects the way many industries do business. By using online booking systems and targeted Web marketing, airlines have undergone a paradigm shift in how they sell their service. Other industries have seen the Web’s impact on pricing, marketing, sales, and profitability. Learn about a Web service that can help your company better leverage the Web for a broader branding and marketing strategy.
Abstract: Web 2.0 applications, perceived by many software users as better looking and easier to use than traditional apps, can provide many benefits to your company. However, building Web 2.0 apps adds development burdens of security, transaction management, and a variety of user interface features. To conquer these issues, you might consider an application generator to eliminate hand-coding infrastructure programming. Learn more.
Abstract: For those looking for a computer maintenance management system (CMMS) vendor, the Web is often the first place to start. There are a number of web site features one should examine in order to maximize web site visits. Reprinted with permission from Plant Engineering and Maintenance magazine.
Abstract: There are three types of web security solutions: software-based, appliance-based, and managed services. Each needs to be evaluated against several key buying criteria, including the accuracy of threat protection, ease of installation and use, and total cost of ownership (TCO). Learn about the benefits of each category, and how they deal with all manner of web-borne security threats, including inappropriate use of the Web.
Abstract: Unmanaged employee use of e-mail and the Web can subject your organization to costly risks including litigation, regulatory investigations, and public embarrassment. Responsible organizations should deploy clearly written acceptable usage policies (AUPs) for e-mail and Web usage, supported by employee training and enforced by technology solutions. Find out how to develop and enforce e-mail and Web AUPs in your workplace.
Abstract: In today’s Web-connected era of business, the quest for new ideas that boost competitive edge and deliver new sources of profitability is no longer a solitary activity. The Web has become a source of breakthrough innovation—enterprises no longer have to invest in expensive tools and skills to spark and manage innovation. Get tips on how you can best deploy the Web for better innovation management and profit enhancement.
Abstract: When it comes to your Web applications, speed is the only metric that matters. After all, Web apps handle the bulk of your critical operations, from inventory and customer relations, to sales and accounting. They’re essential for interacting with your business partners, and without them there’d be no such thing as e-commerce. Read this guide to find out what you can do to accelerate your Web applications to top speed.
Abstract: Corporate IT departments and independent software vendors (ISV) alike are faced with a number of similar business challenges. One such challenge is the problem of how to derive additional value from their existing Windows and UNIX software applications and create advantage with Web-enabled solutions. Discover the pros and cons of Web-based and Web-enabled applications—and learn about the solutions that lead the pack.
Abstract: The Web has become a vast potential business asset for many companies today. But while business users have the vision, it’s the IT department that actually creates and deploys the Web application. This often raises the question of Web site ownership. Empowering both parties with the right tools to match their respective skills can help address this question—and many others—for businesses in this confusing situation.
Abstract: Web-based business intelligence (BI) is no longer an anomaly: organizations are ready for BI solutions that go beyond Web portals. However, when selecting Web-based BI applications, organizations must evaluate architecture, rather than features or functions. What differentiators do you need to look for before embarking on a full-scale BI implementation? And which vendors offer the solution your organization truly needs?