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Why CRM Is So Hard and What To Do About It: Data is key to making CRM work
Making a CRM investment work is a two-step process that begins with unifying disparate systems by creating and managing standardized, reusable business

about crm  and What To Do About It: Data is key to making CRM work Introduction Over the next five years, companies will spend $150 billion to reinvent sales, marketing and service. Customer relationship management (CRM) is the hub of this turning wheel, and data is the axle. It's why Gartner calls managing customer-related data the number one obstacle to getting a return on CRM investments. To fully exploit the power of CRM, and to realize its much-hyped promise, organizations must first recognize that Read More

CRM for Financial and Insurance Markets
Customer relationship management (CRM) focuses on the retention of customers by collecting data from all customer interactions with a company from all access points (by phone, mail, or Web, or&n...
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Documents related to » about crm


CRM Without Workflow Is Not CRM: How to Maximize Sales and Service Productivity
Since there are multiple vendors offering hosted customer relationship management (CRM) applications, the buyer’s toughest decision is finding a vendor that

about crm  Workflow and CRM applications. About Entellium: Founded in 2000, Entellium is an early pioneer of hosted CRM solutions serving global customers like Pan Pacific Hotels and Resorts, Standard Chartered Bank, and TELUS Communications as well as a growing number of small to medium sized businesses who use Entellium to deploy CRM applications to automate and manage their business processes. Entellium is headquartered in Seattle, Washington with an R&D Center in Malaysia and worldwide sales operations managed Read More
CRM is Busting Out Of Its Britches: Operational, Analytical, and Collaborative CRM Are Born
Back in the early 90’s, ‘CRM’ wasn’t even a trendy acronym. You had a few players thinking beyond 'stovepipe' enterprise applications, but not much beyond

about crm  warehouses, data marts, data about data (metadata), business intelligence, OLTP and OLAP, and enterprise value management we can't call all that, simply, CRM, now could we? Analysts like to compartmentalize in an effort to simplify and understand, and forecast winners and losers, and prognosticate on the future. Sometimes we over-compartmentalize, and over-define, to the point of confusion. And sometimes, we almost make sense of it all, and help buyers of technology know both what's available, and what's Read More
CRM for Manufacturing vs. Regular CRM
A couple of weeks ago, I published a blog post called Customer Relationship Manufacturing. In this blog post, I described the symbiosis between the sales and

about crm  stages; but this is about to change. Also, there needs to be an ongoing flow of communication between sales, production, and customers. Usually, enterprise resource planning (ERP) or CRM systems provide reliable collaboration in one direction only: either sales with production (in an ERP product) or sales with customers (in CRM solutions). Both ways, the information from the customer does not get to the shop floor or it gets there garbled. To address this, business software vendors adopted two strategies: Read More
What Small Businesses Should Know about CRM
For small businesses with limited budgets and IT support, customer relationship management (CRM) has been out of reach. Until now, these small companies have

about crm  Small Businesses Should Know about CRM For small businesses with limited budgets and IT support, customer relationship management (CRM) has been out of reach. Until now, these small companies have missed out on the benefits provided by CRM because most applications were built for larger companies. New technology, however, has now emerged that levels the playing field for these smaller businesses by providing a fully customizable and affordable CRM system. Read More
Soffront CRM
The Soffront CRM application is comprised of solutions for marketing automation, customer support, defect tracking, order processing, CRM portal, sales

about crm  CRM The Soffront CRM application is comprised of solutions for marketing automation, customer support, defect tracking, order processing, CRM portal, sales automation, employee support, knowledge management, asset management, and mobile CRM. Read More
Infor Epiphany
Infor@s CRM solution provides the tools your company needs to engage customers in a multi-channel, closed-loop dialogue that nurtures their loyalty to your

about crm  Epiphany Infor's CRM solution provides the tools your company needs to engage customers in a multi-channel, closed-loop dialogue that nurtures their loyalty to your products and services and improves your bottom-line results. Infor CRM is comprised of the following key components: Marketing—delivers inbound and outbound marketing capabilities that streamline the campaign process and create real-time customer profiles which can be analyzed to identify high-impact offers at the moment of customer Read More
Ebix CRM
Ebix CRM began developing solutions to support agents and advisors more than 20 years ago. Our goal: to help industry professionals better leverage vital

about crm  CRM Ebix CRM began developing solutions to support agents and advisors more than 20 years ago. Our goal: to help industry professionals better leverage vital client information in a new way. With its very first solutions, Ebix CRM pushed the envelope of contact management to include customer service and policy and investment tracking – all from a financial services industry perspective. Read More
Making the Leap to CRM
Making the leap to customer relationship management (CRM) doesn’t have to be a difficult process. But many companies have difficulty knowing how to get their

about crm  the Leap to CRM Making the Leap to CRM If you receive errors when attempting to view this white paper, please install the latest version of Adobe Reader. Oncontact Software has taken over 15 years of CRM experience and combined it with today's leading technology to develop a completely redesigned .NET solution Source :Oncontact Software Resources Related to Making the Leap to CRM : Customer Relationship Management (CRM) (Wikipedia) Making the Leap to CRM CRM Implementation is also known as : Read More
CRM, Success, and Best Practices: A Wake Up Call Part One: Searching and Establishing the Business Parameters of CRM
Customer relationship management is a sophisticated set of customer-facing tools; however, its technology has outpaced the management strategy used to implement

about crm  to achieve this goal. About the Author Glen S. Petersen is an internationally recognized speaker, writer, practitioner, and thought leader in the CRM and e-business industries. As a visionary and early adopter of sales force automation (SFA), in 1986, Petersen led one of the first successful national implementations of SFA in the United States. He has held senior level management positions with system integration and end user organizations. As a consultant, he developed a number of proprietary Read More
CRM 101
Welcome to another installment in our back-to-basics series. So far, we’ve covered ERP 101 and SCM 101. What Is CRM?CRM is more than a software application

about crm  you may not know about—or that you may not have considered. More CRM Resources TEC’s CRM Evaluation Center (hint: click the button to try the free software selection tool) CRM White Papers Questions? Comments? Want to learn more? Sound off below. Read More
CRM, ERP, BI, and IT Investment-Where Do You Find the Business Benefit?
Most companies want to use customer relationship management (CRM) applications to “supercharge” their sales forces. They want to gain some advantage with

about crm  ERP, BI, and IT Investment-Where Do You Find the Business Benefit? Most companies want to use customer relationship management (CRM) applications to “supercharge” their sales forces. They want to gain some advantage with customer retention and acquisition, to manage the sales pipeline, and to have better market insight. But few companies realize these goals, often because of the way CRM is implemented. Find out where a CRM implementation can get off track—and how to ensure CRM success. Read More
Forget Everything You Think You Know about ERP (Because That’s All About to Change)
Let’s face it: There’s nothing sexy about enterprise resource planning (ERP). It’s been around forever. It’s big. It’s tough to use and maintain. It’s not

about crm  You Think You Know about ERP (Because That’s All About to Change) Let’s face it: There’s nothing sexy about enterprise resource planning (ERP). It’s been around forever. It’s big. It’s tough to use and maintain. It’s not flexible enough to do exactly what you want it to do. Or is it? Download this white paper for Infor’s perspective on the evils of “traditional ERP,” and how it may be hurting your business. Read More
Oracle CRM
Oracle CRM On Demand is the newest release of Oracle's software-as-a-service. This CRM solution provides Web 2.0 collaboration capabilties and other features

about crm  CRM Oracle CRM On Demand is the newest release of Oracle's software-as-a-service. This CRM solution provides Web 2.0 collaboration capabilties and other features such as analytics capabilities, a built in contact center, sticky notes features, and a centralized message center, and custom applets. It also has widgets to embed other applications, including Google, MyYahoo, or Microsoft SharePoint. Read More

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