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Software Functionality Revealed in Detail
We’ve opened the hood on every major category of enterprise software. Learn about thousands of features and functions, and how enterprise software really works.
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 adopt marketing messages to sustainable growth


Two Vendor Execs Discuss the Current B2B Pricing Market (and its Future)
Why are some companies still managing their prices with spreadsheets—and leaving their single most important profit lever to such inadequate if not harmful

adopt marketing messages to sustainable growth  even more leading companies adopt pricing software as a strategic growth initiative. SF: There is a growing recognition that cost cutting can be taken too far and lead to generic (commoditized) products that struggle to recoup the investment made in them. Management teams are looking for other levers. In a constrained economy, growing the top line via higher volumes can be difficult. This leaves “the pricing lever” as the best option. Effective pricing is about a lot more than just raising prices or

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Software Functionality Revealed in Detail

We’ve opened the hood on every major category of enterprise software. Learn about thousands of features and functions, and how enterprise software really works.

Get free sample report
Compare Software Solutions

Visit the TEC store to compare leading software by functionality, so that you can make accurate and informed software purchasing decisions.

Compare Now

Enterprise Marketing Management (EMM)

The Enterprise Marketing Management (EMM) Knowledge Base research helps determine support levels of various systems that help companies market their services or products effectively and efficiently. EMM tools help manage strategic planning and marketing resources (sometimes referred to as marketing resource management or MRM). This KB also covers rule-based techniques, pattern recognition, and other profiling features.  

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Documents related to » adopt marketing messages to sustainable growth

Microsoft to Add "Encore" Functionality to MBS Great Plains 8.0 Part One: Event Summary


By adding nonprofit and public sector accounting capabilities to the forthcoming MBS Great Plains 8.0 release via acquiring a former independent software vendor (ISV) partner Encore Business Solutions, Microsoft Business Solutions (MBS) may find a way to counteract its archrival Best Software's superiority in the target market.

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What Small Staffing Agencies Need to Know to Protect Themselves and Their Clients


For small staffing agencies, background screening of temporary employees is not only a key component in protecting their customers and their business, but also necessary to compete with large staffing agencies that typically employ such vetting procedures as a matter of course. This industry brief outlines the risks that arise from bad hires and how careful background screening can mitigate those risks. Read the white paper.

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Medallia to Offer New Text Analytics Functionality to Its Customer Experience Management Suite


The best way to capture customer experience is without a doubt the ability to interpret real customer sentiment, which is reason enough for Medallia to include text analytics capabilities to its already well-known Customer Experience Management Suite (CEM). Points of note: this offering integrates fully with Medallia’s CEM solution. The vendor touts its ease of use, as well as the ability for

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Autodesk to Bring Microsoft Business Solutions Closer to PLM


While the recent joining of complementary forces by Microsoft Business Solutions and Autodesk will make many heads turn, a lot more detail and clarifications are needed for the alliance to establish itself as an ERP-PLM superpower in the mid-market.

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IBM Marketing Performance Analytics


The IBM Marketing Performance Analytics solution helps marketing organizations and CMOs understand and justify performance by answering three critical questions: “how are we doing?”; “why?”; and “what should we be doing?”

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Three Simple Steps to Rev Up Your “Stay at Work/Return to Work” Program


For most midsize and large companies, a “stay at work/return to work” (SAW/RTW) program has become a necessity. The impact of unscheduled absence within business operations can be severe, resulting in disrupted workflow and reduced productivity or output. Implementing a SAW/RWT program to properly manage absence and disability can address these and other issues, significantly reducing costs. Learn more about the benefits.

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Machine Telematics: Leveraging Machine-to-Machine Technology to Improve Customer Relationships and Product Reliability


Information technology provides the foundation to store, process, and manage today’s huge volumes of telematics data, which will only continue to grow. In addition, analytical tools are available to tap the intelligence hidden in this data and deliver valuable insights. By capitalizing on the synergy between machine telematics and new innovations such as in-memory computing, mobile, and analytics solutions, manufacturers can gain the timely, accurate insights needed to drive product design improvements, manufacturing process improvements, overall quality improvements, and improved service parts management.

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Top 10 Reasons to Take Your Field Service to the Cloud


Field service organizations both large and small are flocking to the cloud. They are abandoning on-premise software and simplifying technology so they can focus on what’s important: making customers happy. Here are 10 reasons why they have made the switch and why you need to take your field service organization to the cloud . . . or get left behind. Download the white paper and find out.

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CallidusCloud Connections C3—Focusing on Sales and Marketing to “Lead to Money”


This year’s CallidusCloud Connections C3 conference in Las Vegas furthered CallidusCloud’s efforts to push the market awareness of its Lead to Money suite. While the incentive and compensation and configure price quote (CPQ) modules remain two main entry points for most customers, at the conference the vendor focused on the ability of the suite to make sales and marketing work as one in order to close deals faster.

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The Idea to Delivery Framework: A Holistic Approach to Deliver Customer Value


Today’s “new normal” business environment demands a new view of what customers value and an improved approach to delivering that value. The idea to delivery (I2D) framework posits that multiple companies now compete as a business network rather than as individual enterprises, each relying on the others to achieve collective success. This paper includes an action plan with the evolutionary steps companies can take to move toward this approach.

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