More and more companies today face a significant challenge in integrating multiple business applications. This is the natural result of fewer companies running a single, all encompassing business application, either in a lone facility or across multiple sites of a multinational, multi-organizational enterprise. The inability to integrate leaves an incomplete or disjointed view of your enterprise. This is an excerpt from the book ERP Optimization (Subtitle: Using Your Existing System to Support Profitable E-Business Initiatives).
advantage of vertical integration strategy