To gain a competitive advantage, manufacturing companies that sell complex products are implementing a configurability strategy that provides more options using fewer resources. Learn about the two interrelated phases of a configurability strategy: developing the product—which emphasizes the essential functionality of a product configurator—and executing the lead-to-order (LTO) process in a lean manufacturing environment.
advantages of integration strategy
the benefits and competitive advantages of a configurability strategy, thinking configurability must be pervasive ' originating early in the heart of product development, using a robust configurator as a core element ' and continuing persistently over the entire product lifecycle. Cited References Access Commerce, Optimizing the Lead-to-Order Process, 2005. Meyer, M. and Lehnerd, A., The Power of Product Platforms, The Free Press, 1997. Jagodzinski, S. and Keup, B., No New Factories, Desktop