X
Software Functionality Revealed in Detail
We’ve opened the hood on every major category of enterprise software. Learn about thousands of features and functions, and how enterprise software really works.
Get free sample report

Compare Software Solutions
Visit the TEC store to compare leading software solutions by funtionality, so that you can make accurate and informed software purchasing decisions.
Compare Now
 

 agencies media


Real Media Goes To Market
Internet advertising firm Real Media has decided to file for an IPO, at last joining its major competitors, DoubleClick and Engage.

agencies media  Media Goes To Market Event Summary Real Media (NASDAQ: RLMD proposed) has been in the Internet advertising business as long as anyone. But, unlike its competition it has remained a private company, with 71 percent owned by a print advertising filer, PubliGroupe, and 12 percent by a subsidiary of Advance Publications. The company has now chosen to go with an initial offering of up to $75 million of its common stock. The proceeds of the offering are intended for general corporate purposes. These include

Read More


Software Functionality Revealed in Detail

We’ve opened the hood on every major category of enterprise software. Learn about thousands of features and functions, and how enterprise software really works.

Get free sample report
Compare Software Solutions

Visit the TEC store to compare leading software by functionality, so that you can make accurate and informed software purchasing decisions.

Compare Now

ERP for the Oil and Gas Industry (Upstream)

The model of ERP systems for the upstream oil and gas sector addresses the particularly specialized business model of this industry. It is common practice for companies, individuals, and government agencies to form partnerships to explore, develop, and share production of oil wells. More often than not, this is a short-term alliance rather than a long-term partnership, and business structuring must therefore be flexible at initial set-up and throughout the lifespan of the venture. This model of ERP systems includes criteria for financials, human resources, production data capture and reporting, maintenance management, and supply chain management (SCM) functionality. 

Evaluate Now

Documents related to » agencies media

Social Media in Your Supply Chain Keeps Everyone in the Loop


Social media is adding new value to cloud-based supply chain management for companies of all sizes. Internal social media (via Intranet) and external sites like Facebook and Twitter are being increasingly used in a new, flexible supply chain cycle. Read this article to learn how two very different companies are taking advantage of the unique contribution social media can make to the dynamic supply and demand loop.

agencies media  primarily for federal government agencies. Read More

ShopIgniter Introduces New Update to Igniter


ShopIgniter has announced an updated version of its Igniter platform. The solution supports brand advertising to social and mobile consumers, and consequently allows marketers to create, manage, and measure rich social media advertising campaigns. By using typical social media functions such as search, engage, share, and comment, Igniter attempts to generate business opportunities or leads for

agencies media  campaigns. With Igniter, brands and agencies can publish rich content that can be accessed via multiple devices, on Facebook, Twitter, or Pinterest. In addition, social mobile customers can be presented with online stores optimized for the device that they are using. Consequently, customer experience—which relies heavily on entertainment strategies such as storytelling, attractive product visualization, etc.—can be greatly enhanced. Matt Compton, ShopIgniter CEO, explains: Rich media posts Read More

7 Tips for Hiring Great Consultants


Back in April, I wrote about a consulting firm whose excellent service had earned it rave reviews from a client. The secret to the firm’s success, it turned out, was pretty simple. Its consultants made sure they understood the client, they committed to the project, they kept their promises, and they followed up. In other words, that firm displayed a genuine commitment to excellence that can be

agencies media  But not all recruiting agencies are created equal. Fox recommends seeking out agencies that specialize in IT consultants and independent contractors. Those agencies will be able to understand what type of candidate you’re looking to recruit, and tailor their searches accordingly. You’ll end up with a much more qualified shortlist of candidates to interview. The time savings alone justify the premium you pay for a specialized recruiting agency. Avoid Job Boards In a nutshell: you may get lucky Read More

The Business Software Needs of Advertising and PR Agencies


Even though enterprise resource planning (ERP) for services is a growing market, its most important players still take a generalist approach when it comes to dealing with specific industries, and media and advertising is one of them. Vendors like Oracle and SAP, who decided to adapt their manufacturing offering to services, or vendors like Netsuite and Deltek, who concentrated on service companies

agencies media  concluded the following: Small agencies usually don’t use ERP; their focus is on media buying, production, and financials, and they often use disconnected systems to achieve these functions. Medium agencies use a mix of several systems that usually offer either too much or not enough functionality for their essential operations. Large and very large agencies use a mix of solutions separated into two categories: media-specific and back office. Redundancy and integration are major issues. A more detailed Read More

E-learning Course Design


This article provides hints for the design of e-learning courses with regard to target audience, navigation, objectives, motivation, media, interactivity, assessment, aesthetics, tool selection, and evaluation.

agencies media  learning Course Design Introduction Imagine your company is embarking on a program to implement e-learning to complement its classroom training program, and you have been recruited to design some of the new courses. This article lays out a list of questions and hints that can serve as a checklist of things you need to consider when designing e-learning courses. Not all of these points apply to every situation. They must be appropriate to the objectives, the learners, and the content. Unfortunately, as Read More

The Intelligence of Social Media (Part 2)


In the first part of this blog, I mentioned that sentiment analysis measures the polarity of opinion—positive, negative, or neutral—regarding a subject, a product, a service, etc. Two main approaches can be used to perform sentiment analysis or text mining: a knowledge-based approach, which uses linguistic models to classify sentiments; and a learning-based approach, which uses

agencies media  Intelligence of Social Media (Part 2) In the first part of this blog, I mentioned that sentiment analysis measures the polarity of opinion—positive, negative, or neutral—regarding a subject, a product, a service, etc. Two main approaches can be used to perform sentiment analysis or text mining : a knowledge-based approach, which uses linguistic models to classify sentiments; and a learning-based approach, which uses machine learning techniques to classify text. The concept of sentiment analysis Read More

Social Media Analytics: Making Customer Insights Actionable


Social media is reshaping the relationships that customers have with products, services, and brands. Read this white paper from IBM to learn how you can use insights from social media to understand emerging consumer trends and increase the ROI of your marketing campaigns.

agencies media  Media Analytics: Making Customer Insights Actionable Social media is reshaping the relationships that customers have with products, services, and brands. Read this white paper from IBM to learn how you can use insights from social media to understand emerging consumer trends and increase the ROI of your marketing campaigns. Read More

Case Study: Redesigning a Distribution Center


A parts distributor had poorly used space and storage media with limited material visibility resulting in frequent stock-outs. To replace its old warehouse management system (WMS), the company decided to redesign its existing storage space and media in order to improve picking and replenishing efficiency and to reduce inventory carrying and material handling costs. Find out how a logistics modeling and design tool helped.

agencies media  Study: Redesigning a Distribution Center A parts distributor had poorly used space and storage media with limited material visibility resulting in frequent stock-outs. To replace its old warehouse management system (WMS), the company decided to redesign its existing storage space and media in order to improve picking and replenishing efficiency and to reduce inventory carrying and material handling costs. Find out how a logistics modeling and design tool helped. Read More

Social Media and Collaboration: Not for “Serious” Manufacturers? Think Again.


Many people consider social media as a set of tools for communicating with others and/or entertaining themselves and collaboration as a characteristic of business processes and workflows that allows employees to work together to be more efficient. In reality though, both social media and collaboration can help employees communicate and share information, and thus work more efficiently. In

agencies media  Media and Collaboration: Not for “Serious” Manufacturers? Think Again. Many people consider social media as a set of tools for communicating with others and/or entertaining themselves and collaboration as a characteristic of business processes and workflows that allows employees to work together to be more efficient. In reality though, both social media and collaboration can help employees communicate and share information, and thus work more efficiently. In addition, the success of any social Read More

What Small Staffing Agencies Need to Know to Protect Themselves and Their Clients


For small staffing agencies, background screening of temporary employees is not only a key component in protecting their customers and their business, but also necessary to compete with large staffing agencies that typically employ such vetting procedures as a matter of course. This industry brief outlines the risks that arise from bad hires and how careful background screening can mitigate those risks. Read the white paper.

agencies media  Small Staffing Agencies Need to Know to Protect Themselves and Their Clients For small staffing agencies, background screening of temporary employees is not only a key component in protecting their customers and their business, but also necessary to compete with large staffing agencies that typically employ such vetting procedures as a matter of course. This industry brief outlines the risks that arise from bad hires and how careful background screening can mitigate those risks. Read the white paper. Read More

1105 Media, Inc.


1105 Media provides business-to-business research and media content, focusing on technology, products, policy, regulation, and news.

agencies media  Media, Inc. 1105 Media provides business-to-business research and media content, focusing on technology, products, policy, regulation, and news. Read More

Social Media for Lead Generation


Using social media to brand your business isn’t groundbreaking anymore. Been there, done that? But although social is still important for branding and generating buzz, it’s increasingly used for lead generation. Learn what types of messaging work best on which channels.

agencies media  Media for Lead Generation Using social media to brand your business isn’t groundbreaking anymore. Been there, done that? But although social is still important for branding and generating buzz, it’s increasingly used for lead generation. Learn what types of messaging work best on which channels. Read More

Bay Street Group LLC


Bay Street Group LLC provides research, marketing, consulting, communications, publishing, and digital media. The company works with the professional tax, finance, and accounting industries.

agencies media   Read More

Online Marketing: Content Marketing to Keep Google Happy


There is no denying that content marketing is a must-do for any online business. Content is what drives your social media marketing and SEO campaigns, and without a strong content marketing campaign propelling your brand forward, your Internet marketing will eventually plateau. A content marketing campaign should mainly be focused on creating informational and educational content, not promotional material for your brand, building your authority as an industry expert. Find out how to do this while meeting SEO standards.

agencies media  Marketing: Content Marketing to Keep Google Happy There is no denying that content marketing is a must-do for any online business. Content is what drives your social media marketing and SEO campaigns, and without a strong content marketing campaign propelling your brand forward, your Internet marketing will eventually plateau. A content marketing campaign should mainly be focused on creating informational and educational content, not promotional material for your brand, building your authority as an Read More