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Real Media Goes To Market
Internet advertising firm Real Media has decided to file for an IPO, at last joining its major competitors, DoubleClick and Engage.

agencies media  Media Goes To Market Event Summary Real Media (NASDAQ: RLMD proposed) has been in the Internet advertising business as long as anyone. But, unlike its competition it has remained a private company, with 71 percent owned by a print advertising filer, PubliGroupe, and 12 percent by a subsidiary of Advance Publications. The company has now chosen to go with an initial offering of up to $75 million of its common stock. The proceeds of the offering are intended for general corporate purposes. These include Read More...
ERP for the Oil and Gas Industry (Upstream)
The model of ERP systems for the upstream oil and gas sector addresses the particularly specialized business model of this industry. It is common practice for companies, individuals, and government...
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Documents related to » agencies media


Social Media in Your Supply Chain Keeps Everyone in the Loop
Social media is adding new value to cloud-based supply chain management for companies of all sizes. Internal social media (via Intranet) and external sites like

agencies media  primarily for federal government agencies. Read More...
Why Not Take Candy From Strangers? More Privacy Problems May Make Ad Agencies Nutty
Online advertising network 24/7 has acquired AwardTrack, a newly launched provider of loyalty programs.

agencies media  expect to see other agencies follow suit. In the short run we think it more likely that Engage (NASDAQ: ENGA), with its strong targeting and vertical programs will go this route than will DoubleClick (NASDAQ: DCLK). The reason is that there is a hidden zinger to such an alliance, and it is one to which DoubleClick will be particularly sensitive. In order to participate in a loyalty program a surfer has to provide some personal information - how else does one cash in the points for that airplane ticket or Read More...
Market Landscape Report: Enterprise Software for Advertising and Marketing Services
Enterprise resource planning (ERP) systems that address the needs of service industries such as advertising agencies represent a growing market. Although there

agencies media  industries such as advertising agencies represent a growing market. Although there are exceptions, business software vendors still approach the industry with a generalized set of functionality. This report aims to establish the areas of product functionality that this industry requires and identify a strategy vendors might take to improve the fit of their solutions to this market. Read More...
7 Tips for Hiring Great Consultants
Back in April, I wrote about a consulting firm whose excellent service had earned it rave reviews from a client.The secret to the firm’s success, it turned

agencies media  But not all recruiting agencies are created equal. Fox recommends seeking out agencies that specialize in IT consultants and independent contractors. Those agencies will be able to understand what type of candidate you’re looking to recruit, and tailor their searches accordingly. You’ll end up with a much more qualified shortlist of candidates to interview. The time savings alone justify the premium you pay for a specialized recruiting agency. Avoid Job Boards In a nutshell: you may get lucky Read More...
Astute Social Relationship Management
Social media provides data to the enterprise on how its customers are interacting. Even though most decision makers understand that gathering and analyzing this

agencies media  Social Relationship Management Social media provides data to the enterprise on how its customers are interacting. Even though most decision makers understand that gathering and analyzing this data is important, it’s not always easy to know how. Astute Solutions was founded in 1995 to offer call center and issue management software, which later became a full customer service solution. The acquisition of RealDialog from LiveWire Logic in 2006 added knowledge management to the offering. In 2010, Read More...
Atex Polopoly: WCM for More than Just the Media Industry
Atex knows what media companies need for publishing online today. And while its Web content management (WCM) solution puts editorial teams at home in the

agencies media  Polopoly: WCM for More than Just the Media Industry Atex knows what media companies need for publishing online today. And while its Web content management (WCM) solution puts editorial teams at home in the digital media environment, Atex wants to be your WCM system even if your company isn’t part of the media industry. You can see how it addresses your requirements using the comprehensive data on Atex Polopoly that we recently included in our evaluation center. Click here to evaluate Atex Polopoly Read More...
SayOne Media
SayOne Media focuses on manufacturing and corporate governance. Its publications include The Manufacturer and the Lean Management Journal.

agencies media  Media SayOne Media focuses on manufacturing and corporate governance. Its publications include The Manufacturer and the Lean Management Journal. Read More...
Gigaom
Gigaom is media company with a global independent voice that demystifies emerging technologies through its blog, events, and research.

agencies media  Gigaom is media company with a global independent voice that demystifies emerging technologies through its blog, events, and research. Read More...
Media Industry Solution for Intellectual Property Management
The media industry is undergoing radical change, driven in large part by new technologies such as the Internet, online publishing, and digital broadcasting. And

agencies media  Industry Solution for Intellectual Property Management The media industry is undergoing radical change, driven in large part by new technologies such as the Internet, online publishing, and digital broadcasting. And at the heart of the industry is intellectual property. As the number of media and delivery channels explodes, you need to know how to manage rights inventory, license revenue streams, and royalty payments—efficiently and profitably. Read More...
The Tapscott Group
The Tapscott Group is a think tank centered on innovation, media, and the economic and social impact of technology. CEO Don Tapscott advises business and

agencies media   Read More...
Social Job Distribution: Making Job Listings Visible on Facebook and Twitter
Wondering if you're making the most of social media in your talent acquisition efforts? Or even where to get started? To recruit the best talent, you need to

agencies media  Job Distribution: Making Job Listings Visible on Facebook and Twitter Wondering if you're making the most of social media in your talent acquisition efforts? Or even where to get started? To recruit the best talent, you need to get your job listings seen by the right people. This brief will give you some best practices for automating your recruiting in social media channels to best reach new audiences—and the right audiences—on Facebook and Twitter. Read More...
Social Media Kit
From small business to global enterprise, social media has taken the corporate world by storm, and it’s here to stay. So what is social media? And how do you

agencies media  Media Kit From small business to global enterprise, social media has taken the corporate world by storm, and it’s here to stay. So what is social media? And how do you decide where it fits in your online strategy? This white paper aims to offer users a social media “kit” which can help answer these questions. Read More...
Polopoly
The Atex digital delivery system is a battle proven, high-performance content management system, covering all the online needs of a modern media company. Rapid

agencies media  The Atex digital delivery system is a battle proven, high-performance content management system, covering all the online needs of a modern media company. Rapid and easy to deploy, simple to scale and customise, our web CMS, Polopoly, is the natural choice for anyone seeking to consolidate cross channel, multi-channel publishing onto one flexible platform. Read More...
E-learning Course Design
This article provides hints for the design of e-learning courses with regard to target audience, navigation, objectives, motivation, media, interactivity

agencies media  learning Course Design Introduction Imagine your company is embarking on a program to implement e-learning to complement its classroom training program, and you have been recruited to design some of the new courses. This article lays out a list of questions and hints that can serve as a checklist of things you need to consider when designing e-learning courses. Not all of these points apply to every situation. They must be appropriate to the objectives, the learners, and the content. Unfortunately, as Read More...

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