-
Abstract:
Combining deep analytics with BI solution functionality, expanding in certain verticals, and by acquiring several well thought
out companies, have been key for SAS to further entrench itself in the market. (...)
Excerpt related to
b2c marketing:
Combining deep analytics with BI solution functionality, expanding in certain verticals, and by acquiring several well thought
out companies, have...
Published:
2005-08-11
-
Abstract:
Despite the logic behind combining customer relationship management (CRM) and business intelligence (BI) elements, the implementation
of marketing automation (MA) has been stunted by slow markets, and pessimistic investors. Vendors in CRM and BI are building
alliances in order to gain market share and il (...)
Excerpt related to
b2c marketing:
Despite the logic behind combining customer relationship management (CRM) and business intelligence (BI) elements, the implementation
of marketing...
Published:
2005-08-17
-
Abstract:
Business-to-business (B2B) selling has proven to be more intricate than business-to-consumer (B2C) selling, as B2B involves
dealing with longer-term contracts and complex products with specific requirements that are not needed in the consumer world. (...)
Excerpt related to
b2c marketing:
Business-to-business (B2B) selling has proven to be more intricate than business-to-consumer (B2C) selling, as B2B involves
dealing with longer-te...
Published:
2004-11-06
-
Abstract:
Combining deep analytics with BI solution functionality, expanding in certain verticals, and by acquiring several well thought
out companies, have been key for SAS to further entrench itself in the market. (...)
Excerpt related to
b2c marketing:
Combining deep analytics with BI solution functionality, expanding in certain verticals, and by acquiring several well thought
out companies, have...
Published:
2005-08-11
-
Abstract:
Business-to-business (B2B) selling has proven to be more intricate than business-to-consumer (B2C) selling, as B2B involves
dealing with longer-term contracts and complex products with specific requirements that are not needed in the consumer world. (...)
Excerpt related to
b2c marketing:
Business-to-business (B2B) selling has proven to be more intricate than business-to-consumer (B2C) selling, as B2B involves
dealing with longer-te...
Published:
2004-11-06
-
Abstract:
The number of leads captured from conventional channels is steadily declining due to the increasing importance of web sites.
While Web analytic and e-mail marketing solutions provide useful data, they do nothing to capture leads. If there was a service
that could prospect all your web site visitors, woul (...)
Excerpt related to
b2c marketing:
... of web sites. While Web analytic and e-mail marketing solutions provide useful data,
they do nothing to capture leads. If there ...
Published:
2010-03-11
-
Abstract:
Design can be your next asset to manage.Read the striking new approach to E-mail marketing.Free download. In an unpredictable
economy, you need to refocus your marketing efforts to be more cost-effective, while achieving measurable results in even
shorter time frames. E-mail marketing has many advantages (...)
Excerpt related to
b2c marketing:
... This is an effective technique that happens to be easily transferable from B2C to B2B
companies. One of the greatest strengths of e-mail marketing is its ...
Published:
2010-03-11
-
Abstract:
The latest acquisitions of SSA Global indicate a new phase in the vendor's acquisition strategy and development cycle, and
are furthering its goal to be number three (after SAP and Oracle) in the world of enterprise resource planning vendors. (...)
Excerpt related to
b2c marketing:
The latest acquisitions of SSA Global indicate a new phase in the vendor's acquisition strategy and development cycle,
and are furthering its goal...
Published:
2006-04-26
-
Abstract:
Social networking has collided with customer relationship management, and it's turning the relationship between businesses
and their customers upside down. Today, businesses are using social networking sites like Facebook and MySpace or, as is the
case with Procter & Gamble, developing their own social n (...)
Excerpt related to
b2c marketing:
Social networking has collided with customer relationship management, and it's turning the relationship between businesses
and their customers ups...
Published:
2007-10-24
-
Excerpt related to
b2c marketing:
... to today’s nimble business-to-consumer (B2C) and business ... management
(PIM), translations into international languages, multimedia marketing collateral creation ...
Published:
2010-11-17
-
Abstract:
Online advertising is no longer an option, it is a requirement. Sales analysis and customer information gathering are just
a few of the benefits. (...)
Excerpt related to
b2c marketing:
Online advertising is no longer an option, it is a requirement. Sales analysis and customer information gathering are just
a few of the benefits.
Published:
2003-01-05
-
Abstract:
Pricing and Revenue Optimization: a Manufacturing Perspective. Get IT Information and Other Solutions Related to Pricing and
Revenue Optimization. Pricing and revenue optimization is the process of improving business margins by either increasing unit
prices or increasing gross revenues. This type of optim (...)
Excerpt related to
b2c marketing:
Pricing and Revenue Optimization: a Manufacturing Perspective. Get IT Information and Other Solutions Related to Pricing and
Revenue Optimization. ...
Published:
2010-03-11
-
Abstract:
On December 30, QAD, a leading developer of industry-specific e-business solutions for manufacturers and distributors, announced
the availability of improved versions of its B2B and B2C e-commerce applications for its core enterprise solution, MFG/PRO.
These applications extend secure, scalable buying an (...)
Excerpt related to
b2c marketing:
On December 30, QAD, a leading developer of industry-specific e-business solutions for manufacturers and distributors, announced
the availability ...
Published:
2000-01-14
-
Abstract:
This is a transcript of an audio conference on E-Business Service Provider Evaluation and Selection presented by TechnologyEvaluation.Com.
The presentation used the TEC patented selection engine WebTESS to conduct a live real time evaluation and selection. It
then reviewed the critical differentiating s (...)
Excerpt related to
b2c marketing:
This is a transcript of an audio conference on E-Business Service Provider Evaluation and Selection presented by TechnologyEvaluation.Com.
The pre...
Published:
2000-08-10
-
Excerpt related to
b2c marketing:
... 2009 was definitely the tipping point for social marketing in her mind, albeit that
the B2C side is tipping much faster. Know Thy Target Audience. ...
Published:
2010-01-05
-
Excerpt related to
b2c marketing:
... choice of channels is as follows: a business to consumer (B2C) self-service ...
video presents Cameleon’s value proposition for both sales and marketing teams. ...
Published:
2010-11-25
-
Abstract:
On January 24, SAP announced its preliminary year-end results and warned that the costs of its new employee stock option
plan and marketing and staff additions for its mySAP.com Internet software system would likely outpace sales in the first
quarter of 2000. (...)
Excerpt related to
b2c marketing:
On January 24, SAP announced its preliminary year-end results and warned that the costs of its new employee stock option plan
and marketing and st...
Published:
2000-02-07
-
Abstract:
Social networking has collided with customer relationship management, and it's turning the relationship between businesses
and their customers upside down. Today, businesses are using social networking sites like Facebook and MySpace or, as is the
case with Procter & Gamble, developing their own social n (...)
Excerpt related to
b2c marketing:
Social networking has collided with customer relationship management, and it's turning the relationship between businesses
and their customers ups...
Published:
2007-10-24
-
Abstract:
Online advertising is no longer an option, it is a requirement. Sales analysis and customer information gathering are just
a few of the benefits. (...)
Excerpt related to
b2c marketing:
Online advertising is no longer an option, it is a requirement. Sales analysis and customer information gathering are just
a few of the benefits.
Published:
2003-01-05
-
Abstract:
Multichannel retailers must be able to flawlessly execute a full range of services to engage, transact, and fulfill on Web
placed orders. Hence, most successful multichannel retailers of today had to either build a complete set of the services in-house
or outsource some or all of them. (...)
Excerpt related to
b2c marketing:
Multichannel retailers must be able to flawlessly execute a full range of services to engage, transact, and fulfill on Web
placed orders. Hence, m...
Published:
2005-04-12