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Documents related to » benefit strategy


Audit Your Message Strategy by Answering Three Questions
Most companies create a new marketing plan every 12 months. At the same time, they should audit their message strategy to stay on top of competitors’ marketing

benefit strategy  press releases. The primary benefit should stand out in each medium. There are many reasons for inconsistent message strategy delivery. The audit identifies the causes and recommends ways to deliver your message more consistently. One outcome of the audit is that you are able to decide if there''s a need to implement a standard process for positioning. Some of the steps in the process become obvious when you audit your message strategy. Let''s take a closer look at how to do the audit. Your Product Is Only Read More...
Positioning Starts With A Message Strategy
In business-to-business (B2B) software marketing, you''ll get little debate about the importance of positioning. Yet few B2B software companies do it well, thus

benefit strategy  see the message strategy''s benefit hierarchy, and to take full advantage of your work. Here is where the tactical elements emerge that enables you, for example, to create ads targeting a special segment, or to stage a truly relevant trade show event. The positioning statement, along with the supporting points and related detail, complete your message strategy. Now you need to execute it. Over and over and over. A message strategy makes it easier to deliver the same message across all marketing media Read More...
i2 e-Business Strategy Services Not For Everyone
Companies that know what they want in terms of Internet capabilities might benefit from eSOA, but others should give it a wide berth.

benefit strategy  e-Business Strategy Services Not For Everyone i2 e-Business Strategy Services Not For Everyone S. McVey - October 16, 2000 Event Summary i2 Technologies recently announced eSOA, an e-business extension to its Strategic Opportunity Assessment services. Like its precursor, eSOA provides a structured methodology for breaking down the complexities of e-business so that clients can understand how they can capitalize on Internet technology to streamline their businesses or pursue new Internet opportunities. Read More...
SSA Global--The Right Product Strategy
SSA Global''s Client Forum has reinforced our impression that the vendor''s product strategy is an effective strategy that addresses the realities of today''s

benefit strategy  to focus on business benefit without concerning themselves with old release issues. SSA Global is continually in the process of planning future releases and the convergent product. Customers should communicate with SSA Global about their needs and how SSA Global can best address those needs. Should a customer be planning on going to the converged product? Customers should treat this question the same way they treat new releases. This is not about technology; it is about business benefit versus the cost Read More...
Portal Strategy: One Vendor''s Story and What It Means to You
Epicor is working with Microsoft so that portal adopters can benefit from SharePoint''s models and access to other enterprise data.

benefit strategy  & Platform divisions will benefit with each Epicor deployment. Additionally, Epicor Portal Content will still need to be populated with key performance indicators (KPI), and strategic operations for specific industries, process flows, organizational structures, etc. Challenges However, great opportunities customarily do not come without challenges. To further differentiate in the fastidious target market (see Cookie-cutter Solutions Won''t Cut It with the Mid-Market ), Epicor will have to deliver rich, Read More...
Oracle Further Orchestrates Its SOA Forays Part Two: Strategy
Oracle''s vision of a complete collaborative e-Business solution requires a database strategy, an application server strategy, and an e-business strategy. Will

benefit strategy  Further Orchestrates Its SOA Forays Part Two: Strategy Database Strategy In light of Oracle Corporation ''s (NASDAQ: ORCL) recent acquisition of PeopleSoft and its growing appetite for the competition, its easy to see how one might underestimate Oracle''s internally-developed, product strategy. However, this California-based (US) company has heeded the calls of its customers and the market by beginning a product strategy that focuses on open and flexible business processes. Ease of integration, the con Read More...
Customers, Not Cars, Now Drive Auto Importer’s Strategy
This report reviews how one company made the strategic decision to replace the legacy systems built to support the old organizational structure with a new

benefit strategy  Not Cars, Now Drive Auto Importer’s Strategy This report reviews how one company made the strategic decision to replace the legacy systems built to support the old organizational structure with a new system that revolves around customers, not vehicles. The new system consists of fully integrated components, with a customer relationship management (CRM)-based frontend. The technology infrastructure was crucial to the overall success of the restructuring effort. Read More...
Aligning Information Technology with Corporate Strategy
Aligning information technology (IT) with corporate strategy is key to maximizing the business impact of IT investments. Tree Top''s structured process of

benefit strategy  strategic business goals, other benefits were observed. Different levels within the organization participated in the project, and gained a much better understanding of the connection between their jobs and corporate objectives, and of how their job affected other areas of the business. By concentrating on KPIs and best practices, and by estimating KPI improvements, various management personnel improved their buy-in for the project. Finally, top management got confirmation that moving ahead with their Read More...
Importance of the Right Pricing Strategy
Pricing initiatives are complex and difficult to implement, and need a thorough understanding of cost and related data. Most organizations turn to external

benefit strategy  of the Right Pricing Strategy Pricing initiatives are complex and difficult to implement, and need a thorough understanding of cost and related data. Most organizations turn to external pricing strategy consultants who, more often than not, steer them in the wrong direction. Rather than turning to these external consultants, organizations can follow certain steps to keep the task of pricing in-house. Find out what they are. Read More...
Strategy and Tactics to Achieve Effective IT Governance
Information technology (IT) governance is currently a hot topic. But what is “governance” exactly? IT governance includes a number of actions and decision

benefit strategy   Read More...
Six Key Trends Changing Supply Chain Management Today: Choosing the Optimal Strategy for Your Business
Technology and process upgrades at forward-thinking companies confirm supply chain excellence as a more widely accepted element of overall business strategy. To

benefit strategy  Key Trends Changing Supply Chain Management Today: Choosing the Optimal Strategy for Your Business Technology and process upgrades at forward-thinking companies confirm supply chain excellence as a more widely accepted element of overall business strategy. To remain successful, companies need organization-wide buy-in to supply chain excellence, with key trends in mind: demand planning as an imperative; globalization; increased competition and price pressures; outsourcing; shortened and more complex Read More...
Data Quality Strategy: A Step-by-Step Approach
To realize the benefits of their investments in enterprise computing systems, organizations must have a detailed understanding of the quality of their data—how

benefit strategy  Approach To realize the benefits of their investments in enterprise computing systems, organizations must have a detailed understanding of the quality of their data—how to clean it and how to keep it clean. Those organizations that approach this issue strategically will be successful. But what goes into a data quality strategy? This paper from Business Objects, an SAP company, explores the strategy in the context of data quality. Read More...
Is a Two-tier ERP Strategy Right for You?
A two-tier ERP strategy is one where an organization chooses to have more than one enterprise resource planning (ERP) solution to support its business needs

benefit strategy  can realize both the benefits of a central hub ERP solution and those of line of business–specific ERP solutions. Further Reading NetSuite has a two-tiered ERP strategy kit that is available online. Though the kit was last updated in December of 2010, the information is still relevant. Another interesting article is posted on the Cincom Manufacturing site, and gives lessons learned from the Gartner Supply Chain conference. Read More...
NetSuite Two-tier ERP Strategy Kit
If you are a multi-company enterprise, then this Two-tier ERP Strategy Kit will show you how to grow your satellite divisions while cutting costs. Including

benefit strategy  Two-tier ERP Strategy Kit If you are a multi-company enterprise, then this Two-tier ERP Strategy Kit will show you how to grow your satellite divisions while cutting costs. Including analyst research, whitepapers, and real-world case studies, this Kit shows how you can equip your subsidiaries with a more agile, flexible cloud enterprise resource planning (ERP) system while maintaining your headquarters on-premise ERP instance of SAP or Oracle. Read More...

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