For over 15 years, short message service (SMS) has been a quick and reliable way to receive and deliver information—anytime, anywhere. Today, SMS helps provide dialogue with consumers. Inbound SMS, or mobile originated (MO), is an important tool to enhance customer interaction. Learn the most important factors to consider when choosing an SMS provider, including flexibility, price, international coverage, and reliability.
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to be uniquely the best in the market. In this guide, we aim to make this task more manageable by offering you a set of questions to ask yourself when choosing an SMS provider. After defining what types of SMS providers exist in the market, we will proceed to cover the most important factors that should be considered when selecting one, looking at factors such as coverage, quality of service, backup routes, customer service, among others. Definition An SMS service provider is a company which provides SMS