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Abstract:
Staples Brand Group (SBG), the group responsible for products carrying the Staples brand name, offers a wide range of products,
from items as simple as pencil leads to complex products such as ergonomic office chairs. Learn about the solutions SBG uses
to drive global sourcing, track costs and shipments, (...)
Excerpt related to
brand study:
Case Study: Staples Brand Group. Source: Arigo. ... and customers. Download
<strong>Case Study: Staples Brand Group</strong>. Comments: ...
Published:
2010-03-11
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Abstract:
DiscountBeautyCenter.com, an online supplier of brand-name beauty products, wanted to test the viability of using dynamic
content to generate e-mail campaigns. Although the company previously had good results with Listrak’s batch and blast e-mail
campaigns, it hoped that dynamic content e-mail would in (...)
Excerpt related to
brand study:
... Source: Listrak. Document Type: Case Study Description: DiscountBeautyCenter.com, an
online supplier of brand-name beauty products, wanted to test the viability ...
Published:
2010-03-11
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Abstract:
A global sales force spread over five continents becomes more effective with Cameleon. Find Free IT Guides, Case Studies,
and Other Resources Linked to the global sales force. SDMO Industries, a global manufacturer of power generators, sells its
broad product line through a variety of sales channels. Comm (...)
Excerpt related to
brand study:
A global sales force spread over five continents becomes more effective with Cameleon. Find Free IT Guides, Case Studies,
and Other Resources Linke...
Published:
2010-03-11
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Abstract:
PepsiCo Italia needed an information management system to manage and track assets it loans at no cost to clients, such as
coolers and fountains. It also sought to increase operational efficiency and trace every event involving every piece of equipment
during the entire asset life cycle. Learn about the i (...)
Excerpt related to
brand study:
PepsiCo Italia needed an information management system to manage and track assets it loans at no cost to clients, such as
coolers and fountains. I...
Published:
2010-03-11
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Abstract:
As the creator of performance apparel, Under Armour has become the fastest-growing designer and distributor of its category
of apparel in the world. In 2005, to sustain growth and compete on a global scale, it needed a flexible IT landscape that
could offer better visibility to data and scale over time. (...)
Excerpt related to
brand study:
Under Armour Inc.: A SAP Business Transformation Study. ... Download <strong>Under
Armour Inc.: A SAP Business Transformation Study</strong>. Comments: ...
Published:
2010-03-11
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Abstract:
SAP has a new marketing campaign. What does this mean for competitors, prospective buyers, and business-to-business marketing
professionals? This case study explains why it's important to dig deeper when a company of interest to you changes its marketing
campaign. (...)
Excerpt related to
brand study:
SAP has a new marketing campaign. What does this mean for competitors, prospective buyers, and business-to-business marketing
professionals? This ...
Published:
2006-01-05
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Abstract:
Levi Strauss SA needed a marketing application that would support its customer relationship management (CRM) programs. In
addition to insight into customer behavior, Levi’s wanted to know about customers’ preferred communication channels and their
response to brand campaigns. Learn about the solution (...)
Excerpt related to
brand study:
... wanted to know about customers’ preferred communication channels and their response to brand
campaigns ... Download <strong>Case Study: Levi Strauss & Co.</strong ...
Published:
2010-03-11
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Abstract:
SAP has a new marketing campaign. What does this mean for competitors, prospective buyers, and business-to-business marketing
professionals? This case study explains why it's important to dig deeper when a company of interest to you changes its marketing
campaign. (...)
Excerpt related to
brand study:
SAP has a new marketing campaign. What does this mean for competitors, prospective buyers, and business-to-business marketing
professionals? This ...
Published:
2006-01-05
-
Abstract:
PepsiCo Italia needed an information management system to manage and track assets it loans at no cost to clients, such as
coolers and fountains. It also sought to increase operational efficiency and trace every event involving every piece of equipment
during the entire asset life cycle. Learn about the i (...)
Excerpt related to
brand study:
PepsiCo Italia needed an information management system to manage and track assets it loans at no cost to clients, such as
coolers and fountains. I...
Published:
2010-03-11
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Abstract:
Kraft’s brand portfolio contains many of the world’s favorite snack foods, including Oreo, Ritz, DiGiorno and Kool-Aid. Kraft’s
challenge: to ensure consistent flavor and appearance by regulating production processes and measuring the flavor, color,
aroma, and other attributes of each product. The (...)
Excerpt related to
brand study:
... Source: SAS. Document Type: Case Study Description: Kraft’s brand portfolio
contains many of the world’s favorite snack foods, including Oreo, Ritz ...
Published:
2011-05-24
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Abstract:
IFS needs to bolster its brand awareness, and let the world know that they are, in fact, a real contender in the Collaborative
Commerce space. Once companies get IFS in-house and get to touch and feel it - to really understand its user interface and
ease of use advantages over many of its rivals - it oft (...)
Excerpt related to
brand study:
IFS needs to bolster its brand awareness, and let the world know that they are, in fact, a real contender in the Collaborative
Commerce space. Onc...
Published:
2001-10-24
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Abstract:
The goal of the pilot project was not to see whether RFID tags on pallets and cases could be read automatically (although
one should not assume that it is easy to achieve), but rather to develop or improve the systems and business processes needed
to sustain higher levels of efficiency and productivity. (...)
Excerpt related to
brand study:
The goal of the pilot project was not to see whether RFID tags on pallets and cases could be read automatically (although
one should not assume th...
Published:
2004-08-03
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Abstract:
Compliance with the market RFID mandate has unfortunately preceded the achievements of applied physics and computer science.
One of the main obstacles is the lack of integration, since there is a dearth of software tools from enterprise application
integration vendors to get data from RFID tags and reade (...)
Excerpt related to
brand study:
Compliance with the market RFID mandate has unfortunately preceded the achievements of applied physics and computer science.
One of the main obsta...
Published:
2004-08-04
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Abstract:
Some companies want the benefits of new technology, such as RFID, on their timetable without a gun loaded with threats of
lost customer sales, pointed at their corporate heads. This article looks at a company that chose to get in front of the technology
curve before the information highway passed it by. (...)
Excerpt related to
brand study:
Some companies want the benefits of new technology, such as RFID, on their timetable without a gun loaded with threats of
lost customer sales, poi...
Published:
2005-03-08
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Abstract:
RFID Architecture Strategy.Secure Documents and Other Software to Use In Your Dynamic System of RFID Architecture Strategy.
Early adopters of radio frequency identification (RFID) are beginning to look at enterprise scale solution design and integration
are emerging as key focus areas. Infosys has designe (...)
Excerpt related to
brand study:
RFID Architecture Strategy.Secure Documents and Other Software to Use In Your Dynamic System of RFID Architecture Strategy.
Early adopters of radio...
Published:
2010-03-11
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Abstract:
Get the facts about PLM implementation. Download this case study for free. As a successful, rapidly growing apparel company
with seven separate divisions, Maggy London needed to streamline its product development lifecycle, improve communications,
and eliminate duplication of work. Find out how the compan (...)
Excerpt related to
brand study:
Get the facts about PLM implementation. Download this case study for free. As a successful, rapidly growing apparel company
with seven separate div...
Published:
2010-03-11
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Abstract:
By further perfecting its mid-market value proposition and by also unifying its corporate and product brands (i.e., often
conflicting IMPACT Encore product brand has been discontinued), SYSPRO should certainly give other incumbent mid-market players
and intruders a run for their money. (...)
Excerpt related to
brand study:
By further perfecting its mid-market value proposition and by also unifying its corporate and product brands (ie, often conflicting
IMPACT Encor...
Published:
2003-03-13
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Abstract:
Ensuring Food Safety and Brand Protection through Supply Chain Traceability.Reports and Other Software Program to Use In Your
System of Supply Chain Traceability. To ensure the safety of domestic and global food supplies, demands for brand protection
assurance are on the rise from customers in the food in (...)
Excerpt related to
brand study:
Ensuring Food Safety and Brand Protection through Supply Chain Traceability.Reports and Other Software Program to Use In Your
System of Supply Chai...
Published:
2010-03-11
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Abstract:
Take your Enterprise Asset Management (EAM) to the next level.You've dreamed about it.now you can do it.Read this Free whitepaper.
Heinz Frozen Food Company was set on improving its manufacturing and maintenance process efficiency, and knew that implementing
a new enterprise asset management (EAM) system (...)
Excerpt related to
brand study:
Take your Enterprise Asset Management (EAM) to the next level.You've dreamed about it.now you can do it.Read this Free
whitepaper. Heinz Frozen Foo...
Published:
2010-03-11
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Abstract:
Success start with Pronto Software, ERP Vendor.Acquire Free White Papers or Case Studies Associated with erp software. Pronto
Software—Australian vendor of software meeting the needs of a range of vertical industries such as retail and food and
beverage—wants to ensure it sustains profitable g (...)
Excerpt related to
brand study:
... Related to Case Study: Pronto Software, ERP Vendor: (Wikipedia). Case Study:
Pronto Software ... "TEC Certified" status helps Pronto create a credible brand
in the ...
Published:
2010-03-11