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Abstract:
For many reasons, SAS's alliance with Amdocs and partnership with Aprimo might be some of a few vendor partnerships where
customers and the vendors benefit. (...)
Excerpt related to
business marketing research:
For many reasons, SAS's alliance with Amdocs and partnership with Aprimo might be some of a few vendor partnerships where
customers and the vendor...
Published:
2005-08-12
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Abstract:
This is a transcript of an audio conference on E-Business Service Provider Evaluation and Selection presented by TechnologyEvaluation.Com.
The presentation used the TEC patented selection engine WebTESS to conduct a live real time evaluation and selection. It
then reviewed the critical differentiating s (...)
Excerpt related to
business marketing research:
This is a transcript of an audio conference on E-Business Service Provider Evaluation and Selection presented by TechnologyEvaluation.Com.
The pre...
Published:
2000-08-10
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Abstract:
SAP has a new marketing campaign. What does this mean for competitors, prospective buyers, and business-to-business marketing
professionals? This case study explains why it's important to dig deeper when a company of interest to you changes its marketing
campaign. (...)
Excerpt related to
business marketing research:
SAP has a new marketing campaign. What does this mean for competitors, prospective buyers, and business-to-business marketing
professionals? This ...
Published:
2006-01-05
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Abstract:
Combining deep analytics with BI solution functionality, expanding in certain verticals, and by acquiring several well thought
out companies, have been key for SAS to further entrench itself in the market. (...)
Excerpt related to
business marketing research:
Combining deep analytics with BI solution functionality, expanding in certain verticals, and by acquiring several well thought
out companies, have...
Published:
2005-08-11
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Abstract:
Skila, Inc. is applying advanced eKnowedge tools to the pharmaceutical, biotechnology, and medical device industries. It’s
the kind of offering every knowledge worker wants to have. (...)
Excerpt related to
business marketing research:
Skila, Inc. is applying advanced eKnowedge tools to the pharmaceutical, biotechnology, and medical device industries. It’s
the kind of offering e...
Published:
2000-10-06
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Abstract:
The new millennium has completely redrawn the IT industry map especially in the enterprise marketing management (EMM) sector.
The number of independent marketing automation vendors has significantly shrunk. Names such as Xchange, MarketFirst, Annuncio,
and Prime Response no longer exist. Amongst the few (...)
Excerpt related to
business marketing research:
The new millennium has completely redrawn the IT industry map especially in the enterprise marketing management (EMM) sector.
The number of indepe...
Published:
2004-05-06
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Abstract:
Computer Associates announced at their CAWorld conference that e-business is the place to be, and they are re-orienting their
company to facilitate it. CA has previously failed to make inroads in the consulting arena, and they feel e-business is the
way to fix the problem. (...)
Excerpt related to
business marketing research:
... the e-business initiative more complex. Also, the reorganization comes shortly after
the departure of Mark Sokol, general manager of global marketing for CA. ...
Published:
2000-04-27
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Abstract:
Marketing is possibly the only remaining major business function yet to revise its core processes to take advantage of IT
that can cut time, costs, and improve the quality of its operation. Nevertheless with marketing automation there are huge
untapped opportunities for business improvement, given market (...)
Excerpt related to
business marketing research:
Marketing is possibly the only remaining major business function yet to revise its core processes to take advantage of IT
that can cut time, costs...
Published:
2004-05-15
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Abstract:
Amdocs believes its ICM strategy resonates with its customers, who, facing increased competition and price commoditization,
realize that they need to differentiate customers' experiences from the competition, to enhance customer loyalty and increases
profitability. (...)
Excerpt related to
business marketing research:
Amdocs believes its ICM strategy resonates with its customers, who, facing increased competition and price commoditization,
realize that they need...
Published:
2005-08-03
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Abstract:
On October 4, MicroStrategy announced the release of MicroStrategy 6, the latest in their line of Intelligent E-Business
software products. On October 5, MicroStrategy and NCR announced agreements that will make NCR the OEM reseller of Microstrategy's
product line, and allow Microstrategy to take over th (...)
Excerpt related to
business marketing research:
On October 4, MicroStrategy announced the release of MicroStrategy 6, the latest in their line of Intelligent E-Business software
products. On Oct...
Published:
1999-10-06
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Abstract:
ResponseLogic launches a personalized marketing tool based on expert systems technology. Promising to improve the bottom
line of any Web business that markets to consumers, the company charges only when the product makes a valid recommendation. (...)
Excerpt related to
business marketing research:
ResponseLogic launches a personalized marketing tool based on expert systems technology. Promising to improve the bottom line
of any Web business...
Published:
2000-05-15
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Abstract:
Net Perceptions ties its own business intelligence package along with Angara’s technology for improving conversion rates
into a tidy ASP package. (...)
Excerpt related to
business marketing research:
Net Perceptions ties its own business intelligence package along with Angara’s technology for improving conversion rates into
a tidy ASP package.
Published:
2000-08-01
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Abstract:
Companies that know what they want in terms of Internet capabilities might benefit from eSOA, but others should give it a
wide berth. (...)
Excerpt related to
business marketing research:
Companies that know what they want in terms of Internet capabilities might benefit from eSOA, but others should give it a
wide berth.
Published:
2000-10-16
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Abstract:
Unica's possibly unique set of broad and astute functional footprint and geographic coverage, easily-deployable product with
proven quick payback may prove the fact that the marketing automation point providers with a differentiating value proposition
and with immaculate execution may prevail the onslaug (...)
Excerpt related to
business marketing research:
Unica's possibly unique set of broad and astute functional footprint and geographic coverage, easily-deployable product
with proven quick payback ...
Published:
2003-06-28
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Abstract:
As an APS-based business management system, NetSuite can effectively serve the needs of small medium businesses. Its integrated
application uses three distinct building blocks: customer relationship management, back-office ERP and accounting, and a robust
set of e-commerce applications. (...)
Excerpt related to
business marketing research:
As an APS-based business management system, NetSuite can effectively serve the needs of small medium businesses. Its integrated
application uses t...
Published:
2005-05-27
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Abstract:
Lawson Software, a major privately held provider of enterprise resource planning software, today announced the delivery of
its enterprise software applications for IBM's DB2 Universal Database. This availability extends Lawson's support of the IBM
DB2 Universal Database to encompass IBM Netfinity, RS/600 (...)
Excerpt related to
business marketing research:
Lawson Software, a major privately held provider of enterprise resource planning software, today announced the delivery of
its enterprise software...
Published:
2000-01-10
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Abstract:
Responsys has announced public beta availability of a web-based application designed to let small and mid-sized firms conduct
online permission marketing campaigns. The company offers free use of the product for small campaigns during the beta period. (...)
Excerpt related to
business marketing research:
Responsys has announced public beta availability of a web-based application designed to let small and mid-sized firms conduct
online permission ma...
Published:
2000-05-10
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Abstract:
Business intelligence (BI) is evolving as it grows in popularity. Within BI, there is a shift from traditional analytics
to predictive analytics, and predictive analytics is emerging as a distinct new software sector. (...)
Excerpt related to
business marketing research:
Business intelligence (BI) is evolving as it grows in popularity. Within BI, there is a shift from traditional analytics to
predictive analytics, ...
Published:
2005-12-24
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Abstract:
SAP seems to have grasped that the key to success in the SMB market is brand awareness and an apt product, since SMBs are
looking for support from incumbent vendors, with intimate knowledge of their vertical and business processes, ample local
resources, and the commitment to support them both off- and o (...)
Excerpt related to
business marketing research:
SAP seems to have grasped that the key to success in the SMB market is brand awareness and an apt product, since SMBs are
looking for support from...
Published:
2004-05-10
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Abstract:
In September Oracle Corporation, the largest database provider and one of the largest providers of software applications
for e-business, announced record results for Q1 of its fiscal year 2001. Why weren’t analysts more enthusiastic about the
42% growth of the applications part of its business? (...)
Excerpt related to
business marketing research:
In September Oracle Corporation, the largest database provider and one of the largest providers of software applications for
e-business, announced...
Published:
2000-10-10