In February 2009, Quocirca interviewed 800 individuals across eight geographies about their views on, and usage of, enterprise performance management (EPM) tools and processes. The research was repeated in December 2009 and there was a clear improvement in understanding of EPM basics. However, much remains to be done. The overall increase in the EPM sub-indices does not mean there is room for complacency. Find out why.
followed by managing customer churn. In cycle I, new products and new services were higher up the list in second and third position. In difficult market conditions, it is more pragmatic to concentrate on lower risk activities, and to focus on maximising the revenue generating capabilities of what is already in place, whether this is from new customers for existing products, or in cross- and up-selling to existing customers. However, once the markets have recovered, Quocirca would expect to see new