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The Fragile Consumer Packaged Goods Market and Private Label Products
The drive towards private labels has many impacts on the industry. A consumer packaged goods manufacturer's business strategy must recognize this and deal with

consumer market research  Fragile Consumer Packaged Goods Market and Private Label Products Introduction On average, 45 percent of products sold in Europe are private label products; this compares with 25 percent in the US. Store brands now account for one of every five items sold in US supermarkets, drug chains, and mass merchandisers. A study by the Gallup Organization found that 75 percent of consumers see private label brands as having the same quality, guarantee of satisfaction, packaging, taste, value, and performance as Read More...
Enterprise Marketing Management (EMM)
The Enterprise Marketing Management (EMM) Knowledge Base research helps determine support levels of various systems that help companies market their services or products effectively an...
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Documents related to » consumer market research


Pricing for Profit in the Consumer Products Industry: Empowering Pricing Managers for Greater Bottom-Line Impact with Improved Market Price Intelligence
Rapidly changing market dynamics in the consumer products industries mean price management is critical to a positive bottom line. This white paper examines the

consumer market research  for Profit in the Consumer Products Industry: Empowering Pricing Managers for Greater Bottom-Line Impact with Improved Market Price Intelligence Rapidly changing market dynamics in the consumer products industries mean price management is critical to a positive bottom line. This white paper examines the evolving role of the pricing and revenue manager and how the field of market price intelligence is powering a new era of price management. With pricing intelligence, today’s pricing managers are able to Read More...
Best Software Delivers More Insights To Its Partners (As Well As To The Market) Part Four: Market Impact Continued
Sage Group's decision to finally group its plethora of enterprise-level applications in North America under the Best Software brand in 2002 emanated from the

consumer market research  Best could find its consumer product equivalent in ACT! that has long been beloved by the salespeople who use it. Furthermore, Best, ACCPAC and Intuit , owing to their respective Peachtree , Simply Accounting and QuickBooks entry-level accounting products, benefit from huge migration feeder bases, and are thus able to cut the air supply' for MBS. However, of these three, Best has achieved the largest success at the upper level of the market, where Intuit, although with over 80% market share in retail Read More...
State of the Market: HR
More than ever, executives are looking to transform human resources (HR) from a seemingly low-priority function into a strategic part of the business. This

consumer market research  homeowners and automobile insurance consumer-directed health care plans That said, the fact remains that relative to their net earnings, small businesses pay exorbitant rates for their employee benefits. With a growing number of employees absent due to job-related stress and the increase in prescription drug expenditures, these numbers are expected to rise dramatically over the next decade. According to a 2004 Compensation Trends and Projections Survey conducted by leading HR consulting firm Morneau Read More...
Technology Hurdles Plus Retailer Consolidation Yield a Fragile Market for Consumer Packaged Goods Manufacturers
As major retailers increase their share of the market and exploit technology for business process improvement, consumer packaged goods (CPG) manufacturers risk

consumer market research  a Fragile Market for Consumer Packaged Goods Manufacturers Technology Hurdle In the business press, we see articles on radio frequency identification (RFID) nearly everyday. Major retailers are setting technical and business process requirements and deadlines for their suppliers. No one doubts that RFID will be an absolute requirement in the future; the issue is not if, but when. However, RFID is just one element of a continuing process on the part of the retailers to drive cost out of the supply chain. Read More...
Is Enterprise Market Consolidating? Exactly!
After seemingly the successful acquisition of Macola last year, Exact Software continues to build its SME market share by acquiring Kewill ERP.

consumer market research  Enterprise Market Consolidating? Exactly! Is Enterprise Market Consolidating? Exactly! P.J. Jakovljevic - June 14, 2002 Event Summary On May 29, Exact Software (AEX: EXACT), a Dutch-based provider of accounting, payroll, CRM, ERP and e-Business software solutions, continues its aggressive growth and expansion in North America by announcing its intention to acquire Kewill ERP Inc. , a manufacturing and distribution software division of Kewill Systems PLC (LSE: KWL). Kewill Systems is a UK-based provider Read More...
International Institute for Analytics
The International Institute for Analytics (IIA) provides advisory services, annual research subscriptions, analytics research councils, and executive

consumer market research   Read More...
Constellation Research
Founded in 2010, Constellation Research advises buyers, solution providers, partners, and vendors. The company also provides keynote speakers and training

consumer market research   Read More...
TEC Research Shows Manufacturers Still Biggest ERP Shoppers
Since the 2008 economic crisis hit, many firms have been forced to cut back in order to keep their businesses afloat. Enterprise software spending is one area

consumer market research   Read More...
Aberdeen Research Brief: Web Security in the Cloud-More Secure! More Compliant! Less Expensive!
This paper compares on-premise versus software-as-a-service (SaaS) hosted solutions for Web security. Through the comparison, you can see that there is research

consumer market research  saas applications,enterprise network security,saas sales,saas solution,saas services,saas vendors,saas providers,saas hosting,saas pricing,saas email,saas project,saas provider,saas development,saas company,soa saas Read More...
Nucleus Research
Founded in 2000, Nucleus Research is an information technology research firm.@The company has published more than 460 return on investment (ROI) case studies.

consumer market research   Read More...
Finance Executives on the Value of Technology Investment for Midsize Companies-CFO Research Paper
Read this report from CFO Research Services to learn why finance executives at midsize companies say that an integrated approach to BI and planning helps

consumer market research  roi in it,roi technology,technology roi,cognos planner Read More...
TEC's BI State of the Market Report
You'll find all this and much more in TEC's new BI state of the market report.

consumer market research  s BI State of the Market Report Would you like to learn more about business intelligence (BI) 2.0, and how it can help you make better business decisions? Get the skinny on mashups—and why they are becoming such a popular and powerful BI tool. You'll find all this—and much more—in TEC's new BI State of the Market Report . In this informative report on what's new and hot in BI, you'll also find BI case studies expert analysis of BI trends a look at how to successfully market online what to look Read More...
ARC Advisory Group
Founded in 1986, ARC Advisory Group is a technology research and advisory firm. The company@s research includes supply chain management, industrial internet of

consumer market research   Read More...
Aberdeen Research Brief: Email Security in the Cloud-More Secure! Compliant! Less Expensive!
This paper compares on-premise versus SaaS, hosted solutions for email security. You can see that there is research that proves hosted services is a better

consumer market research  email security software,saas companies,saas business,siebel on demand,saas security,microsoft saas,saas platform,encryption email software,saas solutions,saas applications,enterprise security software,enterprise network security,business email security,saas solution,saas providers Read More...

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