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The Seven Deadly Sins of Software Marketing
Huge amounts of money are spent on marketing collateral—you need to ensure that you get your money's worth. This article discusses seven common mistakes made

course piece  to cowards. Staying the course does pay off. Sin #3. Failure to Create Reusable Material Being able to use a piece of marketing collateral for multiple purposes can significantly reduce your overall marketing costs and time to deployment. If considered from the onset, this is not a difficult objective to achieve. If not, there could be a lot of redundant effort. Let's look at a simple example to illustrate this point. Typically, marketing collateral is available in hard copy for one-on-one meetings, and Read More
Learning Management Suite (LMS)
These are tools for managing, creating, scheduling training or learning in your organization. The terminology varies from vendor to vendor. Learning management systems (LMS) typically help to ma...
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Documents related to » course piece


OS SmackDown!
In the latest escalation in the battle between Windows and Linux, directions on how to replace each with the other have been published on the Web by their

course piece  Purchasing decisions should of course be made on product features, not who can trash whom more effectively. Users who have a slightly warped sense of humor, as we do, should sit back and enjoy the fireworks. Or seek out more pieces like Paul Ferris's. Read More
Situational Intelligence: Not Just Another Fancy Term
Recently, Space-Time Insight released Version 4 of what they call the Space-Time Insight Situational Intelligence Suite. For the company, this is not just a

course piece  processes, and execution. Of course, this is a problem not related just to a single industry such as utilities. In this regard, efforts from other organizations such as the management application VisionWaves , are effectively connecting strategy with operations by offering an application that enables organizations to built comprehensive visualizations of all dimensions of an organization via executive cockpits, which can correlate information coming from different places. Situational intelligence is Read More
Behind the Scenes of TEC’s Vendor Showdowns
TEC’s Vendor Showdown series is the most popular regular feature that we run here at TEC. So far, we’ve run quite a few Showdowns, and usually things go

course piece  than delighted. And, of course, I understand this. Vendors are highly competitive – it’s built right into their DNA, and that’s partly what’s helped make the software industry the tremendous success that it is. But as soon as the vendors get their advance look at the Showdown, the emails start to fly back and forth, with some vendors questioning the veracity of other vendors’ data, and other vendors just basically crying foul. Ouch.  The problem, of course, is that if there is a perception Read More
Nuxeo Content Management Platform, a Backgrounder
Nuxeo sees its content management product as the base for organizations to create their own content-centric business applications. The company offers some

course piece  and Alfresco. Alfresco of course is something of a kindred spirit in the open-source ecosystem. What’s an ideal use case for Nuxeo? Nuxeo is first and foremost a platform. If you have a particular project or business process that requires intensive management of digital documents and media, and you need to build it to your custom specifications, Nuxeo’s platform approach makes sense. Nuxeo has done well with its business in the government and public sectors (and has been particularly visible with its Read More
Escaping Spreadsheet Chaos to Drive Business Performance
Spreadsheets inhibit a company’s ability to make real-time decisions. Prone to data entry errors, information delivery delays, and a lack of visibility

course piece  drill down further. Of course, it’s all very well to eliminate spreadsheets, but how are you going to replace them? Read More
Audience Targeting Platforms: The Missing Piece in the Online Ecosystem
Today’s online advertising environment, encompassing an ever-growing number of companies providing a range of services and technologies, has created a very

course piece  Targeting Platforms: The Missing Piece in the Online Ecosystem Today’s online advertising environment, encompassing an ever-growing number of companies providing a range of services and technologies, has created a very complex and confusing ecosystem. This white paper will define what an audience targeting platform is, where it fits in today’s ecosystem, how it is essential to any advertising strategy, and the unique value it brings to online advertising. BEGINLYX Read More
TurtleSpice ERP! (Week 9)
Just wanted to thank all the readers who voted and gave us this shortlist of ERP vendors for TurtleSpice:Oracle (JD Edwards EnterpriseOne)Microsoft (Dynamics

course piece  Chelonia has stayed the course, although it has not been without its bumps and rough patches. And in the end, he’s selected the best-fit solution for TurtleSpice. I’m going to leave things there for now, except for the central question that’s behind this series: Was the whole software selection process a waste of time? You could argue, of course, that it was, since TurtleSpice chooses the solution that Wade Sharkey had originally backed. However, by going through a rigorous process of documenting Read More
Why Monitor Your Competitors and Track Keywords?
Does Google keep an eye on Microsoft? Does Microsoft keep an eye on Apple? The answer, of course, is “yes.” Why does it matter what the other guy is up to

course piece  Apple? The answer, of course, is “yes.” Why does it matter what the other guy is up to? Because in business, you’re not operating in a vacuum—the turf is competitive and ever changing. Not only do you need to know what your competitor is doing, but also what it’s using when it comes to online marketing and search engine optimization (SEO). Learn more. Read More
What Can Aras’ Selection as PLM Enhancement at MAN Diesel & Turbo Tell Us?
While multi-CAD (computer aided design) situations have been a matter of course at large manufacturing organizations, it appears that multi-PLM (product

course piece  been a matter of course at large manufacturing organizations, it appears that multi-PLM (product lifecycle management) software deployments will follow suit. To that end, Aras , an upbeat open source PLM software solution provider for large enterprises, recently announced that MAN Diesel & Turbo ( MAN ), a provider of large bore diesel engines and turbo machinery for marine and stationary applications, headquartered in Augsburg, Germany, has selected Aras Innovator as a supplementary platform for engineer Read More
Content as a Service: a New Model for E-learning Content Delivery
How can a company ensure that users are taking the “right” course if they do not identify and understand their strategy for content delivery? Can content be

course piece  for storing an organization's course catalog. A recent growth in content storage mirrors the growth in hosted applications or Software as a Service (SaaS) models, with more organizations moving away from behind the firewall solutions. Organizations now need the same SaaS benefits (ease of use, availability, easy deployment, and lower costs) for online content. A 2008 survey by McKinsey and the Sand Hill Group of 857 executives shows that respondents cite SaaS and SaaS platforms as the most important Read More
Andersen Consulting to Grab a Piece of the Internet Pie
Andersen Consulting has announced plans to deploy $1 billion of its privately-held wealth for the purpose of providing venture capital to Internet start-ups.

course piece  Consulting to Grab a Piece of the Internet Pie Andersen Consulting to Grab a Piece of the Internet Pie S. McVey - December 15th, 1999 Event Summary Andersen Consulting recently announced plans to deploy $1 billion of its privately-held capital to foster growth in web start-ups and new technology companies. Up to half of the stake will be in cash and half in access to intellectual property. The new venture will operate from Silicon Valley, home of Andersen's research facility in Palo Alto, CSTaR Read More
Hitting the Moving Target of Operational Excellence
Accessing the right information is a crucial step in achieving operational excellence. But companies can examine performance in so many ways@and deliver that

course piece  worried employees.) But of course the approach is actually revolutionary, designed not only to provide a fresh look at meeting organizational information needs but also to assess whether perceived needs are really appropriate. Just because information has moved in your company in a certain way to certain people does not mean the practice needs to continue. As with any move to automating processes, the realization that something does not need to be done can be as big a source of cost savings as the Read More
LCMS Exposed! Understanding the Differences between Learning Management and Learning Content Management
The Cost of Learning—a Very Brief HistoryTraining (or learning) has always been viewed as a cost center (representing a cost of doing business similar to

course piece  authoring, managing, and publishing course content. An LCMS stores content in a central database repository, manages course content, breaks courses up into learning objects, tags objects that are then placed into a database (for advanced searchability), represents or stores content as extensible markup language (XML), provides the capability to  retrieve content for re-use across the entire enterprise. The primary differentiator for LCMSs is that they offer reusability of learning content and are Read More
TrainingEdge.com: Learning Management Suite (LMS) Competitor Analysis Report
The Learning Management Knowledge Base will help you select learning content and management systems. It covers the required tools for effective training, e

course piece  e-learning and virtual classroom, course management, competency management, and other criteria. Read More

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