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Software Functionality Revealed in Detail
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Engage AudienceNet Brings Users the Ads They Want To See
Engage has introduced a new product that delivers ads to users who are most likely to be receptive to them. AudienceNet relies on data collecting, proprietary

cpm ads  advertising networks, also at CPM rates. Some of Engage's largest partners are websites and advertising networks that are also owned by parent CMGI. Joining AudienceNet as a website is not difficult, but does take time. The company estimates that this will normally be a six-week process. The website pages have to be mapped to specific interest areas, which involves analysis by Engage's ontologists, and then the ad tags (See TEC Technology Research Note: How to Serve an Ad: Better to Buy Than to Build

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Software Functionality Revealed in Detail

We’ve opened the hood on every major category of enterprise software. Learn about thousands of features and functions, and how enterprise software really works.

Get free sample report
Compare Software Solutions

Visit the TEC store to compare leading software by functionality, so that you can make accurate and informed software purchasing decisions.

Compare Now

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Microsoft Exchange 2000 Merits Cautious Optimism


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Contributing to the Rejuvenation of Legacy Systems in the Enterprise Resource Planning Field


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Like the old tootsie pop ads that ask how many licks it takes to get to the center, how many annoyances does it take to get people and businesses to change desktop operating systems? Aside from the frequent crunch of bloggers discussing their switch from Windows to Linux, we're still waiting to find out. In the news this week, Microsoft annoyed a number of admins with its Windows Desktop

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