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The Lexicon of CRM - Part 1: From A to I
C.R.M. itself is an acronym, standing for Customer Relationship Management. This is part one of three-part article to provide explanation and meaning for most

crm g nesis  Lexicon of CRM - Part 1: From A to I The Lexicon of CRM Part 1: From A to I R. Garland - October 12, 2001 0 - A  360 degree view of the customer - A term used to describe the ability for virtually anyone in the company to know anything about the customer (products bought, support calls made, web site visits conducted, etc.). A complete, 306 degree view of customer information. 3G - Supposedly the ultimate wireless protocol technology that is already being used in areas outside of North America where Read More

CRM for Financial and Insurance Markets
Customer relationship management (CRM) focuses on the retention of customers by collecting data from all customer interactions with a company from all access points (by phone, mail, or Web, or&n...
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Documents related to » crm g nesis


A New Customer Relationship Management Framework: Twenty-first Century Necessity, or Blowin' in the Wind?
The business ecosystem has shifted focus from corporation to customer, and the location of value has changed with it. Where value had historically been located

crm g nesis  which means that traditional CRM ways of looking at marketing (campaign management and the like) need some rethinking around the use of the new means of communication that customers are demanding, and around the new approaches to marketing taken by some of the big players like Procter and Gamble ( P&G ). What do they do? They understand the value of intimacy with the customer—truth, and then some. For example, P&G has a network of 600,000 members they call Vocalpoint . Know what it consists of? Read More
SCT and G-Log Form Alliance For Collaborative Logistics in the Process Industries
G-Log, a leader in collaborative logistics, and SCT, a leader in enterprise applications for the process industries, have joined forces to bring together their

crm g nesis  supply chain management, e-business, CRM or ERP should place SCT on their short list regardless of their existing vendor relationships. SCT's strategy of offering industry specific products complementing alternative ERP systems should prove interesting to these companies. Process companies considering new solutions in the supply chain, e-business, or ERP areas should place SCT on their short list. These companies should consider the added functionality from this partnership for an addition to their Read More
Do You Know What Are the
CRM, in its most straightforward definition, mandates that a company harmonize between a product/brand view of its business and the all-important customer view.

crm g nesis  Unintended Consequences of Your CRM Project? Do You Know What Are the 'Unintended Consequences' of Your CRM Project? Jim Mercante - November 25, 2004 Originally published - March 22, 2003 Introduction All too often companies look at CRM as a project-oriented endeavor, focusing on time and budget measures as the primary metrics of success. This is especially true in organizations that are still driven by a ROI mentality. What many business leaders fail to take into account is the unintended Read More
Vendor Snapshot: NetSuite at the TEC Vendor Challenge
NetSuite will be one of the participating vendors at the upcoming 2013 TEC Vendor Challenge – ERP for Distribution event in Montreal. Wholesale distribution is

crm g nesis  their relationships with customers (CRM), keep the books in order and effectively manage inventory (ERP), and provide new channels to sell (e-commerce). The NetSuite Wholesale Distribution Edition provides the key functionality required by wholesale distributors, including customer relationship management (CRM), financials, inventory management, demand planning, etc. NetSuite’s  focus on e-commerce  is particularly relevant to this market right now, as a great majority of distributors have identified Read More
CRM Your Salespeople Will Love
Simply visit TEC's CRM evaluation center to compare a new generation of CRM solutions based on your company's special requirements: your budget, in...

crm g nesis  you can get a CRM system your salespeople will actually embrace—one that lets them work at peak performance—so they can bring in the new accounts, extra orders, and product upsells your organization needs and wants. Find out which new CRM solutions are best for your company. Simply visit TEC's CRM Evaluation Center to compare a new generation of CRM solutions based on your company's special requirements: your budget, industry, business model, geographical markets, IT platform, etc. Compare up to 50 Read More
CRM and Technological Solutions: Be the Customer
In CRM, and now e-CRM, its not about the technology, but about focusing on the locus of importance around which CRM applications grew; namely, the customer

crm g nesis  Solutions: Be the Customer CRM and Technological Solutions: Be the Customer R. Garland - June 22, 2001 Introduction  Be the bagel. It was a refrain I heard often in a metalworking shop class I took in one of my engineering classes back in college. The purpose of the class was for the students to both design and build an original device of their own creation, with the purpose of helping them understand that engineers can't work in a vacuum, and they need to understand the implications of their design Read More
CRM for Financial and Insurance Markets
Customer relationship management (CRM) focuses on the retention of customers by collecting data from all customer interactions with a company from all access

crm g nesis  for Financial and Insurance Markets Customer relationship management (CRM) focuses on the retention of customers by collecting data from all customer interactions with a company from all access points (by phone, mail, or Web, or in the field). The company can then use this data for specific business purposes by taking a customer-centric rather than a product-centric approach. CRM applications are front-end tools designed to facilitate the capture, consolidation, analysis, and enterprise-wide Read More
BizAutomation CRM + Business Management
BizAutomation CRM + Business Management is an all-in-one e-business suite designed to serve the end-to-end requirements of small businesses that have

crm g nesis  CRM + Business Management BizAutomation CRM + Business Management is an all-in-one e-business suite designed to serve the end-to-end requirements of small businesses that have Microsoft Exchange on their network, or that want to subscribe to the suite via one of our hosted Exchange partners. All modules are offered in their entirety and can be used as needed, without the need to pay for add-on modules. It's the only business suite that leverages a 100 percent browser-based Web interface via Read More
Extending CRM Concepts in ERP Systems
If you're a manufacturer or distributor considering an enterprise resource planning (ERP) system with an integrated customer relationship management (CRM

crm g nesis  CRM Concepts in ERP Systems If you're a manufacturer or distributor considering an enterprise resource planning (ERP) system with an integrated customer relationship management (CRM) application, you need to find out how far the CRM concept really extends to other elements of the ERP system, such as order frequency, buyer habits, specific customer invoicing requirements, etc. How vendors answer the eight crucial questions in this report will tell you what you need to know. Read More
8 CRM Essentials: An Executive Guide to the Must-have Elements of Every Successful CRM Initiative
It’s no secret that winning and retaining customers is the key to growth and success. But that’s no small feat, with ever-increasing customer demands, as well

crm g nesis  CRM Essentials: An Executive Guide to the Must-have Elements of Every Successful CRM Initiative 8 CRM Essentials: An Executive Guide to the Must-have Elements of Every Successful CRM Initiative If you receive errors when attempting to view this white paper, please install the latest version of Adobe Reader. The Salesforce.com Foundation was created to apply the core strengths of salesforce.com to help organizations further their social mission, deepen their impact, and better the lives of those in Read More
Maximizer CRM
Maximizer CRM is an integrated sales, marketing, and customer service and support management solution accessible via multiple platforms: Web, mobile, and

crm g nesis  CRM Maximizer CRM is an integrated sales, marketing, and customer service and support management solution accessible via multiple platforms: Web, mobile, and desktop. It offers simple-to-use list-based views, with customizable column setups and reports to display all the important details of each contact on one screen. It is easily configurable for organizations in any industry and is a key tool to optimize sales processes, enhance marketing initiatives, and improve customer service. Maximizer Read More
EBSuite CRM
The EBSuite CRM web-based solution uses J2EE and Web Services technologies, and includes sales force automation (SFA), customer support and help desk

crm g nesis  CRM The EBSuite CRM web-based solution uses J2EE and Web Services technologies, and includes sales force automation (SFA), customer support and help desk, marketing automation and online/offline campaign management, project management, and mobile CRM modules. Read More
Leveraging CRM for Midsize Company Growth
Customer relationship management (CRM) strategies, principles, and technologies play a pivotal role in helping organizations grow from small, entrepreneurial

crm g nesis  CRM for Midsize Company Growth Customer relationship management (CRM) strategies, principles, and technologies play a pivotal role in helping organizations grow from small, entrepreneurial companies with ad-hoc processes, into several hundred million dollar powerhouses. This document covers the basics, providing some helpful guidelines, and providing a rough, general framework for you to begin your initiative. Read More
CRM and Technological Solutions: Be the Customer
In CRM, and now e-CRM, its not about the technology, but about focusing on the locus of importance around which CRM applications grew; namely, the customer

crm g nesis  Solutions: Be the Customer CRM and Technological Solutions: Be the Customer R. Garland - June 22, 2001 Introduction  Be the bagel. It was a refrain I heard often in a metalworking shop class I took in one of my engineering classes back in college. The purpose of the class was for the students to both design and build an original device of their own creation, with the purpose of helping them understand that engineers can't work in a vacuum, and they need to understand the implications of their design Read More

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