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Software Functionality Revealed in Detail
We’ve opened the hood on every major category of enterprise software. Learn about thousands of features and functions, and how enterprise software really works.
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Visit the TEC store to compare leading software solutions by funtionality, so that you can make accurate and informed software purchasing decisions.
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 crm on line


The Bottom Line on Bad Customer Data
You can blame your sales people all you want, but if the lead data is bad, they’re not going to bring in business. You can blame your product managers for

crm on line  your customer resource management (CRM) system? Think again. It’s bad data, and it’s costing you millions. Request your copy of The Bottom Line on Bad Customer Data that delivers detailed advice from Jill Dyche, partner and co-founder of Baseline Consulting, about what you can do to address the impact of bad data on your company. The report gives you insight into how bad data is impacting your company and what you can do about it. How to identify where the bad data is and quantify its impact, and

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Software Functionality Revealed in Detail

We’ve opened the hood on every major category of enterprise software. Learn about thousands of features and functions, and how enterprise software really works.

Get free sample report
Compare Software Solutions

Visit the TEC store to compare leading software by functionality, so that you can make accurate and informed software purchasing decisions.

Compare Now

CRM for Financial and Insurance Markets

Customer relationship management (CRM) focuses on the retention of customers by collecting data from all customer interactions with a company from all access points (by phone, mail, or Web, or in the field). The company can then use this data for specific business purposes by taking a customer-centric rather than a product-centric approach. CRM applications are front-end tools designed to facilitate the capture, consolidation, analysis, and enterprise-wide dissemination of data from existing and potential customers. This process occurs throughout the marketing, sales, and service stages, with the objective of better understanding one’s customers and anticipating their interest in an enterprise’s products or services.  

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Research Note: CRM Technology Value Matrix-First Half 2012


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