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Software Functionality Revealed in Detail
We’ve opened the hood on every major category of enterprise software. Learn about thousands of features and functions, and how enterprise software really works.
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Visit the TEC store to compare leading software solutions by funtionality, so that you can make accurate and informed software purchasing decisions.
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 crm topics for dissertations


CRM Buzzwords and Trends for 2009
Customer relationship management (CRM) is more than a technology. It’s a business strategy that aims at identifying customers and their needs and then creating

crm topics for dissertations  to some recommended solutions. CRM Buzzwords CRM ecosystem - the changing landscape of customer relationship management Customer experience – a purchasing experience provided to a consumer by a retailer aimed at retaining customer loyalty Mobile CRM – a solution that provides remote access to the sales force in the field to important customer data, such as quotes, contracts, etc. CRM 2.0 – like Web 2.0, CRM 2.0 allows users to communicate through various platforms and forums on a variety of

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Software Functionality Revealed in Detail

We’ve opened the hood on every major category of enterprise software. Learn about thousands of features and functions, and how enterprise software really works.

Get free sample report
Compare Software Solutions

Visit the TEC store to compare leading software by functionality, so that you can make accurate and informed software purchasing decisions.

Compare Now

CRM for Financial and Insurance Markets

Customer relationship management (CRM) focuses on the retention of customers by collecting data from all customer interactions with a company from all access points (by phone, mail, or Web, or in the field). The company can then use this data for specific business purposes by taking a customer-centric rather than a product-centric approach. CRM applications are front-end tools designed to facilitate the capture, consolidation, analysis, and enterprise-wide dissemination of data from existing and potential customers. This process occurs throughout the marketing, sales, and service stages, with the objective of better understanding one’s customers and anticipating their interest in an enterprise’s products or services.  

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Social CRM: Customer Relationship Management in the Age of the Socially-empowered Customer


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CRM: Creating a Credible Business Case and Positioning It with the CEO Part Two: Linking CRM with Organizational Direction


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