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Software Functionality Revealed in Detail
We’ve opened the hood on every major category of enterprise software. Learn about thousands of features and functions, and how enterprise software really works.
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 customer analysis example


Customer Relationship Analysis Firm Extends Reach
thinkAnalytics signs a partnering agreement with one of the largest information technology services companies in North America. Why does CGI expect

customer analysis example  Analysis Firm Extends Reach Customer Relationship Analysis Firm Extends Reach D. Geller - September 22, 2000 Event Summary thinkAnalytics began life as a specialist using artificial intelligence to compress relational databases and for data mining. They became skilled at working with masses of data and embedding data analysis into traditional applications. Purchased by Gentia Software, an OLAP (On-Line Analytical Processing) specialist, in 1998; thinkAnalytics was recently launched as a separate company.

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Software Functionality Revealed in Detail

We’ve opened the hood on every major category of enterprise software. Learn about thousands of features and functions, and how enterprise software really works.

Get free sample report
Compare Software Solutions

Visit the TEC store to compare leading software by functionality, so that you can make accurate and informed software purchasing decisions.

Compare Now

Customer Relationship Management (CRM)

Customer relationship management (CRM) focuses on the retention of customers by collecting all data from every interaction, every customer makes with a company from all access points whether they are phone, mail, Web, or field. The company can then use this data for specific business purposes, marketing, service, support or sales while concentrating on a customer centric approach rather than a product centric. Customer relationship management defines methodologies, strategies, software, and other web-based capabilities that help an enterprise organize and manage customer relationships. Customer relationship management applications are front-end tools designed to facilitate the capture, consolidation, analysis, and enterprise-wide dissemination of data from existing and potential customers. This process occurs throughout the marketing, sales, and service stages, with the objective of better understanding one’s customers and anticipating their interest in an enterprise’s products or services. 

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Documents related to » customer analysis example

Customer Data Integration: A Primer


Customer data integration (CDI) involves consolidation of customer information for a centralized view of the customer experience. Implementing CDI within a customer relationship management initiative can help provide organizations with a successful framework to manage data on a continuous basis.

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Financial Analysis Clears the “Profit Haze”


Designed to be agile and dependable, financial analysis solutions can bring clarity to the reasons behind your company’s growth, and help steer you toward future growth. Learn how financial analysis solutions enhance the value of your existing business support systems, and distill enterprise-wide information to answer the question: How can we increase revenue, maximize profits, and increase our competitive advantage?

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Customer Choices for Achieving Growth


Some will say that the Big Few are in for quite a gamble, given that these market leaders are to introduce a product or concept that directly challenges the model that has led to their success so far.

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Vendor Viability (Size) vs. Customer Intimacy


After almost a decade of following the enterprise applications market via insightful, sometimes exhaustive (and exhausting) free research articles (which will continue to go on in earnest and continue to be rated by our readers), the time has come for me to be in tune with the Web 2.0 and related social networking. In other words, the time has come for my blog at TEC, and the dilemma was then what

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11Ants Customer Response Analyzer


11Ants Customer Response Analyzer is software that allows marketers to target those customers statistically most likely to respond to a marketing offer.  

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Customer Analytics in the Age of Social Media


This TDWI Best Practices Report examines organizations’ current practices and future plans for customer analytics technology implementations, with a special focus on how organizations are adapting to the knowledge potential as well as challenges of social media networks. The report offers recommendations for achieving greater return on investment (ROI) from customer analytics processes.

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Customer Relationship Management Buyer's Guide (Summary Edition)


Customer relationship management (CRM) has matured, and offers more choices than ever before. This buyer’s guide reviews the latest innovations in this software space, focusing on cloud, mobile, and social options, and includes a section on the range of customer-centric and process-oriented add-ons and applications available. The guide also includes valuable CRM resources and a directory of CRM vendors.

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Data Management and Analysis


From a business perspective, the role of data management and analysis is crucial. It is not only a resource for gathering new stores of static information; it is also a resource for acquiring knowledge and supporting the decisions companies need to make in all aspects of economic ventures, including mergers and acquisitions (M&As).

For organizational growth, all requirements and opportunities must be accurately communicated throughout the value chain. All users—from end users to data professionals—must have the most accurate data tools and systems in place to efficiently carry out their daily tasks. Data generation development, data quality, document and content management, and data security management are all examples of data-related functions that provide information in a logical and precise manner.

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Customer-oriented Banking and Account Origination


A decline in customer loyalty has put a great deal of pressure on financial institutions of late. Thus, as banks tailor products and services to meet customer demands, they must also boost revenue. That’s why it’s essential to target your most profitable customers with real-time insight that helps you drive revenue, increase profitability, and build long-term relationships with those customers.

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How to Respond Faster to Customer Feedback


What’s the best way to know if your customers are satisfied? Simply ask them. Conducting customer surveys without the right tools, however, can demand a lot of staff time to manage and analyze the results. Indeed, response time can make the difference between keeping customers and losing them. One way to respond faster to customer issues—and save time and effort—is by investing in an automated customer feedback system.

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