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Software Functionality Revealed in Detail
We’ve opened the hood on every major category of enterprise software. Learn about thousands of features and functions, and how enterprise software really works.
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 customer company


E-Business Customer Service Success at H.B. Fuller Company
Chemical company H.B. Fuller has leveraged the Internet to improve their level of customer service.

customer company  Business Customer Service Success at H.B. Fuller Company Company Issue    H.B. Fuller Company is a global specialty chemicals manufacturer with annual sales in excess of $1.3 Billion. The company markets and manufactures thousands of products-including adhesives, sealants, and coatings-used in products ranging from automobiles to envelopes, and cereal boxes to satellites. H.B. Fuller sells to customers directly and through distributors in more than 100 countries. H.B. Fuller North America (HBF NA) is

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Software Functionality Revealed in Detail

We’ve opened the hood on every major category of enterprise software. Learn about thousands of features and functions, and how enterprise software really works.

Get free sample report
Compare Software Solutions

Visit the TEC store to compare leading software by functionality, so that you can make accurate and informed software purchasing decisions.

Compare Now

Customer Relationship Management (CRM)

Customer relationship management (CRM) focuses on the retention of customers by collecting all data from every interaction, every customer makes with a company from all access points whether they are phone, mail, Web, or field. The company can then use this data for specific business purposes, marketing, service, support or sales while concentrating on a customer centric approach rather than a product centric. Customer relationship management defines methodologies, strategies, software, and other web-based capabilities that help an enterprise organize and manage customer relationships. Customer relationship management applications are front-end tools designed to facilitate the capture, consolidation, analysis, and enterprise-wide dissemination of data from existing and potential customers. This process occurs throughout the marketing, sales, and service stages, with the objective of better understanding one’s customers and anticipating their interest in an enterprise’s products or services. 

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Salesforce.com Wants to Help You Transition to a Customer Company


Coincidentally or not, my industry analyst career started at about the same time that salesforce.com was founded, back in 1999. And boy, has the vocal cloud software company had an amazing transition over the years—once dismissed as a fad-like niche sales force automation (SFA) vendor with glorified contact management capabilities, salesforce.com is now a $3 billion (USD) enterprise software

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1C Company


Founded in 1991, 1C Company specializes in the development, publishing, support, and distribution of software and databases for Accounting, payroll and human resources (HR), trade and warehouse management, and manufacturing. Based in Moscow (Russia), the vendor has several joint projects in bundling and development with Microsoft, Novell, Symantec, and IBM. 1C Company is also a publisher and distributor of computer games in Russia, Commonwealth of Independent States (CIS), and the Baltic States, and of educational software products for distance learning.

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Social CRM: Customer Relationship Management in the Age of the Socially-empowered Customer


Most of your customers and prospects expect you to be involved in social media—and they’ll be more likely to do business with you if you are. So how do you expand your customer relationship management (CRM) strategy to engage social customers, and gain their trust? Discover how to integrate Web 2.0 social media tools and strategies into your traditional CRM efforts for better, more meaningful customer relationships.

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Your 360-degree View of the Customer: Keep the Customer in View


Vendors of customer relationship management solutions, and the companies that use those solutions, praise the advantages of having a 360-degree view of the customer. The approach is meant to provide a company with a full picture of its customers in order to enhance the customer experience, provide better customer service and support, and improve the company’s sales and marketing initiatives to

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Risks and Rewards of Customer-Focused Partnerships: Economist Report


In customer-focused partnerships in a global market, an economist intelligence unit survey report of 516 executives, you'll be introduced to the c...

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Sybase an SAP Company


Founded in 1984 and acquired by SAP in 2010, Sybase manages, analyzes, and develops database and other enterprise technology. Its specialties include data management and warehousing, analytics, mobile messaging, and enterprise mobility.

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Drive More Valuable Customer Experience With Proactive Engagement Across the Life Cycle


Businesses today are struggling with ways to create a personalized, transparent customer experience where all interaction channels work seamlessly together. It can be tricky to seize every revenue opportunity while delivering consistent service anywhere, anytime.

As competitive pressures mount, companies must meet the rising demands of their customers with fewer resources, limited budgets, and older technology that doesn’t really do it all in a do-it-all world. To differentiate your business, you need unique ways to acquire, service, maintain, and grow relationships with consumers.

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Using IBM Customer Analytics Solutions to Improve Acquisition Efforts


IBM Customer Analytics solutions provide powerful but easy to use business analytics capabilities, such as predictive analytics, reporting, planning, budgeting, and forecasting for both beginning and advanced users. These solutions can help you improve marketing campaigns and build profitable, long-term customer relationships.

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Building a Customer-centric Enterprise Knowledge Base for Improved Customer Support


Within an organization, knowledge bases (KBs) of known product issues and their resolutions are typically created and managed by customer support teams. Their obvious use is to maintain different types of methods for addressing various client issues. KBs thus become an important tool in an organization’s armamentarium used for supporting its customers. But clients are unable to access these

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Minimize Customer Churn with Analytics


With IBM Business Analytics solutions for customer churn, communications service providers (CSPs) can understand sentiment and identify social influencers, analyze structured and unstructured content to predict the likelihood of churn, drive revenue through personalized offers and tailored bundles, and create new programs to attract new customers and boost average revenue per user.

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