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Customer Relationship Management Article


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customer-relationship-management
A Customer Relationship Management (CRM) software system covers the range of interaction a company has with its current, or potential customers. Its functionality can include marketing automation, sales force automation, help desk, customer service and support, partner management, contract management and creation, project and team management, Internet sales, e-mail response management, analytics, and important technical criteria. (customer-relationship-management)


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A Lexicon for Customer Relationship Management Success
by Glen Petersen
... The second article was based on a survey of chief executive officers ... an integrated
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Customer Relationship Management and Social Networks—They're ...
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