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Software Functionality Revealed in Detail
We’ve opened the hood on every major category of enterprise software. Learn about thousands of features and functions, and how enterprise software really works.
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 data mining and customer relationship marketing in the banking


I-Impact Predicts Your Customer Retention!
More and more, the market is requesting that a CRM or an ERP application include analytics which can be used in a myriad of businesses to predict customer

data mining and customer relationship marketing in the banking  (OLPP) tool that integrates data mining functionality, data management facilities, presentation facilities, administration, and an application framework for visual development of knowledge-based predictive applications. The system strives to reduce the time to action of the predictive process. Gideon states that this is a better way to obtain higher results rather than to focus on improving predictive accuracy. MarketDrive provides a user-friendly user interface (UI) and application program interface

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Software Functionality Revealed in Detail

We’ve opened the hood on every major category of enterprise software. Learn about thousands of features and functions, and how enterprise software really works.

Get free sample report
Compare Software Solutions

Visit the TEC store to compare leading software by functionality, so that you can make accurate and informed software purchasing decisions.

Compare Now

CRM for Financial and Insurance Markets

Customer relationship management (CRM) focuses on the retention of customers by collecting data from all customer interactions with a company from all access points (by phone, mail, or Web, or in the field). The company can then use this data for specific business purposes by taking a customer-centric rather than a product-centric approach. CRM applications are front-end tools designed to facilitate the capture, consolidation, analysis, and enterprise-wide dissemination of data from existing and potential customers. This process occurs throughout the marketing, sales, and service stages, with the objective of better understanding one’s customers and anticipating their interest in an enterprise’s products or services.  

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Documents related to » data mining and customer relationship marketing in the banking

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Should Uniqueness Vouch For Marketing Automation Niche Players?


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Data Masking: Strengthening Data Privacy and Security


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The real action is in merging the influx of electronically transmitted data with existing information already being processed within the ERP system, and the ensuing challenge is to make sense of this constant flood of information arriving daily in the form of EDI or XML messages.

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The Miracle in Detroit: Putting the ROI into ITIL


IT managers understand the difficulty of demonstrating returns on investment for technology projects. The issue is particularly acute for large multiphase deployments, such as IT infrastructure library (ITIL) implementations: massive projects which are hard to sell to management, and which promise returns many years in the future—after significant investment. So how do you get management to buy into your vision?

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Voice of Customer: Using Customer Actions That Speak


Traditional voice of customer (VoC) analytics for understanding and predicting customer behavior relies on two types of data sources—structured (customer feedback surveys, focus groups, etc.) and unstructured (blogs, forums, etc.). Data is then organized for use by diverse teams across an organization. Read about how companies can use data captured from customer actions or on-board diagnostic (OBD) systems for VoC analytics.

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Mobile Business Intelligence (BI)-The Importance of On-the-Move Business Clarity and Agility


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Ask the Experts: What’s the Difference between ASP and SaaS?


This interesting question recently arrived in our Ask the Experts inbox, so I thought I’d write a brief post clarifying the difference between ASP and SaaS models.TEC’s Take on ASP and SaaS Perhaps not surprisingly, Wikipedia’s definitions for these two terms contribute to the confusion: An application service provider (ASP) is a business that provides computer-based services to

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