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Software Functionality Revealed in Detail
We’ve opened the hood on every major category of enterprise software. Learn about thousands of features and functions, and how enterprise software really works.
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 design mrm


Neolane Announces New Version of Neolane Marketing Analytics
Neolane has introduces a series of enhancements for its marketing analytics platform. The solution was designed to help marketers plan, target, execute, and

design mrm  Neolane Campaign—allows marketers to design cross-channel campaign management (direct mail, e-mail, Web, social, mobile, call center, and point-of-sale) Neolane Interaction—offer recommendation engine, which points out appropriate offers for clients based on individual profiles, past responses, and present behavior Neolane Social Marketing—enables marketing professionals to engage in real time and direct communication with customers via social platforms Neolane Message Center—supports

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Software Functionality Revealed in Detail

We’ve opened the hood on every major category of enterprise software. Learn about thousands of features and functions, and how enterprise software really works.

Get free sample report
Compare Software Solutions

Visit the TEC store to compare leading software by functionality, so that you can make accurate and informed software purchasing decisions.

Compare Now

Enterprise Marketing Management (EMM)

The Enterprise Marketing Management (EMM) Knowledge Base research helps determine support levels of various systems that help companies market their services or products effectively and efficiently. EMM tools help manage strategic planning and marketing resources (sometimes referred to as marketing resource management or MRM). This KB also covers rule-based techniques, pattern recognition, and other profiling features.  

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Documents related to » design mrm

Microsoft Analyst Event Part Two: Dynamics Offerings for ERP and CRM




design mrm  fact borrowed some nifty design principles from AX); for that reason Dynamics CRM will also be Microsoft’s “pure” product. Thus, its Azure Cloud release will be the real deal. At the recent Microsoft event there was also a great interview with Celso Guiotoko, CIO of Nissan , via Skype regarding Nissan’s dealer management system that leverages Microsoft Dynamics CRM and Dynamics AX. Again, testimony to these products’ global capabilities and breaking the CRM and ERP silos was given. Such Read More

SAS and Action-Oriented Business Processes: Alliances, Partnerships, and Acquisitions


Combining deep analytics with BI solution functionality, expanding in certain verticals, and by acquiring several well thought out companies, have been key for SAS to further entrench itself in the market.

design mrm  used by marketers to design multi-channel marketing campaigns and track the effect of those campaigns, by customer segment, over time), predictive analytics, campaign, and optimization solutions. It also includes Aprimo's marketing planning and budgeting, production management, and marketing asset fulfillment and delivery management applications. The combined offering should give marketing departments an integrated environment to manage and coordinate pertinent marketing programs, activities and related Read More

Advancing the Art of Pricing with Science


Companies in search of a better, more precise method to determine the best prices for their products and to meet their margins, should harness statistical science to analyze transactions, and associated optimization algorithms to maximize revenues and profits.

design mrm  expensive and time-consuming to design and undertake surveys. Also, because of the time and expense, results from such analyses may become out-of-date very quickly. A variation of this approach that may be of some use in B2B markets is to survey experienced sales people and probe their judgment about customer response to alternative prices. This approach is severely limited by the knowledge that the salespeople have and by the subjective biases reflected in their perceptions. Another method to obtaining Read More

Can the Market Sustain a Stand-Alone EMM?


The new millennium has completely redrawn the IT industry map especially in the enterprise marketing management (EMM) sector. The number of independent marketing automation vendors has significantly shrunk. Names such as Xchange, MarketFirst, Annuncio, and Prime Response no longer exist. Amongst the few still operating is Aprimo. Their strategy primarily targets large customers from the financial services, technology, media and entertainment, pharmaceuticals, and manufacturing industries, and it pays. Aprimo just released its version 6.0 posed to help the vendor sustain the ongoing IT turmoil.

design mrm  features to initiate and design through a scripted web template a marketing project from scratch. Features include internal or external resource assignments and management of cost by means of real time cost tracking. The pre-defined templates help marketers to follow the steps specified by best practices. The teamwork is fully auditable through online approvals for deliverables and creative. A rule based workflow manager, enables users to control quality standards like Six Sigma or financial regulatory Read More

VisionPlex Empowers Plex Online Users to Customize System Design and Functions


Most software systems have limited capability to customize screens, integrate local business terms, build specific data fields, or create unique reports. Not so with VisionPlex. Plex Online uses innovative VisionPlex technology to bring users the ability to customize screens and functions, design new ones, link screens together and create their own toolbars—all with no programming. See how this technology empowers users.

design mrm  Users to Customize System Design and Functions Most software systems have limited capability to customize screens, integrate local business terms, build specific data fields, or create unique reports. Not so with VisionPlex. Plex Online uses innovative VisionPlex technology to bring users the ability to customize screens and functions, design new ones, link screens together and create their own toolbars—all with no programming. See how this technology empowers users. Read More

Case Study: Focused Storage Design


A manufacturer of multiple electronic goods needed to maximize its available storage. A logistics modeling and design tool can help the company benefit from pull replenishment and focused storage approaches to logistics by enabling users to evaluate different storage options. Find out how the solution can support transition during initial design, including re-engineering of existing process, for continued results.

design mrm  Study: Focused Storage Design A manufacturer of multiple electronic goods needed to maximize its available storage. A logistics modeling and design tool can help the company benefit from pull replenishment and focused storage approaches to logistics by enabling users to evaluate different storage options. Find out how the solution can support transition during initial design, including re-engineering of existing process, for continued results. Read More

Common Pitfalls in Dashboard Design


Dashboards are a popular means to deliver important information at a glance, but their potential is rarely realized. The best software in the world will not produce a useful dashboard without effective visual design. To better understand the concept of business intelligence dashboards in the first place, it is thus vital to understand the common pitfalls of dashboard design.

design mrm  Pitfalls in Dashboard Design Dashboards are a popular means to deliver important information at a glance, but their potential is rarely realized. The best software in the world will not produce a useful dashboard without effective visual design. To better understand the concept of business intelligence dashboards in the first place, it is thus vital to understand the common pitfalls of dashboard design. Read More

Autodesk University 2012: Of Design Cloud, Mobility, and Community


The Autodesk University 2012 conference was a big deal—with about 9,000 attendees from about 100 different countries, and with thousands of virtual attendees taking advantage of more than 1,000 online classes. All were eager to learn about the latest in product design technologies, including the cloud, mobility, product lifecycle management, and real-time simulation. Get all the details in P.J. Jakovljevic’s report.

design mrm  University 2012: Of Design Cloud, Mobility, and Community The Autodesk University 2012 conference was a big deal—with about 9,000 attendees from about 100 different countries, and with thousands of virtual attendees taking advantage of more than 1,000 online classes. All were eager to learn about the latest in product design technologies, including the cloud, mobility, product lifecycle management, and real-time simulation. Get all the details in P.J. Jakovljevic’s report. Read More

Mentor Graphics Deepens Its Automotive Embedded Systems Wares


Mentor Graphics Corporation, a provider of electronic hardware and software design solutions, has acquired XS Embedded (XSe), a German developer of design software for automotive hardware and reference platforms, under undisclosed terms. XSe has more than 10 years of direct experience in the automotive electronics design industry across 20 automotive programs that combine hardware and software expertise.

design mrm  electronic hardware and software design solutions, has acquired XS Embedded (XSe) , a German developer of design software for automotive hardware and reference platforms, under undisclosed terms. XSe has more than 10 years of direct experience in the automotive electronics design industry across 20 automotive programs that combine hardware and software expertise.   The automotive industry is increasingly in need of sophisticated vehicle software infrastructure capabilities in terms of feature-rich Read More

The Essential Components of Quote-to-order Application Suites


Modern quote-to-order suites provide customers and suppliers access to design, planning, and material data. This enables users to proactively understand various aspects of a project, as well as reduce planning time, document activities, and promote communication throughout the engagement cycle.

design mrm  assessment, specification and pricing, design validation, product configuration, automated drawing and document generation, and workflow management. To that end, Q2O solutions promote operational superiority in several ways, starting with guided selling. Guided selling matches the right moderately complex product and the right set of services to customers' needs at the right time in the sales process. As the increasing complexity of products and service offerings, combined with increased focus on the Read More

Microsoft Dynamics AX 4.0 for Distribution Environments


This is a reprint of the summary chapter from the book Managing Your Supply Chain Using Microsoft Dynamics AX by Dr. Scott Hamilton. In this first part, design factors related to system usage in distribution enterprises are covered.

design mrm  is shaped by many design factors that make it easier (or harder) to learn and use. The design factors related to using Microsoft Dynamics AX have been covered in a recent book Managing Your Supply Chain Using Microsoft Dynamics AX . This is the first part of an article covering the design factors related to system usage in distribution and manufacturing. System Usage in Distribution Environments The standardized functionality in an ERP system shapes its usage. Efforts to use the system should be guided Read More

Design Anywhere: Maximizing the Global Opportunity, Minimizing the IP Risk


Design globalization—and the access it provides to new markets, talents, and resources around the world—offers many opportunities to manufacturers today. Tapping into this growing network of suppliers and partners does bring risks and challenges. You can achieve best-in-class performance in a global design environment and achieve greater profitability. Find out the product design strategies of best-in-class manufacturers.

design mrm  Minimizing the IP Risk Design globalization—and the access it provides to new markets, talents, and resources around the world—offers many opportunities to manufacturers today. Tapping into this growing network of suppliers and partners does bring risks and challenges. You can achieve best-in-class performance in a global design environment and achieve greater profitability. Find out the product design strategies of best-in-class manufacturers. Read More

Network Design: A Sole-source, Service-based Approach


Typically, useful network documentation requires a significant investment in time and effort. But because enterprise networks are in constant flux, many companies do not document their network on a regular basis. However, by adopting a sole source, service-based solution for network shapes and stencils, organizations can perform mission-critical documentation more regularly—in ways that are simpler, faster and more effective.

design mrm  Design: A Sole-source, Service-based Approach Typically, useful network documentation requires a significant investment in time and effort. But because enterprise networks are in constant flux, many companies do not document their network on a regular basis. However, by adopting a sole source, service-based solution for network shapes and stencils, organizations can perform mission-critical documentation more regularly—in ways that are simpler, faster and more effective. Read More

Dassault Systèmes-Expanding Product Development and the 3D Experience


The Dassault Systèmes vision is to enable everyone—from product designers, engineers, and suppliers to end users and their respective communities—to create, share, and experience the three-dimensional virtual world, thereby maximizing the value of their intellectual property and digital assets. In this article, TEC principal analyst P.J. Jakovljevic reports on the 3D design tools he recently saw demoed, how they enable collaboration, and their application to manufacturing and other sectors.

design mrm  provider of three-dimensional (3D) design and product lifecycle management (PLM) solutions, officially opened its Americas headquarters in the greater Boston area. The ribbon-cutting ceremony was attended by the company’s local employees, the media, and dignitaries such as France’s Ambassador to the United States (US) François Delattre, Massachusetts Lieutenant Governor Tim Murray, and Dassault Systèmes’ chief executive officer (CEO) Bernard Charles. Fancy North American HQ In late 2010, Dassault Read More