It seems counterintuitive, but the process of selling, designing, and producing what appear to be "simple" products becomes surprisingly complex when manufacturers introduce high levels of customization. How can manufacturers of configured products address this complexity to streamline their processes, reduce cost and increase customer responsiveness?
efficiency, a manufacturer must develop or streamline a process that spans quoting the product, taking the order, designing to customer specifications and producing the product. Unfortunately, the current business environment for converting orders for customized products into deliverable products is typically characterized by disconnected people, processes, and tools. Further, the clerical engineering required for customized designs is not glamorous work for engineers, and it distracts them from applying