The retail experience is no longer limited to the showroom due to mobile and Web sales, social media, and complex pricing, among other considerations. Read TEC principal analyst P.J. Jakovljevic’s article and see how Microsoft’s recently released end-to-end retail solution, Microsoft Dynamics AX 2012 for Retail, with new point of sale and multi-channel management capabilities can help retailers run their entire business.
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The Microsoft Retail Difference TEC: What differentiates the Microsoft Dynamics AX for Retail offering in the marketplace, given the fierce competition and touted end-to-end offerings by, say, SAP , Oracle , JDA Software , Epicor Software , RedPrairie , SAS Institute , etc.? MG: It is Microsoft Dynamics AX for Retail’s unique differentiation that is driving the significant growth and adoption in more than 30 countries in just under two years—driving large retailers such as Mattress Firm, Ralph