-
Abstract:
In direct correlation to the success of Internet based Permission email, advertising dollars are starting to be redirected
from standard advertising companies such as DoubleClick and put to use in the Permission email area. (...)
Excerpt related to
direct email advertising:
In direct correlation to the success of Internet based Permission email, advertising
dollars are starting to be redirected from standard advertisi... ...
Published:
2000-02-02
-
Abstract:
In direct correlation to the success of Internet based Permission email, advertising dollars are starting to be redirected
from standard advertising companies such as DoubleClick and put to use in the Permission email area. (...)
Excerpt related to
direct email advertising:
In direct correlation to the success of Internet based Permission email, advertising
dollars are starting to be redirected from standard advertisi... ...
Published:
2000-02-02
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Abstract:
Design can be your next asset to manage.Read the striking new approach to E-mail marketing.Free download. In an unpredictable
economy, you need to refocus your marketing efforts to be more cost-effective, while achieving measurable results in even
shorter time frames. E-mail marketing has many advantages (...)
Excerpt related to
direct email advertising:
... Electronic Mail Marketing, Email Marketing Software, Business Email
Marketing, Direct Marketing, Direct Email Marketing, Marketing Solutions,
Email Marketing ...
Published:
2010-03-11
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Abstract:
With recent advancements, publishers and advertisers need to know how to get the right message to the right customer and
in the right place to achieve their campaign goals. This report explores the emergence of data-driven audience targeting and
reveals some of the ways that publishers are embracing newe (...)
Excerpt related to
direct email advertising:
Welcome to the Evolution: Audience Based Marketing - Now and Moving Forward. Source: AudienceScience, Inc. Document Type:
White Paper ...
Published:
2011-10-27
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Abstract:
Many marketers are continuing to improve subscriber engagement levels in their e-mail campaigns. But sending more e-mail
doesn’t necessarily drive more revenue in the long run. Sending more relevant e-mail does. Learn about nine key strategies
for e-mail marketing success, including best practices for (...)
Excerpt related to
direct email advertising:
9 Key E-mail Strategies for 2008. Source: Vidi Emi. Document Type: White Paper Description: Many marketers are continuing
to improve ...
Published:
2010-03-11
-
Abstract:
Internet advertising is under attack from privacy advocates and private citizens as DoubleClick reveals that it can correlate
surfing behavior with individual identities. DoubleClick points out that this is only possible when the personal identification
is provided voluntarily. Opponents question whether (...)
Excerpt related to
direct email advertising:
Internet advertising is under attack from privacy advocates and private citizens as DoubleClick reveals that it can correlate
surfing behavior wit...
Published:
2000-02-14
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Abstract:
Data Quality: a Survival Guide for Marketing. Find Free Blueprint and Other Solutions to Define Your Project In Relation To
Data Quality. The success of direct marketing, measured in terms of qualified leads that generate sales, depends on accurately
identifying prospects. Ensuring data accuracy and data (...)
Excerpt related to
direct email advertising:
Data Quality: a Survival Guide for Marketing. Find Free Blueprint and Other Solutions to Define Your Project In Relation To
Data Quality. The succe...
Published:
2010-03-11
-
Abstract:
While PeopleSoft has added yet another bit of weight to its applications portfolio with the acquisition of Annuncio, potentially
earning thereby the ability to manage marketing campaigns and track individual customer's interactions across online and off-line
channels, one is to wait and see how quickly a (...)
Excerpt related to
direct email advertising:
While PeopleSoft has added yet another bit of weight to its applications portfolio with the acquisition of Annuncio, potentially
earning thereby t...
Published:
2002-01-25
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Abstract:
The Glazer-Kennedy Inner Circle is a well-known sales and marketing consultancy. The marketing strategists were seeking a
customer relationship management (CRM) system, not only for their growing business, but for all their clients. The challenge:
“I genuinely dislike computers. I refuse to use e-mail, (...)
Excerpt related to
direct email advertising:
Case Study: In Search of a Comprehensive CRM System. Source: InfusionSoft. Document Type: Case Study Description: The Glazer-Kennedy
...
Published:
2010-03-11
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Abstract:
Rules-based Marketing: Helping Companies Transform Leads into Sales. Reports and Other Package to Use In Your Complex System
and for Helping Companies Transform Leads into Sales. For years, small to medium businesses have envied the powerful marketing
campaigns of their larger counterparts. But today, big (...)
Excerpt related to
direct email advertising:
Rules-based Marketing: Helping Companies Transform Leads into Sales. Reports and Other Package to Use In Your Complex System
and for Helping Compan...
Published:
2010-03-11
-
Abstract:
DoubleClick agreed to purchase NetCreations in a stock exchange valued at $191 million. NetCreations is the leader in ethical
direct mail advertising. DoubleClick’s policies have led to protests and front-page news. How will a marriage between these
two kids from different sides of the tracks work out (...)
Excerpt related to
direct email advertising:
DoubleClick agreed to purchase NetCreations in a stock exchange valued at $191 million. NetCreations is the leader in ethical
direct mail advertis...
Published:
2000-10-13
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Abstract:
Online advertising is no longer an option, it is a requirement. Sales analysis and customer information gathering are just
a few of the benefits. (...)
Excerpt related to
direct email advertising:
Online advertising is no longer an option, it is a requirement. Sales analysis and customer information gathering are just
a few of the benefits.
Published:
2003-01-05
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Abstract:
10 Reasons Why e-Commerce Fails. 1. Lack of Strategic Direction, 2. Poor User Interface,... “Build it and they will come”
is not a strategy for e-commerce success. You wouldn’t expect a new store to bring in business without advertising and promotion,
so why would you build a Web site and expect it (...)
Excerpt related to
direct email advertising:
10 Reasons Why e-Commerce Fails. 1. Lack of Strategic Direction, 2. Poor User Interface,... “Build it and they will come”
is not a strategy for ec...
Published:
2010-03-11
-
Abstract:
While PeopleSoft has added yet another bit of weight to its applications portfolio with the acquisition of Annuncio, potentially
earning thereby the ability to manage marketing campaigns and track individual customer's interactions across online and off-line
channels, one is to wait and see how quickly a (...)
Excerpt related to
direct email advertising:
While PeopleSoft has added yet another bit of weight to its applications portfolio with the acquisition of Annuncio, potentially
earning thereby t...
Published:
2002-01-25
-
Abstract:
ACCPAC has lately been making big strides to extend its reach and turn into a full-fledged comprehensive e-business software
provider for small and medium enterprises (SMEs). ACCPAC is likely the only vendor amongst its peers that is an ASP as well.
Additionally, ACCPAC applications are geared for growth (...)
Excerpt related to
direct email advertising:
ACCPAC has lately been making big strides to extend its reach and turn into a full-fledged comprehensive e-business software
provider for small an...
Published:
2003-02-06
-
Abstract:
With Best having already captured a lion's share of the market estimated to consist of several millions of small enterprises
or ~$14 billion in revenue opportunity, and continuing to capture new customers, the likes of MBS will likely have their work
cut out for them despite their recently unveiled sound (...)
Excerpt related to
direct email advertising:
With Best having already captured a lion's share of the market estimated to consist of several millions of small enterprises
or ~$14 billion in re...
Published:
2003-07-26
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Abstract:
SAN JOSE, Calif.--(BUSINESS WIRE)--Dec. 20, 1999-- Cisco Systems, Inc. today announced that its recently released Cisco eMail
Manager, an enterprise- and service provider-class solution for managing high volumes of customer inquiries submitted to company
mailboxes or to a Web site, has been chosen by bra (...)
Excerpt related to
direct email advertising:
SAN JOSE, Calif.--(BUSINESS WIRE)--Dec. 20, 1999-- Cisco Systems, Inc. today announced that its recently released Cisco eMail
Manager, an enterpri...
Published:
2000-01-03
-
Abstract:
Breaking into E-commerce can have you going in circles. This document provides an E-Commerce Roadmap to both prepare you
for your trip and keep you from bumping into the bigger obstacles. (...)
Excerpt related to
direct email advertising:
Breaking into E-commerce can have you going in circles. This document provides an E-Commerce Roadmap to both prepare you for
your trip and keep yo...
Published:
2000-08-04
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Abstract:
MobileID has produced a clean, easily navigable, user-friendly web site, which will allow users of all abilities to set up
their MobileID personalized service quickly and easily, and its free too. (...)
Excerpt related to
direct email advertising:
... delivering truly personalized content and providing direct access to POP3 Email,
straight from ... per minute (CPM), resulting in high advertising value revenue ...
Published:
2000-04-27
-
Abstract:
IT Sales Lead Generation. Download Free IT Report on the IT Sales Lead Generation. The sales lead generation process for technology
companies is very different from lead generation in other industries. Technology sector needs are more precise, and the target
market is almost exclusively business-to-busine (...)
Excerpt related to
direct email advertising:
IT Sales Lead Generation. Download Free IT Report on the IT Sales Lead Generation. The sales lead generation process for technology
companies is ve...
Published:
2010-03-11