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Documents related to » doubleclick

DoubleClick Takes Bath, Throws in Towel
After weeks of being deluged by lawsuits, bad press, federal regulatory investigations and nasty name-calling, DoubleClick backs off on its plans to tie surfing behavior to personally identifiable information.

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3/20/2000

DoubleClick Merger Good News For Privacy Advocates?
DoubleClick agreed to purchase NetCreations in a stock exchange valued at $191 million. NetCreations is the leader in ethical direct mail advertising. DoubleClick’s policies have led to protests and front-page news. How will a marriage between these two kids from different sides of the tracks work out?

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10/13/2000

I Know What You Did Last Week - But I ll Never Tell
Internet advertising is under attack from privacy advocates and private citizens as DoubleClick reveals that it can correlate surfing behavior with individual identities. DoubleClick points out that this is only possible when the personal identification is provided voluntarily. Opponents question whether the average surfer understands the implications of providing information.

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2/14/2000

Can High Flying NetGravity Maintain Its Position?
NetGravity's ad serving software remains a leader, and its merger with DoubleClick should have the company celebrating, but CMGI is massing troops on the border, and NetGravity needs to gird for war.

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10/1/1999

Teloquent To e.t.: Now You Can Call Or Use The Web
Teloquent introduced a new release of its software to integrate phone and web-based customer service.

DOUBLECLICK: teloquent, Teloquent Communications Corporation, Web ContactServer 2.1, Web-based customer service tools , teloquent solutions, teloquent system, web telephony, call center solutions, branch office , work-at-home environments, call-center function, public telephone network, premise-based PBX equipment , call center software, telephony software, call centre services.
4/21/2000

We Shall Be Giant
Oracle and Citigroup bank on integrating B2B exchange and financial services. Will Bailey Building and Loan Association get into the act?

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11/27/2000

Marketing Automation: Coming of Age Slowly
Marketing is possibly the only remaining major business function yet to revise its core processes to take advantage of IT that can cut time, costs, and improve the quality of its operation. Nevertheless with marketing automation there are huge untapped opportunities for business improvement, given marketing has a unique vantage point in any enterprise to understand the customer needs, buying behavior, and value perception.

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5/15/2004

Who’s That Knocking On Your Web?
Coremetrics’ approach to visitor tracking is a hosted service that incorporates industry best practices to provide profiling of site visitors to support media analysis, merchandizing and segmentation.

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4/25/2000

Pop-up Purchasing Agents
OutPurchase.com provides a full-service purchasing solution, including vendor and transaction management, for companies that have real business purchasing requirements but do not want to create their own purchasing infrastructure.

DOUBLECLICK: Purchasing Agents, OutPurchase.com , purchasing marketplace, purchasing solution , american express , outpurchase, purshasing companies.
4/18/2000

(XML + mySAP.com) – Spin = Status Quo
SAP announced its involvement in XML-based Internet content standards initiatives, detailing its involvement with standards committees, acceptance of XML, integration with their products, the creation of an XML interface repository and a partner certification program. What does it amount to?

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5/16/2000

Oh, Right. E-commerce is About Buying and Selling, Isn’t It?
VerticalNet will acquire the capability to add state-of-the-art digital marketplaces to its collection of vertically oriented content sites.

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3/28/2000