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Software Functionality Revealed in Detail
We’ve opened the hood on every major category of enterprise software. Learn about thousands of features and functions, and how enterprise software really works.
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 email marketing rfp


Rules-based Marketing: Helping Companies Transform Leads into Sales
For years, small to medium businesses have envied the powerful marketing campaigns of their larger counterparts. But today, bigger budgets and marketing

email marketing rfp  – may include an email marketing solution, a survey-building tool, a custom-built landing page and much more. However, the lack of integration between these tools and the fact that these tools are list-based instead of databasedriven often leads to duplication of efforts, lack of data consistency and poor follow-up. However, today’s latest generation of marketing automation solutions allow you to run virtually every aspect of a campaign from a single, integrated marketing solution. This reduces data

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Software Functionality Revealed in Detail

We’ve opened the hood on every major category of enterprise software. Learn about thousands of features and functions, and how enterprise software really works.

Get free sample report
Compare Software Solutions

Visit the TEC store to compare leading software by functionality, so that you can make accurate and informed software purchasing decisions.

Compare Now

Enterprise Marketing Management (EMM) RFI/RFP Template

Marketing Automation, Resource Management, Digital Asset Management, Financial Management, Reporting and Analysis, Configuration Points, Integration Points, Platforms, Security, Administration, Lead Management, E-mail Marketing, Product Technology, and Support 

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Case Study: Air International US


Since 1996, Air International US (AIUS) has used an outsourced manufacturing strategy instead of maintaining its own facilities. For the first few years, communication between AIUS and its outsourced partners was manual, which formed a barrier preventing the company from maximizing its contract manufacturing strategy. To improve outsourcing processes, AIUS chose a change management solution with bill of materials (BOM) management and a software-as-a-service architecture. Learn more.

email marketing rfp  each supplier access and email a link to the relevant information in Arena. The improved efficiencies and expanded set of sources enabled AIUS to submit a more competitive bid—one that was 5-10% lower than it otherwise could have offered. Like every RFP process, this one required several rounds of follow-up with the client. By offering clear visibility into the sources, costs and lead times on which each quote was based, Arena made it much easier for AIUS to react to this dynamic process, obtain new Read More

Diagnosing Requirements Failure: A Benchmark Report


According to an IAG survey, 70 percent of companies lack the fundamental competencies within business requirements discovery to consistently bring in projects on time and on budget. Why do so many fall short in properly diagnosing their requirements failures? Discover how placing a greater focus on the combined aspects of business requirements—people, process, and tools—can provide better project outcomes.

email marketing rfp  AN IAG CONSULTING SPECIALIST: Email IAG by accessing www.iag.biz and selecting contact us or call our North American Toll Free line: 800-209-3616 Searches related to Diagnosing Requirements Failure: A Benchmark Report : Benchmark Report | Benchmark Report Home | Reports Compare | Benchmark Report Work | Reports the Findings | Performance Benchmark Report | Collaboration Benchmark Report | Benchmark Report on Professional Services | Software Vendor Benchmark | First Benchmark Report | Benchmark Results Read More

It’s About Process (or the Ability to be Responsive) -- Part IV


Part III of this blog series introduced Webcom ResponsAbility, the on-demand workflow automation and business process management (BPM) solution. Anyone interested can take the product for a free trial test drive here. Other Real Life ResponsAbility Use Examples In addition to the examples described in Part III, another example of the ResponsAbility software in use can be found in Grayhill

email marketing rfp  products or interact via email are all capabilities that are a “big deal” for client/server on-premise BPM deployments, but are virtually irrelevant in software as a service (SaaS)  subscription-based deployments. The same goes for integration with third-party integrated development environments (IDE’s) due to the web-based workflow modeling environment within ResponsAbility. Indeed, IDEs like Microsoft Visual Studio are relevant for on-premise programming development, i.e., for writing source Read More

It’s About Process (or The Ability to Be Responsive)


Because business processes are often communicated in an ad hoc and unregulated manner, it can be difficult to standardize processes across organizations, particularly larger ones. TEC analyst PJ Jakovljevic takes you on a guided tour through workflow automation—or business process management (BPM)—and shows how these solutions can help ensure standardized adoption of processes, with highlights on several key BPM vendors.

email marketing rfp  products or interact via email are all capabilities that are a big deal for client/server on-premise BPM deployments, but are virtually irrelevant in software as a service (SaaS) subscription-based deployments. The same goes for integration with third-party integrated development environments (IDE's) due to the web-based workflow modeling environment within ResponsAbility. Indeed, IDEs like Microsoft Visual Studio are relevant for on-premise programming development, i.e., for writing source code, Read More

Enterprise Marketing Management (EMM)


The Enterprise Marketing Management (EMM) Knowledge Base research helps determine support levels of various systems that help companies market their services or products effectively and efficiently. EMM tools help manage strategic planning and marketing resources (sometimes referred to as marketing resource management or MRM). This KB also covers rule-based techniques, pattern recognition, and other profiling features.

email marketing rfp  Marketing Management (EMM) The Enterprise Marketing Management (EMM) Knowledge Base research helps determine support levels of various systems that help companies market their services or products effectively and efficiently. EMM tools help manage strategic planning and marketing resources (sometimes referred to as marketing resource management or MRM). This KB also covers rule-based techniques, pattern recognition, and other profiling features. Read More

Deltek Acquires Traffic LIVE for Marketing Agencies’ Front Office


Deltek has acquired Sohnar and its Traffic LIVE cloud-based resource planning solution for the creative marketing communications world. This acquisition broadens and deepens Deltek’s portfolio of professional services automation (PSA) solutions.

email marketing rfp  Acquires Traffic LIVE for Marketing Agencies’ Front Office Deltek has acquired Sohnar and its Traffic LIVE cloud-based resource planning solution for the creative marketing communications world. Sohnar has 40 employees based in London, Sydney, and New York and manages a portfolio of hundreds of clients in 23 countries. This acquisition broadens and deepens Deltek’s portfolio of professional services automation (PSA) solutions by delivering front-office capabilities that marketing agencies (and ot Read More

Five Keys to Marketing Analytics Excellence


Marketing is all about finding the most profitable growth opportunities in your data, knowing where to place your bets, taking the best marketing action, and ultimately maximizing the cross-business influence of every dollar you spend. You can accomplish these things through a customer intelligence platform that aligns the customer journey with your marketing systems and processes.

email marketing rfp  Keys to Marketing Analytics Excellence Marketing is all about finding the most profitable growth opportunities in your data, knowing where to place your bets, taking the best marketing action, and ultimately maximizing the cross-business influence of every dollar you spend. You can accomplish these things through a customer intelligence platform that aligns the customer journey with your marketing systems and processes. Read More

IBM Marketing Performance Analytics


The IBM Marketing Performance Analytics solution helps marketing organizations and CMOs understand and justify performance by answering three critical questions: “how are we doing?”; “why?”; and “what should we be doing?”

email marketing rfp  Marketing Performance Analytics The IBM Marketing Performance Analytics solution helps marketing organizations and CMOs understand and justify performance by answering three critical questions: “how are we doing?”; “why?”; and “what should we be doing?” Read More

HR Tech 2013 Interview: Lisa Rickard, Senior Manager, Product Marketing, Epicor HCM


HCM Analyst Raluca Druta interviews Lisa Rickard, Senior Manager of Product Marketing for Epicor HCM, live on the show floor at the 2013 HR Technology® Conference & Exposition. Listen and find out how how Epicor is responding to its customers’ biggest challenges, what the SMB market is looking for in a human capital management (HCM) solution, and what’s coming up in Epicor HCM.

email marketing rfp  Tech 2013 Interview: Lisa Rickard, Senior Manager, Product Marketing, Epicor HCM HCM Analyst Raluca Druta interviews Lisa Rickard, Senior Manager of Product Marketing for Epicor HCM, live on the show floor at the 2013 HR Technology® Conference & Exposition. Listen and find out how how Epicor is responding to its customers’ biggest challenges, what the SMB market is looking for in a human capital management (HCM) solution, and what’s coming up in Epicor HCM. Read More

Fast Facts: Latest Sales & Marketing Stats


Here are the latest facts and stats about digital sales and marketing. This collection of new marketing stats will help you stay in sync with the latest industry trends and inform your marketing automation strategies, including lead generation, e-mail, social media, and more.

email marketing rfp  Facts: Latest Sales & Marketing Stats Here are the latest facts and stats about digital sales and marketing. This collection of new marketing stats will help you stay in sync with the latest industry trends and inform your marketing automation strategies, including lead generation, e-mail, social media, and more. Read More

Case Study: SAP and Marketing Management


By upgrading to the latest release of the SAP customer relationship management (CRM) application as part of its CRM Clear Vision Program, SAP AG transformed the way marketing and sales teams collaborate. Find out how increased visibility and improved interaction has helped SAP realize greater value from a more effective sales process, making it easier to hit sales targets and maximize sales revenue.

email marketing rfp  Study: SAP and Marketing Management By upgrading to the latest release of the SAP customer relationship management (CRM) application as part of its CRM Clear Vision Program, SAP AG transformed the way marketing and sales teams collaborate. Find out how increased visibility and improved interaction has helped SAP realize greater value from a more effective sales process, making it easier to hit sales targets and maximize sales revenue. Read More

A Question of Continuity: Maximizing Email Availability for Your Business


This white paper looks at the value of email availability and how it can be improved. It examines the key characteristics and capabilities of each type of solution. And it looks in detail at an option that meets key requirements whenever an email availability strategy has to be planned, implemented and managed to time and to budget. IT professionals looking to improve their existing IT security should read this paper.

email marketing rfp  Question of Continuity: Maximizing Email Availability for Your Business This white paper looks at the value of email availability and how it can be improved. It examines the key characteristics and capabilities of each type of solution. And it looks in detail at an option that meets key requirements whenever an email availability strategy has to be planned, implemented and managed to time and to budget. IT professionals looking to improve their existing IT security should read this paper. Read More

How to Make Marketing Integration a Whole Lot Easier


Want to really frighten someone? Invite the poor soul to a meeting titled “Marketing Integration Planning.” Because when marketers hear “integration” they imagine the goal is total, perfect integration, and lose heart—not realizing smaller victories can be achieved along the way with big payoffs. Demystify integration: discover what’s really achievable based on the needs and capabilities of your company and suppliers.

email marketing rfp  to Make Marketing Integration a Whole Lot Easier Want to really frighten someone? Invite the poor soul to a meeting titled “Marketing Integration Planning.” Because when marketers hear “integration” they imagine the goal is total, perfect integration, and lose heart—not realizing smaller victories can be achieved along the way with big payoffs. Demystify integration: discover what’s really achievable based on the needs and capabilities of your company and suppliers. Read More

The Marketing Services Provider: A Marketer’s Most Strategic Hire


When marketing managers look to expand their teams, they measure individuals on a number of different attributes, including creativity and attention to detail. And it’s no different when signing on with a marketing services provider. When outsourcing a database marketing solution, you should spend time evaluating the services offerings as well as the capabilities of various marketing services providers. Find out how.

email marketing rfp  Marketing Services Provider: A Marketer’s Most Strategic Hire When marketing managers look to expand their teams, they measure individuals on a number of different attributes, including creativity and attention to detail. And it’s no different when signing on with a marketing services provider. When outsourcing a database marketing solution, you should spend time evaluating the services offerings as well as the capabilities of various marketing services providers. Find out how. Read More