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Software Functionality Revealed in Detail
We’ve opened the hood on every major category of enterprise software. Learn about thousands of features and functions, and how enterprise software really works.
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 erp marketing strategy


RFID Architecture Strategy
Early adopters of radio frequency identification (RFID) are beginning to look at enterprise scale solution design and integration are emerging as key focus areas. Infosys has designed an optimal RFID architecture strategy based on lessons learnt from early adopters and Infosys experience in providing real time control and data acquisition solutions in the telecom and process control industries.

erp marketing strategy  Map Best Practices for ERP Implementation Best Practices for Fixed Asset Managers Talent Management for Small and Medium-size Businesses: Steer Your Business to Handle Change by Creating the Right Road Map for Your Talent Journey RFID Architecture Strategy If you receive errors when attempting to view this white paper, please install the latest version of Adobe Reader. Consequently, enterprise-scale Solution Design and Integration are emerging as key areas in RFID deployments. To realize the potential

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Software Functionality Revealed in Detail

We’ve opened the hood on every major category of enterprise software. Learn about thousands of features and functions, and how enterprise software really works.

Get free sample report
Compare Software Solutions

Visit the TEC store to compare leading software by functionality, so that you can make accurate and informed software purchasing decisions.

Compare Now

Enterprise Marketing Management (EMM)

The Enterprise Marketing Management (EMM) Knowledge Base research helps determine support levels of various systems that help companies market their services or products effectively and efficiently. EMM tools help manage strategic planning and marketing resources (sometimes referred to as marketing resource management or MRM). This KB also covers rule-based techniques, pattern recognition, and other profiling features.  

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Documents related to » erp marketing strategy

A Marketing Survival Guide


Find out in the white paper data quality: a marketing survival guide.

erp marketing strategy  A Marketing Survival Guide A Marketing Survival Guide Duplicate customer and prospect records. Incomplete data. Incorrect data. Fraudulent data. Do these problems sound familiar? These problems can frustrate your marketing efforts by undermining your business potential—and they cost you money. But how can you prevent these problems from occurring? And how do you deal with them if they ve already taken root? Find out in the white paper Data Quality: A Marketing Survival Guide . You ll learn the different Read More

Calgoo In-Calendar Marketing


The increasing number of marketing messages consumed by the average person every day is making it harder for businesses to reach their target audiences. Lack of calendar interoperability has made it impossible to place advertising in the calendars of desktop calendar and web calendar users. Find out how delivering in-calendar content, on a purely opt-in basis, can be an effective alternative to e-mail marketing.

erp marketing strategy  Truth Behind Verticalization of Enterprise Asset Management Acronym-Related White Papers: Business Intelligence (BI) |  Customer Relationship Management (CRM) |  Enterprise Resource Planning (ERP) |  Human Capital Management (HCM) |  Information Technology (IT) |  Key Performance Indicators (KPIs) |  Return on Investment (ROI) |  Software as a Service (SaaS) |  Total Cost of Ownership (TCO) Read More

“B” Before “e” When Marketing to “C”


ResponseLogic launches a personalized marketing tool based on expert systems technology. Promising to improve the bottom line of any Web business that markets to consumers, the company charges only when the product makes a valid recommendation.

erp marketing strategy  “B” Before “e” When Marketing to “C” “B” Before “e” When Marketing to “C” D. Geller - May 15, 2000 Read Comments D. Geller - May 15, 2000 Event Summary The name of ResponseLogic, Inc. s newly released product is ADAPTe. While the e is probably intended to represent the expert systems technology at the product s heart, they are sending another message by putting the e after the name. While definitely an e-commerce company, ResponseLogic has its roots and focus in business. Their Read More

Data Quality Strategy: A Step-by-Step Approach


To realize the benefits of their investments in enterprise computing systems, organizations must have a detailed understanding of the quality of their data—how to clean it and how to keep it clean. Those organizations that approach this issue strategically will be successful. But what goes into a data quality strategy? This paper from Business Objects, an SAP company, explores the strategy in the context of data quality.

erp marketing strategy  Map Best Practices for ERP Implementation Best Practices for Fixed Asset Managers Talent Management for Small and Medium-size Businesses: Steer Your Business to Handle Change by Creating the Right Road Map for Your Talent Journey Acronym-Related White Papers: Business Intelligence (BI) |  Customer Relationship Management (CRM) |  Enterprise Resource Planning (ERP) |  Human Capital Management (HCM) |  Information Technology (IT) |  Key Performance Indicators (KPIs) |  Return on Investment (ROI) |  Read More

PeopleSoft Strategy a Good Deal for JD Edwards Customers


Putting PeopleSoft's strategy to work for the JD Edwards community. What can the JD Edwards install-base expect from the PeopleSoft merger?

erp marketing strategy  consider defecting to other ERP players. Over the next year the key modules will be transparent. Both install bases should start saving their pennies for upgrades, because all the new functionality will be swiftly available. Some of these modules make ChainLink s Best-in-Class list, so you will want to put modules like SRM and CRM in your budget as well as some great financial and pricing software. A user s fear during an acquisition is the constant fear of migration—will I have to migrate to keep my Read More




erp marketing strategy  documents! Best Practices for ERP Implementation Talent Management for Small and Medium-size Businesses: Steer Your Business to Handle Change by Creating the Right Road Map for Your Talent Journey Operational Intelligence: Aligning Plant and Corporate IT The 8 Ways Outdated ERP Damages Your Business Better Business Outcomes with Business Analytics Acronym-Related White Papers: Business Intelligence (BI) |  Customer Relationship Management (CRM) |  Enterprise Resource Planning (ERP) |  Human Capital Read More

6 Success Factors for a Best-Run Marketing Organization


In the white paper six success factors for a best-run marketing organization, you'll learn that in order to build a successful marketing operation ...

erp marketing strategy  6 Success Factors for a Best-Run Marketing Organization 6 Success Factors for a Best-Run Marketing Organization These days, marketing professionals have a tough order to fill. Gone are the days when marketers simply acted upon executive and sales demands without much attention to hard customer data—it didn t exist. Now, with the help of new tools and methods, marketers are expected to drive customer demands and are being held accountable for their contributions to profitable growth . In the white paper Read More

CRM Without Compromise: a Strategy for Profitable Growth


Customer relationship management (CRM) is a customer-centric business strategy—not a technology. However, IT is a critical element of this strategy, not just to understand customer needs but to reshape business processes to meet customer expectations and empower employees to best serve the customer. Learn how CRM can help your business drive growth, maintain operational excellence, and enhance competitive agility.

erp marketing strategy  Map Best Practices for ERP Implementation Best Practices for Fixed Asset Managers Talent Management for Small and Medium-size Businesses: Steer Your Business to Handle Change by Creating the Right Road Map for Your Talent Journey Acronym-Related White Papers: Business Intelligence (BI) |  Customer Relationship Management (CRM) |  Enterprise Resource Planning (ERP) |  Human Capital Management (HCM) |  Information Technology (IT) |  Key Performance Indicators (KPIs) |  Return on Investment (ROI) |  Read More

Business Strategy, Business Processes, and Business Systems


Business strategy, a road map telling us how the business plans to be successful, does not guarantee success. Strategy execution requires business processes that do what the strategy calls for--and do it well. In today's automated world, these business processes rely on business systems. Therefore, a direct link exists between the success of business strategy and business systems. Poor systems are a frequent reason for the failure of a business strategy.

erp marketing strategy  a principal of Process ERP Partners. He has over twenty-five years experience as an executive in the software industry. Olin has been called the Father of Process ERP. He is a frequent author and an award-winning speaker on topics of gaining value from ERP, SCP, e-commerce, and the impact of technology on industry. He can be reached at Olin@ProcessERP.com . Read More

Optimizing Sales Tax Exemption Management Strategy


Acquiring, validating, and managing sales tax and use tax exemption certificates can be challenging. However, the appropriate exemption certificate management (ECM) strategy can help avoid sales tax audit risk while lowering audit assessments and penalties. Learn how to find the right solution for your organization.

erp marketing strategy  Shop Floor to the ERP System Better Business Outcomes with Business Analytics Acronym-Related White Papers: Business Intelligence (BI) |  Customer Relationship Management (CRM) |  Enterprise Resource Planning (ERP) |  Human Capital Management (HCM) |  Information Technology (IT) |  Key Performance Indicators (KPIs) |  Return on Investment (ROI) |  Software as a Service (SaaS) |  Total Cost of Ownership (TCO) Read More